May 7, 2009

You are currently browsing the daily archive for May 7, 2009.

jesusita_google_modis3

I’ll post the rest of today’s observations here. Times are Pacific.

The LA Times has an excellent set of 53 photos that start here. 10:32am

Twitter search for #jesusita or #jesusitafire.

Listening to KTYD, where they’re reviewing the news conference I missed. (Hey, business goes on.) Lots of cooperation. All businesses on State Street are open. Free coffee for firefighters. They’re talking about Peets on Upper State Street, which is my main caffeine source when I’m in town. Lots of numbers about helicopters and planes. (They don’t know what kinds of planes do the dropping. They’re P3 Orions.) 1300 acres burned. 13000 people evacuated. Another 13000 warned. 26,000 total. 177 engines. 8 injuries. 3 burned, 1 smoke inhalation. 1700 personnel.

Talking to a firefighter, and his boss. Some concern about swirling winds, and the ability of the fixed wing airplanes to make drops. Six type two, other type ones. Helicopters, that is. (What are those?) 10:41am.

Interesting piece on wildfires in Wikipedia.

Why does Inciweb have nothing on the Jesusita fire? 10:53am

The Independent has an excellent and detailed report, including street addresses of some burned homes. Losses on Las Canoas, Montrose, Tunnel, Holly, Palomino.  Another here from Matt Kettman. Here is the paper’s Jesusita Fire page. Look through the whole list. It’s long and it’s good. 11:15am

The News-Press has some good photos. Will they scroll behind a paywall later? 11:17am

Just posted this map with notes in the Flickr pile. 11:35am

Here’s the latest from the Independent. Great report, as usual. 7:40pm

Just added the above map, with a link to this one, which has notes. 7:45pm

Spoke to two families, among our best friends in town. Both are leaving. Smoke is thick and shrouding the city. Ash falling everywhere. Flames appear to be moving west down toward 154 and threaten the houses south of that path. That’s above  Foothill west of Lauro Reservoir…  North Ontare (where there was action yesterday). Northridge. Barger Canyon Road. LaVista. All those head up canyons or ridges toward the mountains. San Antonio Creek and Canyon. 9:00pm

Listening back and forth between KTYD and KCLU. Good stuff from both. A caller to KTYD confirms that the fire has not jumped Highway 154. 9:04pm

John Palmintieri is calling in to KCLU. John is a local reporting workhorse, long a veteran on KEYT-TV and other stations. When we moved to Santa Barbara in ’01, he was the morning guy on the late local news station, KEYT/1250. KCLU has filled some of that gap, since buying the signal at 1340am. John says that the land burning now is mostly grassland, which burns quickly and dramatically, but isn’t as dangerous because it doesn’t drop embers at a distance. 9:18pm

An unconfirmed report on KTYD of the fire jumping west over 154. That area is now also under mandatory evacuation orders. West of 154, north of Cathedral Oaks. To Old San Marcos Road. This was an area evacuated for the Gap Fire as well. North of this was the large area burned by the Gap Fire, not long ago. 9:39pm

Tags:

2009_05_07_jesusita

The above shows the situation, somehat. It’s a MODIS overlay on a Google Earth terrain view looking north from over downtown Santa Barbara. Go to that shot and mouse over for more.

Meanwhile, it’s clear that at least some hot spots have spread into the back country, above the city. But if those fires are still big, and the winds come strong toward town, we’ll be in very high danger.

Tags: ,

With all due respect to the good jobs that most of the legacy media are doing, their coverage could be much, much better if they paid respect to those listening and watching online, which includes their smart phones. What they need are plain hard facts, rather than the vague, boiled-down or sensationalized stuff that was News As Usual for the duration. Here are a few clues that should help:

  1. Make your audio easy to get. If you stream audio, do it in .mp3 and link to the actual IP address or URL of your stream. Don’t force users to open a “player” in a window. Many of us are listening online with other programs or on phones with sofware tuners. I’m listening to KNX right now using WunderRadio on the iPhone. I listen to KCLU on there too. (They’re not yet on the Public Radio Tuner, alas) Also feel free to use lower bandwidths. 24Kbps or 32Kbps deliver good-enough audio and make it to listeners who aren’t on wi-fi or 3G cell signals. The online equivalent of a 50,000-watt “flamethrower” (yes, they called them that) is a low-bandwidth .mp3 stream.
  2. Remember how many people are listening on hand-helds. Over 1.6 million copies of the Public Radio Tuner alone have been downloaded so far. Cell phones are the new radios. (They’ll be the new TVs soon. Count on it.) And they are much easier for listeners to “tune” than websites that hide means for listening. Which brings me to…
  3. Uncomplicate your damn websites. Without exception, legacy media have websites that are far too complicated and jam-packed with visual noise, including promotions of junk that is highly uninteresting to visitors looking for hard facts about their homes and neighborhoods. Look at Craigslist. Its “design” fails to qualify for the noun. Yet it succeeds because it’s it’s in simple HTML that loads instantly. It also confines itself to facts, and is easy to figure out. In other words, it is 100% helpful. Not 90% promotional.
  4. If you read emails on the air, or take phone calls, put your email addresses and phone numbers in places where they can be found on your websites, and say them on the air. KTYD last night kept reading emails from people, but I couldn’t find an email address.
  5. Remember you’re not alone. Your tweet stream is not the only one, or even the main one. Neither is your audio or video stream. The people who matter most — the ones listening, reading and viewing with the most interest — aren’t just paying attention to you. They’re jumping around looking for best sources. They’ll be watching Twitter search expecially closely. They don’t need you to boil down the story, or just to show one thing and say how awful it is. Let them do the boiling, and do your best to get them the ingredients they need.
  6. If you’re running Incident Command or otherwise in charge of Official Communications, set up your own live stream for your press conferences. That’s because police and fire chiefs, plus communications directors, tend to drone on in Officialese and that causes radio stations to drop the feed, summarize and move on. In the most recent of these (the one Saturday morning, May 9), KCLU and KNX both bailed, summarized and went to their usual programming. Only KTYD stayed for the whole thing (and kudos to them). In fact, I’d suggest setting up your own blog and Twitter accounts.
  7. For TV stations with helicopters on the scene, several key points:
  • Carry a map or a GPS and use it. KSBY’s reporter and pilot (and/or cameraman) seemed to have no idea where they were. (Wouldn’t they have a GPS that could tell them?) The streets are not hard to identify. Tell us what the hell streets they are. “This is Lauro Canyon Reservoir. The fire we’re seeing is north of it on Holly.” Not just “Look at this house that’s burning out of control in the foothills.”
  • Don’t just report on the flames. Tell us more about what else is happening. Where are they dropping water and retardant? Where are the power lines down? What escape routes are being used?
  • If you’re running a live feed, remember that everything you’re saying is going out there. I don’t know if we were hearing the pilot or the cameraman, or both. But most of what they talked about was getting interesting shots, not reporting good information for viewers for whom these guys were the only source of information about what’s actually happening on the ground where they live, or where their friends and neighbors live. Several times the guy talked about one large house that appeared to be getting an unusually high level of protection, saying “That must be the mayor’s house.” Well, we know where the mayor lives, and it’s not a fancy house in the hills. The firefighters were defending that house for a good reason: because it was defensible. When they are forced to make choices, they’ll always go for the high percentage shot.

I really hope, if KSBY folks read this, that they don’t react by shutting off the live feed from their helicopter. Even though the talk was about going to the Elephant Bar and other irrelevancies, it was far more real and interesting than anything the reporter said. I’m guessing that the pilot was not an employee of the station. Even if that’s the case, it doesn’t matter. What matters is getting hard about real stuff out there. Not just a few sound and sight bites for news breaks.

On a big plus side, KSBY is set up already (at 7:13am) to carry the official news conference at 9am here. I remember listening to one of the key news conferences after the Tea Fire on KSBY while driving up to San Francisco from Santa Barbara, last November. KSBY is on Channel 6. The audio for Channel 6 is on 87.7 FM. After June 12, no TV stations will remain on lowband VHF, which include Channels 2 to 6. They will all be broadcasting digitally on other (mostly UHF) channels. Even if they’re still branded with their old channel numbers. All the more reason to recognize that we’re all just tributaries of vast digital rivers pouring the Live Web into the Static Web sea.

No tweets on #jesusitafire OR #santabarbara OR roque OR jesusita in the past three hours. That’s because it’s 5:45am in Santa Barbara right now. Not because nothing is happening. Check this scary image, from 3:25am.

