Broadcasting

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This is about AM radio stations being worth less than the ground they stand on. Case in point: WMAL-AM in Washington, DC. You can see the problem with this Google Map:

wmal-from-space

The heart-shaped patch of green between the legs of I-495 and the I-270 spur is populated by four towers radiating the signal of WMAL, a landmark on Washington’s radio dial (at 630am) since 1925. The station’s 75-acre transmitter site is nearly as big as the nearby Bethesda Country Club golf course and the Westfield Montgomery Mall. It also sits deep in the suburbs, surrounded by trees and highways, most of which appeared long after WMAL erected the towers on cheap open land, far from the bustling Capitol, many decades ago. That land is worth a lot more now.

So it’s no surprise to read news (via The Sentinel) that Cumulus Media, which owns WMAL-AM & FM, has put the land up for sale. Says the report, “Local real estate experts estimate the property could be worth hundreds of millions.” I don’t know what WMAL-AM is worth, but I’m guessing it would be a few million, tops. So it makes financial sense to sell off the land. 

But what about the signal? Many AM stations have already “gone dark” (as they say in the business). Will WMAL do the same? In the first comment below, Jon Elbaz, who wrote the Sentinel piece, says Cumulus intends to keep WMAL-AM on the air somehow. But a question is raised: how long can any AM station on desirable land stay on the air? And by what means?

Back in radio’s golden age — when AM ruled the waves — the stations battling for the top of Washington, DC’s ratings heap were WTOP and WMAL. WTOP peaked when it went all-news in the 1960s, and has stayed at the top ever since. It did that by doing great work, and by wisely moving to FM a few years back, taking over the channel (103.5) long occupied by classical WGMS, which by then had unloaded its original signal AM signal. WMAL also has an FM signal, on 105.9. That one is #9 in Nielsen’s latest figures, while WTOP is #1. WMAL-AM doesn’t show at all.

So I have to wonder about Cumulus commitment to keeping the signal on the air. Finding a new transmitter site is not a cheap undertaking. To explain, I’ll need to get technical.

To transmit, AM radio stations require a substantial sum of real estate. AM waves are hundreds of feet long, and require long radiating antennas. These take the form of towers. If a station has a directional signal, more than one tower is required to create the signal’s pattern. WMAL has two different asymmetrical patterns for use in the day and night. Here is how the four towers are arranged, and the patterns they produce:

towerimage

Each tower is a quarter wavelength high, which at 630am makes them about 400 feet tall. Surrounding them is also a “ground system” of buried conductors running hundreds of feet in all directions from the towers. This is why WMAL needs those 75 acres. To stay on the air, WMAL will need to find another 75 acres, somewhere that allows the signals you see above to cross as much of the Metro area as possible, meaning northwest of town. For that Cumulus will need to either buy land out that way, or co-site with some other station already operating there.

The only two stations with transmitters out there are WTEM (“ESPN 980″) and WSPZ, both sports stations (on 980 and 570 respectively) and owned by Red Zebra Broadcasting (in which the main stakeholders are also those of the Washington Redskins). (Here are aerial views, via Bing, of the WTEM and WSPZ sites.)

Of those, WSPZ’s site looks like it has more room. It’s in Germantown, about 22 miles from downtown Washington, more than twice as far out as WMAL’s current site. I suspect the signal patterns could be “tightened” to concentrate energy toward Washington, though, and that might help. But ground conductivity — which matters hugely for AM signals — is notably low in Maryland and Virginia, which is one reason AM stations suck in the ratings.

So again, why keep WMAL-AM on the air at all?

One argument is that the WMAL-FM signal isn’t a great one. While it’s licensed for 28000 watts, it only hits that max to the northwest and southwest of its transmitter in Merrifield, outside the Beltway on the southwest side of town. Toward the district (northeast of the site) its signal has a huge dent, down to around 1/4 of what it puts out in the other directions:

wmalfm

So getting a bit of help on the AM side might still be worth the trouble.

