The Fatal Flaws of Traditional Publishing (or: Why You Should Self-Publish)
In 2005, I left my job at a fancy consulting firm to start an online publishing business. That’s when I started to go to publishing conferences, just to see how the industry worked (and to wander like a junkie at a crack dealer’s convention, but that’s a separate story or two).
Trained as a physician and business consultant, my mind has a tendency to spontaneously diagnose problems and notice what’s weird. For an industry that is presumably invested in its own perpetuation and success, the counterproductive practices I noticed about the publishing industry were very strange indeed. Some practices (like
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