I’m listening to KCLU. They did  good job last night. So did KTYD/99.9, the audio of which was substitued for the usual programing on sister stations KTMS/990 and KIST/1490.

Now it’s 6am, and KCLU only reports that three Ventura County firefighters were injured, some seriously. KTYD is taking a break from music programming to talk about what’s happening. Mostly it’s school closing.

KNX, at 6:05 has a reporter “live from the fire line.” Another at the fire command center. A story about a guy on Palomino Road (where some of our closest friends live) who did something with bush reduction that saved his house and those of neighbors. Doing correct pronunciations, too. “San Row-kee”. “La Coom-bra”. Well done.

Among the local TV stations yesterday, KSBY was the most helpful, because they had a helicopter parked a few hundred feet above the Foothill/San Roque intersection, looking for good video in the burning residential areas, that appeared to run west to east from upper San Roque/Santa Terasita to Tunnel Road. The shots I put up here were mostly from KSBY’s copter.

(Not quite oddly, KSBY is a San Luis Obispo station. SLO is a long drive over and around several mountain ranges. Over the air, KSBY’s signal is already weak where it’s walled off by the Santa Ynez mountains. But it doesn’t matter because almost nobody watches over the air TV in Santa Barbara anyway. There’s only one local English-speaking station (KEYT). If you want more TV, you get cable or satellite. KSBY is a cable station in SB.)

6:15am Pacific. KNX has a guy from Spyglass Ridge, who says all the houses on Holly Road burned, while Spyglass Ridge was spared. The fire jumped over his whole neighborhood. When a fire “jumps” it is usually by dropping burning “debris” at a distance from the fire itself. A the vertical winds in a fire can be high enough to lift burning shingles, bark, hunks of fences and whole flaming bushes, high into the sky, and drop them, still burning, up to half a mile or more away. The Oakland fire in 1991 leaped from Hiller Highlands across Temescal Lake, and two highways — 13 and 24 — to set the Piedmont district on fire. Well over 3000 homes burned in that one. It was easily the most amazing thing I have ever seen. At the height of the fire, a home was blowing up, literally exploding, every four seconds. We had friends who lost houses in that one, and not even the chimneys were standing. The heat at the center of the fire was several times that required for cremation. Cars were reduced to puddles of metal and glass. Once a fire like that gets going, “fighting” it is an optimistic verb.

This is the risk in Santa Barbara. The Cheltenham area, shown on the near side of the smoke in this shot here, is very much like Hiller Highlands and the Upper Broadway sections of Oakland, which burned in that ’91 fire. It’s a neighborhood of closely spaced homes on narrow winding roads, packed with beautiful yet highly flammable forests and landscaping. In other words, the kind of place that can go almost at once, and fast. Santa Barbara’s Riviera district is also like that. So is Barker Hill. And so were some of the regions burned by the Tea Fire.

As of right now, 6:25am, the winds are still calm. But the fire is 0% contained, and burning away on the face of the Santa Ynez mountain range that rises like a wall behind the city to nearly 4000 feet (at La Cumbre Peak). The woods here are dense with what they call “fuel”, and can be an abundant source of burning debris if the winds shift back south toward the civilization and the sea. High winds are expected later today.

So how can we keep up with news?

First, there’s Twitter. At 6:29am, the latest tweet on this search is from 3 hours ago and says

zbasset: #jesusitafire Has anyone been outside to do a visual this morning? How does it look? about 3 hours ago from web

This is actually helpful. So are any other tweets with actual reports, or links to useful information. Most of them are. Kudos to the tweeters.

It’s remarkable to see how far we’ve come since @nateritter started @sandiegofire in 2007. That showed what Twitter can do. In Santa Barbara it did much more in the Gap Fire and the Tea Fire. But now it’s mainstream. Every radio and TV station that wants to play in the clue flow has a Twitter account. The problem is, most of them are clueless in other ways, mostly because they still don’t realize that they are no longer the only lighthouses on the coast. There is an emerging ecosystem of news now, and it’s one in which everybody pariticipates. The result looks and sounds more like a trading floor than a newspaper or a radio or TV dial.

Speaking of which here’s a good list of local radio stations in Santa Barbara.

Tags: , , , , , ,