Still, one wonders… How much time will pass before the land under WSPZ becomes far more valuable than the station — or even WSPZ and WMAL put together?

This kind of question sits in front of many AM station owners’ minds right now. I expect what we’ll have in the long run are AM stations standing on land with little or no market value. The rest will disappear along with their real estate.

[Later...] I also wonder about Cumulus’ commitment to saving the signal. In 2011 it acquired (by merger) KAAY/1090am in Little Rock, Arkansas — a 50,000 watt giant with rich history and a night signal that stretches from Cuba to Canada. Or used to. Wikipedia:

Unfortunately, owners of KAAY in later years allowed the stations famed transmission facilities in Wrightsville, AR to fall into disrepair. Copper thieves stole a large amount of transmission line, degrading the stations signal significantly. Roof damage allowed water to enter the 50,000 watt transmitter – knocking it off the air. Currently, KAAY has reestablished 50000 watt service during the day, but has yet to rebuild the 3 tower directional array, so nighttime service remains under an STA at 1250 watts non directional.

KAAY is the biggest AM station in Arkansas. If Cumulus cared, it would restore it to full capacity. But the format is “brokered/Christian,” which is tends to be low-cost dial-filler. Only one AM station makes the published ratings for Little Rock, and it’s Cumulus’ KARN/920 “The Sports Animal.” Not KAAY. KARN is also at the bottom of the heap. Higher rated are four other Cumulus stations, all FMs.

So the Company isn’t suffering there. Its portfolio of stations does fine, and that’s what matters, right? If the market won’t miss WMAL-AM, why bother keeping it?

 

 

 

mutualmusiciansSo I just learned that a Kansas City Jazz station is headed toward existence. If you love any of these musicians, this should be very good news.

The story begins,

By this time next year, Kansas City-style jazz might be bebopping out of a new radio station near you.

The Mutual Musicians Foundation in the 18th and Vine jazz district announced this week it’s been granted a construction permit for a noncommercial, low-power FM radio station. The foundation is hoping the KC jazz station, at 104.7 FM, will be on the air by next January.

It will be called KOJH-LP. LP stands for low power, or what the FCC calls LPFM. Here’s the application for what’s now a granted CP, or Construction Permit.

In fact there is a jazz station called KOJH already — a streaming one in Oklahoma. Though it’s not a licensed radio station, it may have inherited those call letters from one. (I’ve looked, but haven’t been able to tell. Maybe the lazyweb knows.)

Here’s the station’s mission, filed with the FCC.

KOJH will broadcast from the Arts Asylum at Harrison and E. 9th Street. A new tower will go on the building. From there they will radiate a whopping 22 watts at 207 feet above the average terrain, at 104.7fm. It’s a tiny signal that will won’t reach far out of downtown.

Worse, most of Kansas City’s big FM stations have effective radiated powers (what’s concentrated toward the horizon, or populations) of 100,000 watts, and transmit from a collection of towers over 1000 feet tall, just a short distance east of downtown. One of those is KBEQ on 104.3, just two notches down the dial from KOJH. This means you will need a good radio to keep KBEQ from blasting KOJH sideways. Today’s car radios are good enough to keep that from happening. (And will likely get KOJH up to a dozen or more miles away.) Recent-vintage portable and home radios will have a hard time, unless they’re very close to the KOJH transmitter.

(Many manufacturers quit caring decades ago. And now Radio Shack has filed for bankruptcy. Even CEO Can’t Figure Out How RadioShack Still In Business, which ran in The Onion in 2007, has proven prophetic.)

So it is good to know KOJH plans to stream online, because that’s the future of radio.

But there are other stepping stones.

