~ Archive for April, 2008 ~

Boston Blogger Meetup

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Amy Campbell - April 17, 2008 @ 8:45 am · Filed under New Media / Internet, Law Firm Marketing

Boston bloggers gathered last night to welcome to town Kevin O’Keefe, the Godfather of Law Blogging. Kevin is the president and founder of the attorney blogging platform Lexblog, Inc. He’s here in Boston to present at LMA New England’s luncheon program on Social Networking for Law Firms. The call to “meetup” went out 2 days before via e-mail and Linkedin’s Legal Blogging group, then people just showed up — that’s how it works!

Boston Bloggers Meetup

Pictured left to right: Leanna Hamill, author of Massachusetts Estate Planning and Elder Law blog; yours truly; Kevin O’Keefe; and Bob Ambrogi of Law.com’s Legal Blog Watch.

Sales and Marketing Lessons from the NBA?

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Amy Campbell - April 15, 2008 @ 4:37 pm · Filed under Law Firm Marketing

Rich Gotham, president of the Boston Celtics, will be a keynote speaker at the Legal Sales and Service Organization’s (LSSO) 2008 RainDance Conference in Boston, May 6-8, at the Hilton Boston Logan Airport Hotel. He will describe how a sales-driven organization has gone from ‘worst to first’ among its professional peers.

LSSO’s RainDance Conference is aimed at senior leaders in law firms and legal departments and features a faculty of sales and service experts help attendees develop competitive, effective sales, service and process improvement strategies and tactics. For a full conference schedule and registration information, go to www.legalsales.org.

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