Journalism

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One of the best things about living in (or just following) Santa Barbara is reading Nick Welsh’s Angry Poodle Barbeque column each week in the Independent — one of the best free newsweeklies anywhere. This week’s column, El Corazón del Perro, is a classic. One sample:

For those of us without the heart to pursue our own dream, or even the imagination to have one, Jackson provides cold reassurance. If someone so rich, so famous, and so hugely adored could wind up so agonizingly wretched, maybe the moral of the story is that one’s bliss was never meant to be followed.

This, however, isn’t just another knock on the late Jacko. It’s a column about afterdeath effects in Santa Barbara County, which was home to Jackson through his Neverland years:

This past Tuesday, a coterie of key county executives from law enforcement, public works, fire protection, public health, planning, emergency response, and communications spent the better part of the day shuttling from one emergency meeting to the next, trying to figure out what was real and what to do about it. No less than five employees of the Sheriff’s Department spent their day fielding calls from media outlets around the world. Associated Press dispatched a reporter to stake out the County Administration Building all day. By 7 p.m., Tuesday, no actual communication had taken place between county government and the Jackson camp. Instead, Sheriff’s officials relied upon contacts they have with the L.A. County Sheriff’s Department for whatever vague rumors and rumblings they could get. Somehow through this opaque and osmotic chain of communication, county officials are hoping to persuade the Jackson clan to call it off, if in fact it was they who started something in the first place.

Some in the Sheriff’s Department expressed confidence that the whole thing has been an exceptionally expensive and elaborate fire drill. Personally, I like the idea that the whole thing is a big fake-out, an angry practical joke on the county that prosecuted Jackson. When Paul McCartney’s former wife, Linda McCartney, died several years ago, I remember how rumors were strategically planted that she died in Santa Barbara County. In fact, she did not. The County Coroner complained he spent so much time fielding media calls that he couldn’t get any work done. Cadavers, he said, were piling up in his coolers like firewood. Ultimately, we would discover the whole thing was an elaborate dodge so that the McCartney clan could grieve unmolested by the paparazzi. But not before Santa Barbarans — ever willing to embrace the rich and famous, even if they never lived here — held a solemn and tearful candlelight vigil at the County Courthouse’s Sunken Gardens.

Some of the worries in the piece are stale now (a Neverland funeral appears unlikely), but it’s still a good read.

I’ve been a Wall Street Journal subscriber since the 1970s. I still am. The paper shows up at my doorstep every day.

I’ve also been a subscriber to the Journal online. It costs extra. I’ve gladly paid it, even though I think the paper makes a mistake by locking its archives behind a paywall. (Sell the news, give away the olds, I say.)

I’d still be glad to pay it, if the Journal made it easy. But they don’t. No paper does, far as I know. In fact very few media make it easy at all to give them money for their online goods.

As it happens, my Journal online subscription just ran out. To fix matters, the paper’s site prompted me not to renew, but to update my credit card. So I went through the very complicated experience of updating that data, with the form losing most of the data each time I had to fill in a blank missed on the last try. (Why separate house number from street name?) In the midst it wouldn’t take my known password, and I had to have them do the email thing, through which I got to create a new password after clicking on a link in an email sent to me by the WSJ “system.” Even after doing that, and getting the new credit card info in there, and everything seemed to be fine (no more mistakes noticed on the form)… I can’t get in.

Did the payment go through? I have no idea. The credit card, from Chase, also has an impossible website. I don’t even want to go there.

In any case, I can no longer get in. At the top of the login page, it says “Welcome, Doc Searls.” Below that it tells me to log out if I am not myself. And below that it says

Your Current Subscription(s)
None

I can still access my Personal Information, which includes rude questions about my income, the number of people in my organization and how many stock transactions my household made in the past 12 months. Earth to Journal: Readers hate filling out shit like that. Why put readers over a grill like that? Does it really help sales? Please.

Okay, between the last paragraph and this one I somehow got far enough into the site to actually read some stuff. Specifically, this Peggy Noonan piece, and this PJ O’Rourke piece. In the midst of hunting those down, search results that failed said this:

No Information Available

Your subscription does not include access to this service.

If you have any questions please call Customer Service at 800-369-2834 (or 609-514-0870) or contact us by e-mail at  onlinejournal at wsj.com. Representatives are available Monday-Friday from 7 a.m. to 10 p.m. & Saturday from 8 a.m. to 3 p.m. (ET). Subscribers outside the United States, click here.

Good gawd.

Why put readers through #$%^& ordeals like these? Not to mention a website that’s already cluttered beyond endurance.

Because it’s always been done this way, they say. “Always” meaning “since 1995.”

Actually, it’s gotten worse in recent years, all the better to drag eyeballs across advertising, and to maximize the time readers spend on the site.

Hell, I’ve been on the WSJ site for the last hour, hating every second of it.

We can do better than this. I say we, because I have no faith at all that the Journal, or any of the papers, will ever fix problems that have been obvious for the duration. The readers are going to have to tell them what to do. And I mean all of them at once. We need one basic way to interact with media and their systems for accepting payments. Not as many different ways as there are media, all of them bad.

So I’m walking across the Harvard campus, going from one Berkman office to another, listening to KCLU from Santa Barbara on my iPhone. The guest on the show is Berkman’s own John Palfrey. I think, that’s coolwhat’s the show? The tuner doesn’t tell me, because (I assume) KCLU doesn’t provide that data along with the audio stream.

To find out, I just sat down on a bench, popped open the laptop and started looking around. KCLU’s site says what’s on now is OnPoint. That’s because the time on the scuedule block says 9:00am. It’s currently 10:45am, Pacific. The next show block on the schedule is Fresh Air at 11:00am. John isn’t listed as an OnPoint guest, so… what is the show he’s on?

I wait until the interview with John ends, and then I learn that the show is Here & Now, which KCLU says comes on at 2pm. Here & Now has the JP segment listed. Says this:

More Countries Use Internet Censorship
Listen
We’ve heard about countries like China, Iran and North Korea censoring websites. But our guest, John Palfrey of Harvard’s Berman Center for Internet and Society says the practice is becoming more widespread—more than three dozen countries do extensive censoring, even France, Australia and the U.S. engage in some type of censorship.

Now it’s 11:00am Pacific, and KCLU brings on Science Friday. Also at variance from the schedule.

I’m not sure how to fix the problem of not including show data in a stream (or, if included, getting it displayed on software tuners), though I am sure it’s fixable. More importantly, I am convinced of the  need of listeners to know what they’re hearing, to bookmark it, and to find out more about it later. At the very least they should be able to find the answer to the “What was that?” question — without spending fifteen minutes surfing around a browser on a laptop.

Being able to know what you’re hearing would also inform decisions about, say, how much money you’d like to throw at the station or a program, if you’d like to do that. That’s what EmanciPay (which I wrote about yesterday) would help do.

Anyway, that’s why we’re working on Listen Log, as a variety of Media Logging. Input welcome.

Yesterday I reported hearing that the New York Times was thinking about putting its editorial behind a paywall again. Today James Warren gives substance to the rumors:

Here’s a story the newspaper industry’s upper echelon apparently kept from its anxious newsrooms: A discreet Thursday meeting in Chicago about their future.