For example, something the Mutual Musicians Foundation might consider doing, while they get underway with KOJH, is buying an AM station that’s dropped out of the ratings. Some possibles, going up the dial:

    • KCCV/760. 6000 watts day, 200 watts night.
    • WHB/810. 50000 watts day, 5000 watts night.
    • KBMZ/980. 5000 watts day and night.
    • KCWJ/1030. 5000 watts day, 500 watts night.
    • KCTO/1160. 5000 watts day, 230 watts night.
    • KYYS/1250. 25000 watts day, 3700 watts night.
    • KDTD/1340. 1000 watts, day and night.
    • KCNW/1380. 2500 watts day, 300 watts night.
    • KKLO/1410. 5000 watts day, 500 watts night.
    • KCZZ/1480. 1000 watts day, 500 watts night.
    • KWOD/1660. 10000 watts day, 1000 watts night.

(Note that wattage is just one variable. Location of the transmitter, efficiency of the towers, directionality of the signal, ground conductivity and frequency all matter too. For example, the lower the station’s frequency, the longer the wavelength, and the better its signal travels along the ground.)

Only three AM stations show up in Kansas City’s latest ratings: KCSP, a sports station at 610am, KCMO, a right-wing talk station at 710am, and KPRT, a gospel music station at 1590am. (With 1000 watts by day and just 50 watts at night, I’m amazed KPRT makes the ratings at all.)

All the un-rated stations listed above put signals across all of KOJH’s coverage area, and then some. Some, such as WHB (a legendary station and signal), may never be for sale. But I’ll bet some others are on the market today, and will only get cheaper.

Music sounds awful on AM, unless the station radiates HD radio encoding. Most engineers I know in broadcasting dislike HD radio and consider it a gimmick. But it does sound quite good on both AM and FM. The difference it makes on AM is amazing.

Loyal listeners of a format will do the work required to get a signal. I’m sure that’s the case with KPRT’s gospel listeners, for example. Now, after stumbling for years, HD radio is picking up with manufacturers. There is a nice list on the HD Radio site. Meanwhile, the market value of AM radio stations, especially ones with no ratings, is crashing to the point where the cost of operating them exceeds their income. (An AM station sucks about twice the wattage off the grid as it radiates from its transmitter.) In coming years many of them will sell for a song.

So those changes — the rise of HD Rado and the decline of also-ran AM station prices — are factors the KOJH folks might want to keep in mind as they fire up their LP signal on FM. Think local, but think big too.

Bonus link.

The blizzard hit coastal New England, not New York City. In fact, it’s still hitting. Wish I was there, because I love snow. Here in New York City we got pffft: about eight inches in Central Park: an average winter snowstorm. No big deal.

I was set up with my GoPro to time-lapse accumulations on the balcony outside our front window. I had two other cameras ready to go, and multiple devices tuned in to streams of news stories, tweets and posts. Instead the story I got was an old and familiar one of misplaced sensationalism. Nothing happening, non-stop. At least here.

The real news was happening in Boston, Providence, Worcester, Montauk, Scituate, the Cape and Islands. But I didn’t have anything useful to add to what thousands of others were showing, posting, tweeting and blogging. Back during Sandy, I had a lot to blog because important stuff wasn’t being said on media major and minor. For example I predicted, correctly, that many radio and TV stations would be knocked off the air by flooding. I also thought, correctly, that New York was under-prepared for the storm.
Not so this time, for any of the places the storm has hit.

With the snow still falling over New England…

Screen Shot 2015-01-27 at 8.17.02 PM… there’s a good chance that it will break old records (and probably already has in some places). But the cable news system is a still a broken record: endless pronouncements by undersecretaries of the overstate.

As more cords get cut, and more of us inform each other directly, new and better forms of aggregation and intermediation will emerge. To some extent the major media are already adapting, showing videos, tweets and posts from the Long Tail. But I suspect that the next major shift will be to something different than anything we have now.

I suspect the biggest innovations will be around discovery — of each other. Who has the information I want, now? Who or what is being fully useful, rather than just noisy or repetitive? Search from Google and Bing, while good in many ways, seems hidebound and stale to me. Its personalization is mostly about guesswork that’s hard to figure or control, and is jiggered for advertising as well.

