8 Steps to CAN-SPAM Compliance?
Found via Be Spacific, here’s a good article on Marketing Profs — Is Your Company CAN-SPAM Compliant?
by Neil J. Squillante.
~ Archive for January, 2004 ~
A Nation of Jaywalkers?
A Pew Research Report on the 2004 presidential campaign demonstrates a long-term shift in how the public gets its election news. Television news still dominates, but the Internet is gaining ground and, according to Pew, “is now on par with such traditional outlets as public television broadcasts, Sunday morning news programs and the weekly news magazines.”
Awareness Divide: This fact, sadly, does not make for a more informed electorate. The study also shows: increasingly, the young are turning to “alternative outlets, including comedy shows such as the Daily Show and Saturday Night Live, as their source for election news”; only 31% of Americans can identify Wesley Clark as the former-Army general candidate; and only 26% know Richard Gephardt served as House majority leader.
Using the Web to Advertise and Solicit Legal Services
This article by William C. Saturley, John C. Kissinger & Paul D. Nolette on the New Hampshire Bar Association web site does a good job of summarizing some of the things lawyers and legal marketers need to look out for as they become more comfortable and aggressive in using e-marketing methods. In light of the new CAN-SPAM legislation, it makes sense to give your web marketing a review.
Speaking of CAN SPAM, has anyone noticed less junk mail? I haven’t. Seems to just be a hassle for those good citizens who aim to practice legitimate and polite marketing in the first place. The true spammers will continue to violate our in-boxes as well as the laws.