“Models to Monetize Content” is the subject of a gathering at a hotel which is actually located in drab and sterile suburban Rosemont, Illinois; slabs of concrete, exhibition halls and mostly chain restaurants, whose prime reason for being is O’Hare International Airport. It’s perfect for quickie, in-and-out conclaves.

There’s no mention on its website but the Newspaper Association of America, the industry trade group, has assembled top executives of the New York Times, Gannett, E. W. Scripps, Advance Publications, McClatchy, Hearst Newspapers, MediaNews Group, the Associated Press, Philadelphia Media Holdings, Lee Enterprises and Freedom Communication Inc., among more than two dozen in all. A longtime industry chum, consultant Barbara Cohen, “will facilitate the meeting.”

I can see the headline already:  Newspaper Bigs Form Trust To Set Content Prices.

Just kidding.

We do need to be serious here. The Situation is dire. Humpty Dumpty is reaching terminal velocity.

But don’t bother wishing the king’s horses and men luck with the fix. They can’t do it. No newspaper trade group, no collection of top newspaper executives, will come up with a creative solution to problems that have already earned Top Rank status in the innovators dilemma casebook. The best these execs can do is make Humpty’s fall a drop into cyberspace. They have to make Humpty Net-native. They can’t do that just with better-and-better websites, or with “monetization” schemes such as “micropayments” or other scarcity plays with a net-ish gloss.

As disruptive technologies go, it’s hard to beat the Interent. The Net didn’t just push  Humpty off the wall. It blew up that wall and the whole world on which both sat. In that wall’s place is a wide-open space where abundance is not only the prevailing condition, but a severly reproductive one that’s especially suited to interesting “content.” As Kevin Kelly aptly puts it, The internet is a copy machine. One measure of content’s worth is how much it gets copied and quoted. How the hell do you monetize that?

In a New Yorker piece this week, Bill Keller, the Times‘ Executive Editor, said, “There’s a crying demand for what we do and, sadly, a diminishing supply of it. How we get the demand to pay for the supply is the existential question of newspapers in general and the Times in particular.” He’s right in all but one respect: that first person plural we. Unless he’s referring to a population of sufficient generality to include readers. Or, more importantly, hackers. Geeks bearing gifts.

As it happens, we (the geeks) have one. It’s called EmanciPay. It hands the pricing gun over to the customers (readers in this case) and then makes it easy for them to pay as much as they like, however they like, on their terms. Or at least to start with that full set of options. Whatever readers decide to pay, the sum of it won’t be $0, which is what readers are paying now. (Online, at least, in nearly all cases.)

Evidence:::

Peter Kafka reports this from the D7 conference today (over a Wall Street Journal AllThingsDigital blog):

Time for some polls! No surprise: People like to read newspapers online. Also no surprise: But people don’t pay for it. Somewhat of a surprise: People say that they are willing to pay for some kind of news.

My boldface.

I conduct similar audience polls often, though my subject is usually public radio. “How many people here listen to public radio?” Nearly all hands go up. “How many of you pay for it?” About 10% stay up. “How many would pay for it if it were real easy?” More hands go up. “How many would pay if stations would stopped begging for money with fund drives?”  Many more hands go up, enthusiastically.

So the market is there. The question is how to tap it.

At ProjectVRM we propose tapping it from the customers’ side: for newspapers, from the readers side. We also propose doing it one way for all readers and all newspapers, rather than X different ways for X different papers, each designed by each paper for their own readers. In that direction lies a field of silos, all with their own scarcities, their own frictions, their own lock-ins. We need one way to do this for the same reason we need one way to do email.

Remember back when AOL, Prodigy, Lotus Notes, MCIMail and the rest all had their own ways of making you correspond? That’s what we’ll get if we leave content monetization up to the papers alone. They’ll all have their own ways of locking you in, just like retailers all have their own “loyalty” programs, each with their own cards, their own barcodes for you, their own reward systems, their own special ways of inconveniencing you for their own exclusive benefit.

EmanciPay will be simple and straightforward. It will make it easy for you to pay what you want (which may be what the papers what you to pay … or more … or less), and to do it on your terms and not just theirs. This doesn’t mean that the papers can’t have terms of their own. Maybe they have a suggested price, or a minimum they’re willing to accept. Whatever they come up with, however, will be informed by interaction out in the open marketplace, rather than their own private ones, where they make all the rules.

Think of EmanciPay as a way to unburden sellers of the need to keep trying to control markets that are beyond their control anyway. Think of it as a way that “free market”  can mean more than “your choice of captor.” Think of it as a way that “customer relationships” can be worthy of the label because both sides are carrying their ends of the relationship burden — rather than the sellers’ side carrying the whole thing (as CRM systems do today).

EmanciPay is an open source project. When it rolls out, it will be free and open to anybody.

Want to help? Let me know. (firstname at lastname dot com) I’m serious.

The only problem is that development work on EmanciPay is just getting started. (I haven’t wanted to publicize it, because I wanted it to be ready to go — or at least to vet — first.)  But that’s also an opportunity.

What matters for the papers is that there’s at least one answer to their challenge out there. And it’s free for the making.

Cross-posted here.

I don’t go to TV for Journalism any more, even though I’m sure there’s plenty left: needles scattered thorugh a haystack of channels and program schedules that have become so hard to navigate on satellite and cable systems that it’s just not worth the bother. So, while I wait calmly for TV to die (and it will, except for sports), I go to other sources, most of which are on the Web, but some of which are still in print.

The New York Times, for example. This last week we took a bus down to New York, where we visited museums, went kayaking in the Hudson and did fun family stuff. Each morning we were greeted by the Times, which still astonishes me with the quality and abundance of its Good Stuff. We saved a bunch of it to haul back and read on the bus along the way. I still have the stack here. They are, let’s see…

The Times’ treatments of serious subjects — say, for example, President Obama’s nomination of Sonia Sotomayor for the Supreme Court — are both essential and unequaled in their thoroughness. For any subject I care about, I’d rather mine the depths of the Times’ coverage (that last link leads to dozens of  pieces) than take on faith the opinionating — or even the in-depth coverage — of all but a handful of other papers; especially those with sharp axes to grind. (Even though I often enjoy those. The Wall Street Journal’s especially. Here’s WSJ take this morning on Sotomayor.)

The Web and the World are well-met by an easily-navigated website and a fine newspaper. I can think of many ways the Times could do a better job; but right now few if any others (the Washington Post, primarily) are in the same league.

Which is why I’m annoyed by the likes of Bloggingheads, and the Times’ video section in general.

For example there’s this: “Hanna Rosin, left, of Double X and Ann Althouse of the University of Wisconsin Law School debate the sincerity of President Obama’s anti-torture pledge.” I like both these talking writers, but not in a she-said/she-said setup that sinks down into the lame argument culture that Deborah Tannen argued against (unsucessfully) long ago.

There’s some great stuff in there. This piece about Venezuela’s Motorizados, for example. And I suppose this David Pogue take-down of the Verizon Hub is fine; but I’d rather scan Pogue’s review (even though it does drag my eyes across two pages, so I get “exposed” to all those ads I turn to white space with AdBlockerPlus).

But why imitate bad TV?

Television, almost from the beginning, suffered from the need to turn programming into advertising bait: packing material to fill time time slots between spot breaks. What the New York Times is doing with Bloggingheads is imitating one of the most annoying conventions of a dying institution. The Times can do better than that. So can the blogging heads that don’t talk nearly as well as they blog. (At least not in this format.)