For example, right now I’d like to know more about the breached sea wall in Scituate. Here’s a Yahoo (Bing) search. Most of the top results are at boston.com, which says to me — before I even look at any of them — “Oh, boston.com is the Boston Globe, and I’ve already run out the five views it gives me on this browser before it thows up the paywall.” In fact there is no paywall for some of the local stories, but I’ve seen it so many times that I don’t want to go there. The second thing I notice is that they’re all old: from 2014 and 2013. When I look for the same thing at Google News, the top results are the paywalled Globe ones. So I search for Scituate on Twitter, which is more helpful, but not fine-grained enough. What if I want to read only people who live there and are reporting from there?

Try to think outside of the search and social media boxes for a minute. Think all the way outside the Web.

Just think Internet, which is nothing more than a way for anybody or anything to connect to anybody or anything. Let’s find a way to do discovery there. We have some crude beginnings with stuff like this. But we need something much more natural, distributed and outside the control of any company or government — as is the Internet, by nature.

Once we have that, all kinds of amazing stuff will start to open up.

11:31pm — Nobody is saying it, but so far the #BlizzardOf2015 in #NYC is a dud. I mean, yeah there’s snow. But it’s not a real blizzard yet. At least not here, and not in Boston, where it’s supposed to be far worse. “A little bit more than a dusting” says the CNN reporter on the street in Boston, sweeping a thin layer of snow off some pavement. The anchor on the street in New York stands in front of a bare wet sidewalks while the street behind is covered with a couple inches of slush.

Apparently the only vehicle on the streets is CNN’s Blizzardmobile:

Blizzardmobile

(Why is it that my mind drops the B and calls that thing LIZZARDMOBILE?)

Meanwhile, WNYC‘s listeners are weighing in with snow totals that look a lot deeper…

Screen Shot 2015-01-26 at 11.42.16 PM…than what I’m seeing out my window:

Screen Shot 2015-01-26 at 11.49.00 PM

But the wind is getting stronger now. Maybe this thing will be as big as they’ve been predicting. But I’m not seeing it yet.

And I do want to see it, because I love snow. A sampling:

Plus everythjing else I’ve tagged “snow.”

Enjoy. I’ll check back in the morning. I should be putting up fresh photos then.

 

7:56pm — Since I’m a #weather and #journalism freak hunkered down in #NYC, I’m digging the opportunity to blog the juncture of all three #s as the #BlizzardOf2015 bears down on the Northeast Coast.

So here’s the first interesting thing. While the coverage is all breathless with portent…

cnn on the storm

weather channel on the storm… the generally reliable Intellicast app tells me this:

intellicast1907

In other words, 1) No snow now, where I am in Manhattan (under the green dot); 2) Less than half an inch more by 12:30am tomorrow; and 3) One to three inches after that. This is on top of a whopping 1 inch or so already there.

But then there is this:

In other words, kinda like CNN and Weather.com are saying.

So: we’ll see. I’ll get back after we watch a movie.

On Saturday I invited Serial listeners to recall the Edgar Smith case. Smith got away, literally, with murder. He did it by convincing the media and the public (and to a lesser degree the courts) that he was innocent man, falsely convicted of brutally killing a teenage girl. After he was released he attempted another murder, confessed to the original one and went back to prison.

Now I invite Serial listeners to recall a counter example: the West Memphis Three, who were convicted as teenagers in 1994 for the murders of three boys in West Memphis, Arkansas in 1993. One was sentenced to death and the other two were given life sentences. It was alleged, on debatable evidence gained by poor police work, that the victims were killed in a Satanic ritual.

All three are now free, having given Alford pleas. These are “guilty” pleas in which innocence is still maintained. (It’s complicated. Look it up.) To make a long story too short, it is now clear that they got bum raps and that other persons are the more likely perps. The miscarriage of justice in the case is so extreme that the dad of one of the victims has taken up the Three’s cause.

I met two of the Three, plus the dad, in 2012 after a screening of the documentary West of Memphis at the Santa Barbara Film Festival. I’m sure they are innocent.

