July 24, 2008

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Checking out Polymeme, a new brainservice of Evgeny Morozov. One purpose is to “push you to discover news from areas that you may not otherwise discover”, it says here.

JP Rangaswami points to This is Zimbabwe as proof that the blogosphere isn’t just “an echo-chamber, full of shallow and superficial like-minded people who couldn’t write an accurate and in-depth story about anything to save their lives”.

So, I’ll see that one and raise him one Baby Kamba.

Absolute reform for radio

The new business of free radio.

Rohit Bhargava calls it “egommunication”, and defines that as a form of communication where you can share a message or piece of content with someone based on their own consistent habit of checking mentions of themselves and their content online.

It’s an insightful post about how to reach the otherwise unreachable. But I think we move off an important base when we label a form of listening with “ego” or “vanity”. Listening for one’s name is something we all do naturally, all the time. It’s the way our brains are wired, by necessity. Online we have to do it manually, by setting up a feed of searches for our names, along with other subjects that interest us.

This is not to say that ego and vanity play no role in communications of all kinds. Just that listening to hear one’s name dropped, or called, is not by nature an egotistical activity.

Speaking of dropping (or its opposite), that’s Rohit on the left in this photo, with the big camera. I’m there on the right, farther back, also floating in the air of a 727 treating its occupants to zero G-force. I think by this time my own little camera had floated away.