In Dave Winer and Jay Rosen’s latest Rebooting the News, Jay points out that debugging, which works so well for software and hardware, has not been part of the culture of BigTime Journalism. (The proximal example involving the Times and Maureen Dowd is summarized well by Scott Rosenberg.)

A larger issue for me is a structural one visited by David Carr in his review of Newsweek’s wholesale changes. Sez Carr,

The makeover represents a rethinking of what it means to be a newsweekly, but no redesign can gild the cold fact that it remains a news magazine that comes out weekly at a time when current events are produced and digested on a cycle that is measured with an egg timer, not a calendar…

More notably, the new Newsweek will no longer attempt to re-report and annotate the week’s events — an expensive, unsustainable approach to making a weekly news magazine. The magazine will not scramble the jets and deploy huge resources to cover a breaking story unless, as Mr. Meacham put it, the magazine is “truly adding to the conversation.” Instead, the reimagined magazine will include reported narratives that rely on intellectual scoops rather than informational ones and pair them with essayistic argument.

The wonky, government-centric DNA of the magazine is dominant in the new execution, which may have been the idea. The first redesigned issue includes an interview of President Obama by Mr. Meacham; a feature on the retired life of the last president; a look back at the last treasury chief; a profile of the speaker of the House; and a column by George F. Will, who will always be George F. Will no matter what typeface you render him in.

So, what’s “the conversation” Meacham is talking about? Whatever it is, it shouldn’t exclude the helpful voices that come from outside Newsweek’s customary sphere. Much of Dave and Jay’s conversation in their Rebooting podcast is about the subject of listening. They come at it from the angle of empathy, but that’s what real listening requires. If you’re really listening, you’re not ignoring, and you’re not preparing a dismissal or an excuse to pivot off the other party’s points to more of your own. To listen is to accept the speaker as a source.

Journalism without sources is not worthy of the name. Journals today have more sources than ever. And the abundance of sources requires better jouralism than ever. Much of this journalism will have to be original rather than derivative. He-said/She-said fighting-heads is derivative. Worse, it suggests a structure that is inherently narrow and even misleading. It assumes the issues can be reduced to pairs of competing views, each from a single source.

We are still only at the beginning of journalism’s great Reboot. It’s hard for big old papers like the Times to be the boot and not the butt that the boot kicks. There is so much to protect, and that stuff is so much easier to see than the sum of stuff that’s still left to pioneer.

Yet the frontier is much, much bigger.

This weekend I heard second-hand that the Times is on its way to rebooting the late Times Select, by another name. In other words, it’s thinking about putting its content behind a paywall again. And, in so doing, leading the way for the rest of its industry to do the same.

I hope this isn’t true, though I suspect it is, for the simple reason that it’s easier to protect the known than to pioneer the unknown.

Toward the end of Dave & Jay’s podcast (at 32:45), Jay reports that he dropped off  Howard Kurtz’s Relaiable Sources, as had Dave. Neither found it to their liking. Which makes sense to me, because Kurtz’s show is television. And television is a highly mannered game. Those manners are fast becoming anachronisms. Jay’s critique of elitist journalism — what he calls the “Church of the Savvy” — is as much about manners as it is about other skills required for mastering The Game.

That game is, as Jay puts it, insideous, because it’s manipulative by nature. Manipulation and reporting are not the same. You might find manipulation in conversation, but it’s not a healthy thing, even if getting manipulated works for you.

Jay says that the power of The Church of the Savvy is in decline. He gives good reasons, to which I’ll add one more: it’s adapted to television, and television as we know it is a near-absolute anachronism.

Last night I had a long talk with an old friend who is a very wise and quiet investor. A measure of his wisdom is that he’s navigated his way through the crash, and is being very smart about what’s coming along as well. While our conversation ranged widely, it centered on television. His take is that TV is a Dead Thing Walking. From the investment standpoint, you short the satellite guys first, and then the cable companies. There are many good business reasons, starting with the abandonment of the medium by advertisers (for all but, say, sports). But the primary problem is that the audience is walking away. They’re going to Hulu and YouTube and other workarounds of the Olde System. There will be many more of these than the few we already have.

It would be wise for survivors among other Olde Systems not to ape what’s failing about television. Among those failings are forms of journalism that never were. Also the convention of locking up content behind paywalls and indulging in other coercive subscription practices. Nothing wrong with subscriptions, of course. You just don’t want them to be self-defeating. Times Select was exactly that. So are all cable and satellite TV deals. (A la Carte hasn’t been tested, but will be, as a desperate measure, probably much too late in what’s left of the game.)

The bottom line isn’t that the Net is changing everything, even though that’s true. It’s the need to comply with the nature of the Net itself. That nature is both cheap and immediate. The cost of connecting is veering toward zero. So is the distance it puts each of us from the rest of us, and the digital resources we require. There will be costs involved. There will be businesses in providing resources. But they won’t be the old scarcity games. They will be abundance games. That is, games played on a field defined by abundance and to a large degree comprised of it as well.

What’s scarce are talent, originality, and the arts to which both are put. We need to find new and Net-native ways of determining value and paying for it. That’s what the VRM community is doing with EmancPay. If anybody from the Times (or any journal tempted to lock up their content rather than to reboot the market in more creative ways) is reading this, talk to me.

jesusita_google_modis8

(Scroll to the bottom for my latest. Not the latest, just mine.)

The shot above looks west from the eastern flank of the Jesusita fire, above Montecito.  The overlays are MODIS (the dots and squares) and GEOMAC (the red line). I think the GEOMAC data is older, but I’m not sure. Both were downloaded at about 4:42am, Pacific time. The newest detections are red and the oldest are yellow. They are from instruments on satellites and may or may not indicate major fire activity. One during the Tea Fire suggested that the fire had spread far down into the Riviera district and toward town. When I checked the spot, it turned out to have been a fire in part of a small isolated oak tree. No fire had spread to or from there.

Still, the data do show changes in the fire’s approximate perimeter over time. Step through this photoset and you can see how the fire has gone over the past few days.

Sean Trek has a way of seeing MODIS with radiative power.

It looks to me now like the next challenge, after saving lives and homes, is keeping the fire from burning for many more days or weeks across the back country. The trick here is to let the fire take nature’s course while also keeping it away from civilization. It is a significant fact that California’s state tree (the Coast Redwood) and state flower (the California Poppy) are both adapted to fire. One might also make the case that the latter is adapted to earthquakes.

I don’t doubt that if any of the three most recent fires — Gap, Tea and Jesusita — had hit fifty years ago, much of Santa Barbara would have been cremated by this morning. Since we are among more than 30,000 current evacuees, that might  have included our house too. Firefighting and team coordination have vastly improved just since the 1990 Painted Cave Fire, when more than 600 homes were lost. Experience from that fire led to many of the improvements that saved homes this past week. (For a history of Santa Barbara’s wildfires, go to Santa Barbara Outdoors, and read the remarkable series that starts here. It covers the eight fires between 1955 and 1990.)

Life everywhere is a losing game with death. We just hope that the substantive things we do and build will outlive us. In much of California, the chance that our homes will outlive us is smaller than most other places. Some homes lost in the Tea Fire had replaced homes on the same property that had burned in 1964 Coyote Fire and again in the 1977 Sycamore Fire. Among disasters that might befall homes in California, only earthquakes are more certain to occur, and in more places. Hence the higher insurance costs.