The Memphis Three’s case, like Edgar Smith’s, is irrelevant to Adnan Syed’s. (He’s serving time for murder in the case Serial explores). The jury is still in for that one, and Adnan is still officially guilty. But maybe keeping these other cases in mind will help us all keep our minds open.

Meanwhile, HuffPo has a nice set of takes by prosecutors and defense attorneys.

I’m now four episodes into Serial, the hugely popular reality podcast from WBEZ and This American Life. In it reporter Sarah Koenig episodically tugs together many loose ends around the murder of Hae Min Lee, a Baltimore teenager, in 1999. The perp, said the cops and the proscecutor at the time, was former boyfriend Adnan Syed, who was convicted by a jury of first degree murder. They deliberated about as long as it takes for an afternoon nap. He’s been in prison ever since.

My provisional conclusion is that the court was right to find Adnan guilty. My case for that conviction (or vice versa) is an ad hominem one: the whole thing is eerily eminiscent (for me) of Edgar Smithedgar-smith, (that’s his mug photo on the right) who served a record length of time on death row before successfully arguing for a retrial, which resulted in a lesser conviction and his release — after which he kidnapped and tried to kill someone else, confessing as well to the original crime. He’s an old man now, serving time for the second crime.

While still in jail for the first crime, Smith earned a high degree of media attention and celebrity with his book Brief Against Death, which was a bestseller at the time. I read it and believed him. So did William F. Buckley Jr., who befriended Smith, and was instrumental in getting Smith’s case reconsidered, by both the courts and the public. Buckley even wrote the introduction to Smith’s book.

Think of the media-intensive Smith case as the Serial of its time.

Back then a good friend of mine was studying at the John Jay College of Criminal Justice in New York, and interviewed Smith. “He’s guilty,” my friend said. “The guy is brilliant, but he’s also a liar.” Later Bill Buckley said the same thing.

It haunts me that I was snookered by Smith, and comforts me none to know I wasn’t alone.

This of course makes no case at all against Adnan Syed. He might be innocent as a lamb. And I’d like to say he’s innocent until proven guilty. But his guilt has already been decided by a court of law, so now it’s the other way around: he needs to prove his innocence. Or at least raise the shadow of doubt to a height under which he can be sprung.

I worry about what will happen if all the current interest in this case results in Adnan’s release. What if he really did kill Hae — meaning he’s as remorseless and manipulative as Edgar Smith?

With the case headed to an appeals court, this now appears possible.

I’ll keep my mind open as I listen through the rest of Series. It’s outstanding radio. And I also invite the @Serial team to look at the Smith case as well — if they haven’t already.* It may not be relevant, but it is similar.

Bonus case: Jack Henry Abbott.

* (14 December) Have they? I’ve now listened through Episode 7 and so far they haven’t mentioned it.

Music & broadcasting

Hiking the Uncanny Valley

 Hatsune Miku – Wikipedia, the free encyclopedia. It’s been weird here in Japan for a while.
 Hatsune Miku Live Party 2013 in Kansai [720p] – YouTube. Same weird, live, to a happy throng.
 KIDS REACT to Hatsune Miku – YouTube. And how American kids react to it.

Social stuff

Saving or shaving The Net

 Comcast could soon take over half of America’s Internet.
 Computer Society

 Milestones in AT&T History| History| AT&T

Stuff worth writing or rewriting about

Handbaskets to hell

Other stuff I haven’t sorted out yet

hugh-carDash — “the connected car audiotainment™ conference” — is happening next week in Detroit. It’s a big deal, because cars are morphing into digital things as well as automotive ones. This means lots of new stuff is crowding onto dashboard spaces where radios alone used to live.

This is a big deal for radio, since most listening happens in cars.

In The Battle of My Life, Eric Rhoads challenges attendees to join him in a cause: keeping radio in cars. It’s an uphill battle. Radio is already gone from this BMW, and it’s looking woefully retro against an onslaught of audiotainment™ alternatives for “connected cars” — ones with Internet access over the cellular system.

Eric wants to “build a dialogue between radio and the world of automotive,” recruiting “foot soldiers in every market who understand what is happening and who work collectively to make change, market by market.”

I want to help. I’ll start with this post, which will do three things. First is unpack what’s right and wrong about the Internet and advertising on it. Second is give some advice that radio needs desperately and nobody else seems to be offering. Third is giving specific responses to some of the Dash conference agenda items.

First, the Net:

  1. Radio is moving to the Net, which is eating every other medium as well. TV, magazines, newspapers… they’re all going online, and re-basing themselves there rather than in their original media forms. For radio, the transmitters with the most reach are servers, not antennas.
  2. Proprietary radio-like services, e.g. Apple’s iTunes, Pandora, Spotify, and SiriusXM, are also on the Net, and easy to add to cars. Some have been there for years. New ones, like iHeartRadio, are trying to grab a slice of this new already-slided pie for the old radio business. (Note how Clear Channel abandoned its radio legacy by changing its name to iHeartMedia. NPR did the same thing by ceasing to be National Public Radio.)
  3. The direct response side of the advertising business (born as junk mail) has been body-snatching advertising as a whole. It thrives as a parasite off data generated by individual human beings, mostly without their knowledge or express consent. It “personalizes” user “experiences” with messages targeted by surveillance. It’s powerful, well-funded, and wants to do this in cars now too.

Radio needs to fight on the side of the history by siding with the Net. It can do this because, like the Net, radio is an open system. You don’t need permission to use it, just like you don’t need permission to use old-fashioned radio. Or to make one. This aspect of the Internet is a huge advantage for radio, because stations and networks can now transmit on-Net as well as on-air, and expand coverage through time (e.g. with podcasts) and space (throughout the world).

The problems come with numbers 2 and 3.

While the things listed in #2 are on the Net (and in SiriusXM’s case, also via radio from satellites and terrestrial translators), they are not open. They are closed. Nothing wrong with being able to get them in cars, of course. Just recognize that they are captive and closed forms of what we now, in the internet marketing fashion, call “content delivery.” They are different in kind from radio itself. They are closed, while radio is open.

The temptation with #3 is to corrupt cars with the same pernicious privacy-invading advertising system that has turned browsers (our cars on the Web) into shopping carts infected with tracking beacons — and turned the Web into a giant strip mall beside streets lined with billboards pumping “personalized” messages alongside “content” that’s just click-bait.

Radio needs to take up the fight for individual privacy and independence by standing with the people who own and drive cars. In a word, customers. Not with the car makers and third parties who want to sell people’s souls to the surveillance-based advertising business.

There is already one car company on the customer’s side in this fight: Volkswagen. This past March, Volkswagen CEO Martin Winkerhorn gave a keynote at the Cebit show that drew this headline: “Das Auto darf nicht zur Datenkrake warden.” Translation: The car should not be a data octopus. For drivers (and Dash) that means Keep your tentacles and data suction cups out of my car.

In is essential to recognize the radical difference between brand advertising and direct response (usually surveillance-based) advertising:

  • Brand advertising is what we’ve been running on radio from the beginning. It can be annoying at times, but it isn’t personal and isn’t based on surveillance. It delivers messages to whole populations. It builds advertiser reputations and delivers what economists call a signal of substance. (Read Don Marti on this. He produces the wisest, deepest and best writing in the world on this subject.)
  • Direct response advertising wants to get personal, and is based increasingly on privacy-violating surveillance of individuals.

The blowback against unwelcome surveillance of individuals is getting stronger every day. Ad and tracking blocking have been going up steadily. In some countries one quarter of all ads are blocked. For 18-29 year olds, the figure is 41%. Yet, according to the same source (PageFair), “a majority of adblockers expressed some willingness to receive less intrusive ad formats.” Like we’ve had from radio for almost a century.

It would be wise for radio’s foot soldiers to surf this wave of sentiment, by taking the individual’s side in the fight.