But still the graces of living here are exceptionally high. Mild, sunny weather. Clean air. Beautiful mountains and beaches. Wonderful people. Excellent university. So we do.

And every day we should thank the heroic work required of the firefighters who keep the worst of nature at bay. Posted 5:38am, Pacfic.

Meanwhile, I’m glad to see the subtitle in Gretchen Miller’s report in the Independent, Fires Burn In Canyon Near Painted Cave: Favorable Weather Conditions Keep Fire Under Control. From around 10pm last night. 6:20am

The LA Times has a story on the fire, dated 10:28pm last night.

Last night on KCLU before going to sleep I heard that the Gane House at the Santa Barbara Botanical Garden was destroyed. This confirms it. 6:28am

A news conference is scheduled for 8am. Just heard that on KNX, which has done an excellent job covering the fire.

Okay, the press conference just ended. KCLU, KNX and KTYD (and, presumably, some or all of its four sister stations) all carried it. KCLU bailed before it was over. So did KNX, though they stuck it out a bit longer. Only KTYD stayed until the end. (Bravo for them.)

The news that matters is that the fire is “contained” along the northern border of Santa Barbara. Thus spake SB Fire Chief Andrew DeMizio (who always starts by spelling his name). He was glad to see “that black line” on the new Incident map. Contained does not mean put out. He had another word for that, but I forget what it was.

The language is interesting. A fire is an “indicent”. Police, fire, Red Cross and other personnel are “assets”. Lifting an evacuation order is “repopulation”. My kid just said, “I thought ‘repopulation’ was what you got after the first population has died”.

Inexcusable, if true: No questions about locations still apparently threatened. (Could be that somebody asked and I didn’t hear it.) Specifically, the only two communities up in the Santa Ynez Mountains, overlooking the city: Painted Cave and Flores Flat. I gathered from the Indy story mentioned above that Painted Cave was okay. But the only way I knew that Flores Flat survived was from a little human interest feature that KNX has been running over and over again: comments by a woman who gave advice about what to take and what to leave behind. She said she had resigned herself to losing her home in Flores Flat, but was surprised to find it had survived. Frankly, I’m amazed that Flores Flat is okay. I’ll bet the firefighters gave special attention to that one. Maybe one of the places where the DC-10 laid down some of its 12000+ gallons of fire retardant was between Flores Flat and the fire.

Flores Flat is far up Gibraltar Road, between Gibraltar Peak (where many of Santa Barbara’s FM stations radiate from, including KCLU and KTYD) and the site farther up the mountain face where hang gliders and paragliders launch toward the city when the winds are right.  From the looks of the map and overlays above, the fire movement was eastward away from Gibraltar, and up and over the crest of the ridge near Montecito Peak to the east and LaCumbre Peak to the west.

The Tea Fire surely created a fire break as well. It burned much of Gibraltar road, and up the face of Gibraltar Peak, where it roasted the antennas of KCLU and many of the other stations there. KTYD and its AM sister KTMS are located a few hundred feet above and behind there, so they survived.  To the west of there are some of the main power lines that supply the city. As I recall those lines are draped quite high, and I suppose survived the fire as it approached Gibraltar road this time. Other high power lines coming into the Goleta side of town were hurt in the Gap Fire last summer, knocking out power for much of the city at the time.

The weather is much better now. Cooler, and moist, with marine layer fog moving in off the Pacific Ocean to the south. Vari0us officials cautioned that this could change, and in fact it probably will. Typical late Spring and Summer weather is early morning fog, burning off as the day goes on. Whether hot “sundowner” winds return is still an open question, but various weather sources suggest that won’t happen. On the other hand, if the fire gets into Paradise Valley on the north side of the ridge, the story might be different. The climate there tends to be much hotter and dryer than on the Santa Barbara side of the mountains. 8:50am

We have friends in Worchester who were going to Santa Barbara to see Katy Perry’s last show, in her home town. That last link is from Noozhawk, which I’ve neglected to follow more closely. The reason is that Santa Barbara is being repopulated with a raft of new and improved media sources growing like a ring of redwood sprouts where a mighty tree has fallen. That tree is the Santa Barbara News-Press, a once fine newspaper that was (and remains) in a much better position to survive than papers in other cities that are owned by stressed public companies or private individuals with shallower pockets. The story of the News-Press’s meltdown is not yet the stuff of legend, only because it’s still going on. Kind of like a fallen tree with a few intact roots, staying alive, but barely. For more on that, just look up Wendy McCaw on Google. Or read Craig Smith. It’s his main beat. A sample:

A major fire in town didn’t stop the Santa Barbara News-Press from doing business as usual. In this case, “business as usual,” meant laying people off.

This time, the unlucky employee was Jued Martinez. He was a digital image technician for the paper, the “go-to-guy for Photoshop issues,” as he put it, working in the camera (pre-press) department for many 15 years.

He announced his own layoff via Twitter around 1:40 Thursday afternoon by saying, “Wow! I’m available for Design work now. Just got laid off from the SBNP. Feel a little better now, not worrying about it.”

To witness how retro and self-destructive the News-Press is, go to their Jesusita Fire Coverage page. Click on a story. Say, this one. You get one sentence. Then you’re told to long in. Subscribers only. Hell, even when we were subscribers, we couldn’t get in there. I’m sure it all disappears or scrolls behind a paywall after a few days in any case. Gone like snow on the water.

Except as a source of fodder about itself, the News-Press plays a self-minimized role in the local news ecology. For getting news on the fire, that includes:

  1. Twitter search for Jesustiafire or Jesusita (@latimesfires uses this search)
  2. Google News search for Jesusita (most recent)
  3. The Independent
  4. Edhat
  5. Noozhawk
  6. City2
  7. KNX
  8. KTYD
  9. KCLU
  10. KCSB

With the radio stations, I mean their streams, not their sites.

I’ll add others later (including stream addresses). Gotta go. Here’s a photo pool in the meantime. 9:33am

And here’s one last photo, courtesy of the only commenter so far on this post:

jesusita_google_modis9

Thanks, nathan. 10:19am

They’re “repopulating” at last. The worst is over. 10:48am

With all due respect to the good jobs that most of the legacy media are doing, their coverage could be much, much better if they paid respect to those listening and watching online, which includes their smart phones. What they need are plain hard facts, rather than the vague, boiled-down or sensationalized stuff that was News As Usual for the duration. Here are a few clues that should help:

  1. Make your audio easy to get. If you stream audio, do it in .mp3 and link to the actual IP address or URL of your stream. Don’t force users to open a “player” in a window. Many of us are listening online with other programs or on phones with sofware tuners. I’m listening to KNX right now using WunderRadio on the iPhone. I listen to KCLU on there too. (They’re not yet on the Public Radio Tuner, alas) Also feel free to use lower bandwidths. 24Kbps or 32Kbps deliver good-enough audio and make it to listeners who aren’t on wi-fi or 3G cell signals. The online equivalent of a 50,000-watt “flamethrower” (yes, they called them that) is a low-bandwidth .mp3 stream.
  2. Remember how many people are listening on hand-helds. Over 1.6 million copies of the Public Radio Tuner alone have been downloaded so far. Cell phones are the new radios. (They’ll be the new TVs soon. Count on it.) And they are much easier for listeners to “tune” than websites that hide means for listening. Which brings me to…
  3. Uncomplicate your damn websites. Without exception, legacy media have websites that are far too complicated and jam-packed with visual noise, including promotions of junk that is highly uninteresting to visitors looking for hard facts about their homes and neighborhoods. Look at Craigslist. Its “design” fails to qualify for the noun. Yet it succeeds because it’s it’s in simple HTML that loads instantly. It also confines itself to facts, and is easy to figure out. In other words, it is 100% helpful. Not 90% promotional.
  4. If you read emails on the air, or take phone calls, put your email addresses and phone numbers in places where they can be found on your websites, and say them on the air. KTYD last night kept reading emails from people, but I couldn’t find an email address.
  5. Remember you’re not alone. Your tweet stream is not the only one, or even the main one. Neither is your audio or video stream. The people who matter most — the ones listening, reading and viewing with the most interest — aren’t just paying attention to you. They’re jumping around looking for best sources. They’ll be watching Twitter search expecially closely. They don’t need you to boil down the story, or just to show one thing and say how awful it is. Let them do the boiling, and do your best to get them the ingredients they need.
  6. If you’re running Incident Command or otherwise in charge of Official Communications, set up your own live stream for your press conferences. That’s because police and fire chiefs, plus communications directors, tend to drone on in Officialese and that causes radio stations to drop the feed, summarize and move on. In the most recent of these (the one Saturday morning, May 9), KCLU and KNX both bailed, summarized and went to their usual programming. Only KTYD stayed for the whole thing (and kudos to them). In fact, I’d suggest setting up your own blog and Twitter accounts.
  7. For TV stations with helicopters on the scene, several key points:
  • Carry a map or a GPS and use it. KSBY’s reporter and pilot (and/or cameraman) seemed to have no idea where they were. (Wouldn’t they have a GPS that could tell them?) The streets are not hard to identify. Tell us what the hell streets they are. “This is Lauro Canyon Reservoir. The fire we’re seeing is north of it on Holly.” Not just “Look at this house that’s burning out of control in the foothills.”
  • Don’t just report on the flames. Tell us more about what else is happening. Where are they dropping water and retardant? Where are the power lines down? What escape routes are being used?
  • If you’re running a live feed, remember that everything you’re saying is going out there. I don’t know if we were hearing the pilot or the cameraman, or both. But most of what they talked about was getting interesting shots, not reporting good information for viewers for whom these guys were the only source of information about what’s actually happening on the ground where they live, or where their friends and neighbors live. Several times the guy talked about one large house that appeared to be getting an unusually high level of protection, saying “That must be the mayor’s house.” Well, we know where the mayor lives, and it’s not a fancy house in the hills. The firefighters were defending that house for a good reason: because it was defensible. When they are forced to make choices, they’ll always go for the high percentage shot.

I really hope, if KSBY folks read this, that they don’t react by shutting off the live feed from their helicopter. Even though the talk was about going to the Elephant Bar and other irrelevancies, it was far more real and interesting than anything the reporter said. I’m guessing that the pilot was not an employee of the station. Even if that’s the case, it doesn’t matter. What matters is getting hard about real stuff out there. Not just a few sound and sight bites for news breaks.

On a big plus side, KSBY is set up already (at 7:13am) to carry the official news conference at 9am here. I remember listening to one of the key news conferences after the Tea Fire on KSBY while driving up to San Francisco from Santa Barbara, last November. KSBY is on Channel 6. The audio for Channel 6 is on 87.7 FM. After June 12, no TV stations will remain on lowband VHF, which include Channels 2 to 6. They will all be broadcasting digitally on other (mostly UHF) channels. Even if they’re still branded with their old channel numbers. All the more reason to recognize that we’re all just tributaries of vast digital rivers pouring the Live Web into the Static Web sea.

Nothing on Inciweb yet on the Jesusita wildland fire above Santa Barbara’s San Roque district, on the slope of the Santa Ynez mountains, very close to town. Meanwhile Twitter is all over it. Or, citizen reporters are all over Twitter. Either way, it’s the Live Web at work.

By the latest report, about 160 acres have burned. In this dry back country, however, fires can spread far and fast. So, we’re concerned.

Here’s a map of the area, with evacuation areas and other details.

Some photos from the LA Times.

The Independent, always strong in fire coverage, has a section devoted to the Jesusita fire.

Here’s Edhat’s running news.

Tweets to follow:@KTMS, @City2, @LATimesFires, @LATimesfires, @SBRedCross, @KTYDFM, @KSBY @edhat, @socalincidents, @NBCLosAngeles, @borisalves, @PlanetSantaBarb, @sbinde

A wall-o-TV-feeds.

Tags: #jesusita #jesusitafire #sbfire #sbfires

Thanks to Keith McArthur for clueing me in on Cluetrainplus10, in which folks comment on each of Cluetrain’s 95 theses, on roughly the 10th anniversary of the day Cluetrain went up on the Web. (It was around this time in 1999.)

The only thesis I clearly remember writing was the first, “Markets are conversations.” That one was unpacked in a book chapter, and Chris Locke has taken that assignment for this exercise. Most of the other theses are also taken, so I chose one of the later ones, copied and pasted here:

71. Your tired notions of “the market” make our eyes glaze over. We don’t recognize ourselves in your projections—perhaps because we know we’re already elsewhere. Doc Searls @dsearls

Ten years later, that disconect is still there. Back when we wrote Cluetrain, we dwelled on the distance between what David Weinberger called “Fort Business” and the human beings both inside and outside the company. Today there is much more conversation happening across those lines (in both literal and metaphorical senses of the word), and everybody seems to be getting “social” out the wazoo. But the same old Fort/Human split is there. Worse, it’s growing, as businesses get more silo’d than ever — even (and especially) on the Net.

For evidence, look no farther than two of the most annoying developments in the history of business: 1) loyalty cards; and 2) the outsourcing of customer service to customers themselves.

Never mind the inefficiencies and outright stupidities involved in loyalty programs (for example, giving you a coupon discounting the next purchase of the thing you just bought — now for too much). Just look at the conceits involved. Every one of these programs acts as if “belonging” to a vendor is a desirable state — that customers are actually okay with being “acquired”, “locked-in” and “owned” like slaves.

Meanwhile, “customer service” has been automated to a degree that is beyond moronic. If you ever reach a Tier One agent, you’ll engage in a conversation with a script in human form:

“Hello, my name is Scott. How are you today?”

“I’m fine. How are you?”

“Thank you for asking. I’m fine. How can I help you today?”

“My X is F’d.”

“I’m sorry you’re having that problem.”

Right. They always ask how you are, always thank you for asking how they are, and are always sorry you have a problem.

They even do that chant in chat sessions. Last week I had a four chat sessions in a row with four agents of Charter Communications, the cable company that provides internet service at my brother-in-law’s house. This took place on a laptop in the crawl space under his house. All the chats were 99% unhelpful and in some ways were comically absurd. The real message that ran through the whole exchange was, You figure it out.

Last week in the New York Times, Steve Lohr wrote Customer Service? Ask a Volunteer. It tells the story of how customers, working as voluntary symbiotes in large vendor ecosystems, take up much of the support burden. If any of the good work of the volunteers finds its way into product improvement, it will provide good examples of what Eric von Hippel calls Democratizing Innovation. But most companies remain Fort Clueless on the matter. Sez one commenter on a Slashdot thread,

There’s a Linksys cable modem I know of that has a recent firmware, and by recent I mean last year or so. Linksys wont release the firmware as they expect only the cable companies to do so. The cable companies only release it to people who bought their cable modems from them directly. So there are thousands of people putting up with bugs because they bought their modem retail and have no legitimate access to the updated firmware.

What if I pulled this firmware from a cable company owned modem and wrote these people a simple installer? Would the company sing my praises then?

The real issue here is that people frequent web boards for support because the paid phone support they get is beyond worthless. Level 1 people just read scripts and level 2 or 3 people cant release firmwares because of moronic policies. No wonder people are helping themselves. These companies should be ashamed of providing service on such a low level, not happy that someone has taken up the slack for them.

Both these annoyances — loyalty cards and customer support outsourced to customers — are exacerbated by the Net. Loyalty cards are modeled to some degree on one of the worst flaws of the Web: that you have to sign in to something before you make a purchase. This is a bug, not a feature. And the Web makes it almost too easy for companies to direct customers away from the front door. They can say  “Just go to our Website. Everything you need is there.” Could be, but where? Even in 2009, finding good information on most company websites is a discouraging prospect. And the last thing you’ll find is a phone number that gets you to a human being, even if you’re prepared to pay for the help.

So the “elsewhere” we talked about in Cluetrain’s 71st thesis is out-of-luck-ville. Because we’re still stuck in a threshold state: between a world where sellers make all the rules, and a world where customers are self-equipped to overcome or obsolete those rules — by providing new ones that work the same for many vendors, and provide benefits for both sides.

This whole issue is front-burner for me right now. One reason is that I’m finally getting down (after three years) to unpacking The Intention Economy into a whole book, subtitled “What happens when customers get real power” (or something close to that). The other is that this past week has been one in which my wife and I spent perhaps half of our waking lives on the phone or the Web, navigating labyrinthine call center mazes, yelling at useless websites, and talking with tech support personnel who were 99% useless.

A Tier 2 Verizon person actually gave my wife detailed instructions on how to circumvent certain call center problems in the future, including an unpublished number that is sure to change — and stressing the importance of knowing how to work the company’s insane “system”. And that’s just one system. Every vendor of anything that requires service has its own system. Or many of them.

These problems cannot be solved by the companies themselves. Companies make silos. It’s as simple as that. Left to their own devices, that’s what they do. Over and over and over again.

The Internet Protocol solved the multiple network problem. We’re all on one Net now. Email protocols solved the multiple email system problem. We don’t have to ask which company silo somebody belongs to before we send email to them. But we still have multiple IM systems. The IETF approved Jabber’s XMPP protocol years ago, but Jabber has been only partially adopted. If you want to IM with somebody, you need to know if they’re on Skype or AIM or Yahoo or MSN. Far as I know, only Google uses XMPP as its IM protocol.

Meanwhile text more every day than they IM. This is because texting’s SMS protocol is universally used, both by all phone systems and by Twitter.

The fact that Apple, Microsoft, Skype and Yahoo all retain proprietary IM systems says that they still prefer to silo network uses and users, even after all these decades. They are, in the immortal words of Walt Whitman, “demented with the mania of owning things.”

Sobriety can only come from the customer side. As first parties in their own relationships and transactions, they are in the best position to sort out the growing silo-ization problems of second and third parties (vendors and their assistants).

Once customers become equipped with ways of managing their interactions with multiple vendors, we’ll see business growing around buyers rather than sellers. These are what we’re starting to call fourth party services: ones that Joe Andrieu calls user driven services. Here are his series of posts so far on the topic:

  1. The Great Reconfiguration
  2. Introducing User Driven Services
  3. User Driven Services: Impulse from the User
  4. User Driven Services: 2. Control

(He has eight more on the way. Stay tuned.)

Once these are in place, marketers will face a reciprocal force rather than a subordinated one. Three reasons: 1) because customer choices will far exceed the silo’d few provided by vendors acting like slave-owners; 2) customers will have help from a new and growing business category and 3) because customers are where the money comes from. Customers also know far more about how they want to spend their money than marketers do.

What follows will be a collapse of the guesswork economy that has comprised most of marketing and advertising for the duration. This is an economy that we were trying to blow up with Cluetrain ten years ago. It’s what I hope the next Cluetrain edition will help do, once it comes out this summer.

Meanwhile, work continues.

Don Marti in Do Not Feed the Troll: “The latest trend in the IT Media is trolling as business model. In the old days, trolling was a hobby. How many users of newsgroup or other forum could you draw into a pointless argument? But when a participant in an argument is either (1) visiting a comment form and seeing an ad, or (2) linking in to a blog post and giving you some Google Juice, then trolling becomes a business.”

That post is close to two years old. Meanwhile, shameless plays for traffic and obsessions with “popularity” of a mostly numeric form are more common than ever, given that more means serve the same ends, faster than ever.

Is anything other than vanity improved by that? I mean, besides checking accounts marginally enlarged by Adsense residues that remain where Google Juice has flowed? I mean, anything that matters: that adds substance to the world in some way.

Could it be that Twitter has become the gin cart of our time - not in all cases, but in enough to constitute a kind of methadone for TV addicts? Just a thought.

My point, however, isn’t about TV or Twitter, or SEO, or obsessive posting for its own sake. It’s about being constructive. Because I think life is a constant series of choices. Either we put our shoulder to a wheel, or we just take a ride. Either we build something, or we just occupy a space.

There are more ways than ever to be constructive in the world. Also more ways to loaf. The trick is to know when the latter is not the former.

[Later...] An example. I just learned that Chrysler has sold what’s left of its ass to Fiat. Wikipedia doesn’t mention that yet in its entry on Chrysler. I could go into Wikipedia and (perhaps) be the first to update it with this new info. Or I could make an intstructive post on my own blog, about how there are other Wikipedians, far more qualified (and obsessive) than I, ready to make those edits, and to do a much better job of it. Or, I could do neither. So, I posted. Was it worthwhile? Or should I have gone back to writing the book, or doing other Things That Matter? Not sure, actually.

Here’s a job for the Citizen Media’s long tail: find the fist time anybody used the terms “Craigslist killer”, “Craigslist case” or “Craigslist murder”. What the effort will highlight are two issues for journalism. One is the absence of an engine that allows easy first-date or date-range search. (Unless I’m mistaken about that, which I’d be glad to be. [Later... I am.]) The other is the unfairness of turning the name of a business into an adjective that modifies the noun for a crime — essentially re-branding that business as a criminal accessory.

Why “Craigslist killer”? Well, the easy answer is that the killer apparently targeted victims he found on Craigslist, and that’s interesting. Meaning it’s kind of new and different. Murder goes digital. Hey, you don’t hear about “the phone book killer” or “the newspaper killer,” do you? (Well, actually, Craigslist has been called that too.)

My point here isn’t about how natural and easy it is to name a case “Craigslist murder”, but about what that does to Craigslist. I think it’s unfair, as well as a bummer for Craig Newmark and the rest of the Craigslist folks, even if the label is hard to avoid using.

Meanwhile, I’d love to see better chronological search on Google Blogsearch and Technorati, both of which offer it, at least for syndicated sources.

Dr. Weinberger covers this, and adjacent topics.

I’m bummed that I’m drinking a beer on the deck here in Santa Barbara while Dave is in Cambridge. Would have enjoyed having coffee with him this morning. So instead I’ll raise a glass in his general direction, and post a bunch of loose notes here.