Now to the rest of my general advice, before we get down to specifics for the Dash conference:

  1. Get real about fully integrating with the Net. For example, stations need URLs that are as fixed as their channels on the air. And those URL need to be as easy to find on the Net as they are on the dial. Nobody has fixed this yet, but it does need to be fixed. Maybe Detroit can take the lead here. (Datum: I just spent hours updating the data streams stations in my home Sonos system. A huge percentage of them had changed their URLs: their “channels” on the Net.)
  2. Get personal. Meaning side with listeners. This has always been hard for commercial radio, because listeners’ ears are the products sold to advertisers. But with radio moving to the Net, and integrating with the Net, there is an infinitude of opportunity to interact directly with listeners, and get the benefit of their positive input and involvement.
  3. Fight for better radios. On the whole these have become worse over the years, especially on AM. One reason is that antennas have moved from whips (which work best) outside the car to little stubby things on the outside or wires embedded in windows.
  4. Lean on the equipment-making industry to harmonize American RDBS with the RDS being used by the rest of the world. RDS and RDBS are what put station names and song titles on a radio’s display. With RDS (but not RDBS), the radio listens to the best signal from a programming service, such as ESPN, that uses multiple stations and transmitters. It can also set clocks and interrupt one program source for traffic notifications from another. (Radio was self-defeating when it forked RDBS off RDS two decades ago. And I’ll admit that may be way too late for this one)

Now to my suggestions in response to Dash agenda topics:

It’s All About The Experience
How do we need to partner to build tomorrow’s user experiences? How will consumers interact with content and services as they drive?

Put customers in charge. Let them do the driving. For example, give them ways to collect their own data and put it to use. Fuse is one example.

Turning Data Into Dollars
We’ve got access to vehicle data, driving data, listener data and traveler data. What can we do with it all? How do we make it actionable? What is now possible with cross-platform marketing and services?

Don’t spy on people. Give drivers that data first. Give them ways to say what they want done with the data. Make those ways open, rather than trapped inside some company’s closed and proprietary system. Listen to pull in the marketplace, rather than looking for more ways to push crap at people.

The Class Of 2015 — Millennials, Cars & Radio
First look at Nielsen’s long-term study looking at how college students have woven digital into their lives, with a special emphasis on the role of cars, the “connected car,” and what personal transportation means in their lives today and their plans for the future.

Consider the source (a company that lives off the advertising business) — and the fact that nobody wants to be marketed to all the time.

And side with personal independence, which has been a primary selling point for cars since the beginning. Don’t compromise it by making cars less personal.

The Future Of Mobility
The ways consumers are transporting themselves in major metropolitan areas is dramatically changing. Car and bike sharing, mass transportation options, and other approaches are enabling consumers to transport themselves. How will this affect the way we interact with consumers?

Cars are now one option among many, but that doesn’t make them less personal. Companies of all kinds are going to have to get truly personal with their users and customers, and that means being fully respectful of them.

The Game Changers? Apple & Google &….
Everyone from Apple and Google to Intel and Amazon is suddenly paying attention to the connected car. DASH will provide an update on their efforts and the implications of these major players on this competitive space.

Fight for drivers and passengers against companies that want to capture and control them. Drivers are the people who move the industry, not these Johnny-come-latelys, all of which want to hold customers captive. This means insisting that personal data belongs to persons first, and that competing services need to be compatible and interoperable. One can’t freeze out another. Being fully Net-native will take care of this problem.

Free customers are more valuable than captive ones. The car business has always known this, which is why they’ve run ads for decades promoting personal independence. For all the good they do (and it’s plenty) Apple and Amazon believe captive customers are more valuable than free ones. Meanwhile Google and Facebook are busy snarfing up personal data and using that to sell personalized advertising. This is done more with acquiescence than consent (an important difference).

The game that needs to change here is called Who’s In Charge? Is it the customer or companies that want to capture and milk the customer? While car companies have played the customer-capture game all along (example: “chip keys” that can only be replaced at dealerships and cost $hundreds), at least they’ve also reveled in how much independence cars give to their owners and drivers. This is a unique and durable advantage. Radio needs to get on board with it.