Sez Dave, Doc Searls likes to say that markets are conversations, but people are conversations too. Right. And markets are people, which is our point in this Cluetrain chapter. They are not marketing. The market in marketing is a verb. A synonym for sell, basically. (See definitions 13 to 16 here.)

Which is why I think “conversational marketing” is oxymoronic. Federated Media’s Conversational Marketing Summit, for example, came to my attention by way of a fellow Cluetrain author who attached a promotional email from Federated, adding “yep, looks like our work here is done! Off to find some good stout clothesline and a high enough limb.” Among the speakers is Comcast’s “Director of Digital Care.” Feeling cared for, Comcast customers?

Okay, that was unfair. The director in question is Frank Eliason, who has a fine blog and is running at about 16,000 followed and followers as @comcastcares on Twitter. I’m one of those thousands (on the following side, anyway).

Anyway, here’s just one paragraph from the CM Summit pitch:

CM Summit will provide key insights from some of the world’s largest brand advertisers and the web’s most successful social media properties. Don’t miss this opportunity to look under the hood of conversational marketing and find out what’s driving innovation and success for the publishers, marketers, and consumers who occupy the social Web.

Gag me with a shovel.

Gag Steven Hodson too. He says The wrong people are promoting Social Media. Specifically,

We are increasingly be told that Social Media is about being able to open lines of conversations with corporations and governments. It is supposed to be the new way for us to interact with those in more powerful positions than us. We are increasingly being marketed to about the benefits of being connected to brands – be it personal or corporate ones.

As a result people are beginning to think that social media is nothing more than a round table with corporations, marketers and public relation people deciding on what the conversation is all about. Once more we are finding ourselves being talked to even though it is carefully couched in terms of openness and transparency.

Yep. Later Steven adds,

We have only begun to taste the incredible freedom and personal power that comes with being a part of a social media world. It is this taste that companies fear because it removes them from the top down position. It brings them onto a level playing field where even the poorest person in the world can have an effect.

Social media doesn’t belong to the marketers, the public relation flacks or the corporations so desperately trying to take ownership. It belongs to the people. For the first time the media truly is made up of people for the people.

It is us who should be out there promoting Social Media – not the Facebooks, not the MySpaces, not the Twitter and especially not the marketers and corporations. The sooner we realize that the sooner we can take back our social media from the grasp of those who would bastardize it to their own means.

I’m with him in every respect other than love for the term “social media.” That’s because most people equate “social media” with Facebook, MySpace and all the other conversation containment silos.

Let’s go back to fundamentals. For that I’ll defer first to Larry Josephson, my favorite personality in the history of radio, who naturally isn’t working there any more. Larry once told me, “Radio is personal. That’s my philosophy.” The road radio traveled to hell (where its commercial corner has rotting for the last thirty years or so) was paved with jive like Federated is talking in that pitch. It’s all sell-side shit, and about as conversational as a billboard.

The Net is personal too. So is the Web. Also email, SMS, IM and the rest of it.

And before all of those, so was the telephone. Nothing could be more conversational than that. Back in the 80s, Reese Jones told me that the phone — a tech communications mode that is senior in the extreme, was both the original and the ultimate platform. And now there are close to a billion app downloads for the iPhone. One of the iPhone’s 25 thousand apps is the Public Radio Tuner, which is now passing 1.6 million downloads. That app, plus WundeRadio, have turned my iPhone into my radio. Together they get many more stations than would ever fit in a dial.

Reese’s point: conversation is personal. It’s one-with-one, not one-to-many.  It may be social in the sense that talking with another person is a social act. But it’s not a group thing. Orignally a brain researcher, Reese pointed out that none of us are capable of listening to more than one other person at a time.

In other words, talking may be social, but listening is personal.

Talk “social” and the silos show up. That’s what “social media” are. The good stuff Steven wants us to save, and advocate, are inherently personal qualities of the Net and the Web.

By the way, without Reese schooling me about phones and conversations, I doubt I would have come up with the “markets are conversations” line.

Speaking of which, in Brian Solis’ The Conversation Index, he says this:

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Communities support each other. Citizens actively help others make decisions, offer suggestions and referrals, proactively share negative experiences, and repeatedly ask question - with or without our participation.

Doc Searls calls this Vendor Relationship Management (VRM). Others refer to it as Customer Relationship Management (CRM). But, as we are quickly learning, “management” and “relationships” are as distant from each other as their intentions. Perhaps it’s better stated as Community Relations or better yet, Public Relations.

Well, VRM is not CRM. Nor is it public relations. It is nothing that the seller does. VRM is something the customer has. It comes from the customer. There will be, in the VRM world, both individuals and user-driven and customer-driven services, which I call fourth parties. More about those distinctions here.

Other stuff…

Mike Arrington’s post about The Cenralized Me and Data Portability is all about VRM, though he doesn’t mention it.

Great interview with Richard Rodriguez, one of my favorite writers and thinkers. Richard’s book Brown foreshadowed Obama’s presidency. This is outstanding, too.

Umair Hague is in high dungeon about The Geithnerconomy, which Umair considers a coup.

Long as we’re down on Obama, Tim Jones of the EFF says In Warrantless Wiretapping Case, Obama DOJ’s New Arguments Are Worse Than Bush’s. That’s on top of Jennifer Granick’s post about a proposed federal take-over of the Net. More centralization and concentration of power, anyway.

Not sure whether or not I’m creeped out by this new biz model for journals and Twitter.

To answer the question “How come you’re not posting your usual giant piles of photos on Flickr?” the answer is that I stupidly somehow signed off Flickr and can’t sign back on, because I have no idea what the hell my ID or password are. (Actually I do, but they don’t work.) I have appealed to Yahoo for help here, and its automatum has thanked me for that. They may not want to thank me for what I’ll say if “one of our knowledgeable and well trained Sign-in & Registration agents” doesn’t get back to me within the promised 24 hours. That’s by tomorrow afternoon. FWIW, I’ve always been vexed by Yahoo’s ID system. Not that it’s much different than anybody else’s but … somehow it has always been a bit of a problem.

The Failure of #amazonfail, by Clay Shirky, is a good read too. What he calls “conservation of outrage” (that is, “finding rationales for continuing to feel aggrieved, should the initial rationale disappeared”) is exactly why I am always slow to get worked about stuff that get crowds excited. In fact, VRM is in part a way not to get outraged at vendors, but rather to engage them constructively. (But we don’t have those ways yet, so go ahead and get outraged anyway.)

Here’s a nice rationale for PayChoice. (Which needs a different name, by the way.)

Okay, beer done. Later, folks. I’m heading in.

Good of Vanity Fair to interview some of the Net’s and the Web’s fathers and sons (alas, no mothers or daughters), in a piece titled How the Web was Won.

On vision:

Leonard Kleinrock: Licklider was a strong, driving visionary, and he set the stage. He foresaw two aspects of what we now have. His early work—he was a psychologist by training—was in what he called man-computer symbiosis. When you put a computer in the hands of a human, the interaction between them becomes much greater than the individual parts. And he also foresaw a great change in the way activity would take place: education, creativity, commerce, just general information access. He foresaw a connected world of information.

The culture was one of: You find a good scientist. Fund him. Leave him alone. Don’t over-manage. Don’t tell him how to do something. You may tell him what you’re interested in: I want artificial intelligence. I want a network. I want time-sharing. Don’t tell him how to do it.