Collaboration:  Dealers, Radio, And The Connected Car
It’s time to take a look at the entire car-buying and ownership life cycle from the connected consumer perspective. How will drivers buy and service their vehicles going forward? What new services could we be offering to them? How will their connected car experience interact with their connected lives?

Take a look at this graphic, from Esteban Kolsky:

oracle-twist

 

Now think about where you spend your life. It’s mostly owning, not buying. So the loop on the right is much bigger than the one on the left. This fact is going to dawn on marketing in the next several years. It has already dawned on winning car companies, and on exactly one computer company: Apple. While I have problems with Apple’s employee-silencing control-freakishness, they have done an amazing job off making the experience of owning a computer or a phone one of pleasure rather than of pain.

In a huge way, radio is part of the car-owning and -driving experience, not the buying one. The only place the reverse shows up is at dealerships, which radio advertising supports and where (I’ll bet) there are also incentives to up-sell alternatives to radio, such as SiriusXM. Can regular old radio create similar incentives? Hope so.

The Future Of Traffic Information
Will real-time, customized traffic reports delivered through online connectivity and apps usurp radio’s role?

It already has. The victors in this space are Google Maps and Waze, which Google now owns. Since Waze depends on user input, I suggest that radio folks figure out a way to help Waze and Google improve what they already do. Traffic reports also need to adapt. Report on what’s turned red on Google Maps, for example. “Sepulveda Pass northbound from Mulholland to the 101 has turned red. Same goes for the Harbor Freeway both ways trough downtown.” Better to hear what Google Maps or Waze says than to look down at a phone and risk an accident.

And why stop at traffic. Take on all of journalism. Make every smart and engaged listener a first source of news. See JayRosen‘s Designs for a Networked Beat. He doesn’t mention radio, but it totally applies.

Wish I could make it to Dash. Sounds like fun. But I’ll be in London, working for a paying client and listening to U.S. (as well as U.K.) radio on the Net. I’m curious to see how it goes, and if anybody going going to the show takes the above to heart.

This might help: The greatest authorities on connected cars are not the people speaking on stage. They’re the ones who buy and drive cars: you and me. At Dash, think and speak for yourself. Don’t listen to, or put up with, anything that threatens your independence — which is the same thing as having radio hold its place as the alpha medium on the dashboard.

Bonus links: everything Phil Windley says about the InternetIoT (the Internet of Things) Fuse, picos, decentralization and connected cars, and Hugh McLeod, who drew the picture at the top.

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What makes Howard Stern’s radio show so compelling, besides Howard himself, is that everybody who contributes to the show is a character. That goes for all the staff members who come on the air, and all the callers — especially the oddballs called the Wack Pack. There’s Mariann from Brooklyn, Bigfoot from the backwoods of Vermont (and sometimes its jails), Sour Shoes, High Pitch Eric and too many others to name. But the biggest character of them all was physically the smallest: Eric the Actor, first known as Eric the Midget, who died Saturday. He was just 39 years old.

Eric was a tiny dude with bad diseases and a voice like a kazoo. He was demanding, selfish, obsessed with celebrities, professional wrestling, the Oakland A’s, large breasts and other stuff Howard and his crew loved to goof on. He was also the kind of guy Monty Python called “a gentleman of unshakable negativity.” He liked to complain and loved to fight. When he did, he sounded like a duck getting goosed.

Eric also felt completely deserving of the fame he gained on Howard’s show, which commenced at 3am for Eric’s home in Sacramento, California. He called almost every day. He didn’t always get on the air, but it seemed like he got more air time than any character on the show other than Robin Quivers and Howard himself. In the end his fame proved huge, with coverage of his death in People, Variety and countless other celebrity rags. Yet every Stern show fan knows that if Eric could still call in, he’d be complaining about what the reporters got wrong. And it would be funny as hell.

Eric was pepper on the show’s steak. It’ll still be tasty without him, but it won’t be the same.

Bonus link.

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