On intellectual property sanity:

Larry Roberts: After we built the Arpanet, lots of people built networks. Everybody was competing. Everyone had their own thing that they wanted to do. So it became very important that the world have one protocol, so they could all talk to each other. And Bob Kahn really pushed that process. And Vint. And it wasn’t licensed. They proved to the world that making something free as a driver would make a huge difference in making it a standard.

Robert Cailliau: We looked for a name for several weeks and couldn’t come up with anything good, and I didn’t want yet another one of these stupid things that doesn’t tell you anything. In the end Tim said, Why don’t we temporarily call it the World Wide Web? It just says what it is.

At one point cern was toying with patenting the World Wide Web. I was talking about that with Tim one day, and he looked at me, and I could see that he wasn’t enthusiastic. He said, Robert, do you want to be rich? I thought, Well, it helps, no? He apparently didn’t care about that. What he cared about was to make sure that the thing would work, that it would just be there for everybody. He convinced me of that, and then I worked for about six months, very hard with the legal service, to make sure that cern put the whole thing in the public domain.

On how markets are conversations after all:

Steve Case: We always believed that people talking to each other was the killer app. And so whether it was instant messaging or chat rooms, which we launched in 1985, or message boards, it was always the community that was front and center. Everything else—commerce and entertainment and financial services—was secondary. We thought community trumped content.

On the dawn of a different democracy:

Wes Boyd: I think the biggest shock for us, and it was from the very beginning, was not: Oh, boy, these big people are paying attention to us. It was that there are no big people; it’s up to all of us. And that’s a very scary thing, you know, when you realize what a vacuum there is in many ways in politics.

On the end of media as usual:

Dave Winer: The press is very susceptible to conventional wisdom. The press buys into certain things being true that really aren’t true. The conventional wisdom was that Apple was dead and there was no new software for Macintosh. Yet I was a software developer making new software for the Macintosh. So I went to bat for Apple.

That was the reason why I got so heavy into blogging—I didn’t want the verdict of the press to be the last word. And I’d argue that the same thing is happening now in politics. Today it’s: Is Reverend Wright really a disaster for the Obama campaign? Well, the press seems to think so, but if we want to get a different story out there we’re going to have to do it ourselves.

It’s far from a Compleat History, but it’s a fun read. Makes me wish The Media (including bloggers) had reported more about What Happened after Gutenberg invented movable type. I don’t think the parallels would be few.

One of the geeks here at the Berkman Center walked into a room recently and started poking his index finger down on a newspaper that was laying on the table, as if expecting it to do something electronic. “This isn’t working,” he said.

So true, in so many ways.

Take for example the Boston Globe, New England’s landmark newspaper, and one to which we have subscribed since we got here in 2007. Like nearly all newspapers, the Globe is in Big Trouble. Here’s the opening paragraph from today’s bad news story:

The New York Times Co., which has threatened to shutter The Boston Globe, is seeking deep concessions from the Globe’s largest union that could include pay cuts of up to 20 percent, the elimination of seniority rules and lifetime job guarantees, and millions of dollars in cuts in company contributions to retirement and healthcare plans.

The Times may own the Globe in a legal sense, but in a much broader way the Globe also belongs to the people of Boston and New England. Everybody in New England benefits from the Globe, even if they don’t read or subscribe to it. It was in this sense that Scott Lehigh’s column yesterday was titled, Readers, have a say in saving your paper. Here’s the long gist:

We’re suffering from a double whammy: A bad recession and a self-defeating business model. Troubled times have sent advertising revenues plummeting. Meanwhile, we’re selling the paper with one hand and giving it away on Boston.com with the other. That’s never made any sense - the more so since website ads aren’t anywhere near the revenue-generator that print ads are.

…I also doubt we’ll be able to maintain the kind of quality newspaper and website readers expect unless we start charging online visitors who don’t subscribe to the paper.

Newspapers, eyeing several earlier failed experiments, including one by the New York Times, are skittish. That approach has worked for the Wall Street Journal, however. And as someone long wary about giving away our product on the Web even as we sell it in print, I think it’s time to try.

So back to my question: What does the Globe mean to you?

Would you pay to read the paper online? Seven-day home delivery currently costs $9.25 a week in the Boston area. Would it be worth $10 or $12 a month to read Globe content on Boston.com? Another idea under discussion in the news industry is micropayments. You’d give a credit card number once, and then be charged a small amount - a nickel, say - for each story you clicked on. Which would you prefer, a subscription or micropayments?

Some think charging for Web content will only deter readers, while keeping links to our website from appearing on other sites. Any payment system must be voluntary, they say. I’m dubious. But tell me, if we nagged you incessantly - ah, make that, politely prompted you at frequent intervals - would you make a voluntary payment of some sort?

Finally, can you think of better ways to have online readers pay for Globe offerings?

Yes, I can. It’s the fifth item in the series of posts below:

  1. Newspapers 2.0 (October 5, 2006)
  2. Still at Newspapers 1.x (August 15, 2007)
  3. Toward a new ecology of journalism (September 12, 2007)
  4. Earth to Newspapers: Abandon Fort Business. (September 19, 2007)
  5. PayChoice: a new business model for newspapers (February 5, 2009)

PayChoice will be an easy way for listeners to pay stations for public radio programming. It is in the early stages of development, aimed toward appearing later this year in the Public Radio Tuner on iPhones. At last report, downloads of the tuner were moving past 1.5 million, so far.

We could do PayChoice for newspapers as well.

Informing PayChoice on the Public Radio Tuner will be a Listen Log, which is one form of Media Logging. We can do a Read Log as well, at least for the electronic versions of newspapers. Among the many things I’d like the log to perform is what I call ascribenation. That is, the ability to ascribe credit to sources — and to pay them as well. Among other things, this addresses the Associated Press’ concerns about ‘misappropriation’ of its role as the first source for many stories for which it goes uncredited.

Jon Garfunkel also has a good idea worth considering. It’s called PaperTrust.

The bottom line here is that a lot of good people are working on solutions. These solutions are not the same old stuff in new wrappers. They’re original ideas, some of which the papers will have no control over.

But they can help. They can tune in to tech development efforts like the ones I descibe here, and welcome their geeks’ participation in them. They can write and post linky text. (The Globe is better than some in this respect, but still link-averse on the whole.) They can finish following the other recommendations they’ll find here (the first of which isn’t too far from what Scott would like to do).

And, it might still be impossible to save the paper.

The question comes down to living without advertising. Can it be done? If so, how? I guarantee that the answer to those questions will come from the outside. From geeks, mostly.

In response to Can Journals Live on Subscriptions, Mimi Hui asked a number of questions, which I would rather answer here, where more people are likely to read them. Here goes…

Mimi: …it’s largely infrastructure, and not editorial, that is costly.

This is true, and much overlooked in debates on the topic.

Mimi: …what exactly do you like about The Globe? Meaning, if it is purely for the content, which is arguably generated by the writers, would you still love it as much if their content was not aggregated by The Globe as a brand?

First, I don’t think of what I read in the Globe as “content.” Instead I’m with John Perry Barlow, who said, “I didn’t start hearing about ‘content’ until the container business started going away”. I’m a writer. I write posts, editorials, tweets, emails, columns, essays and books. (Or parts of some… but just wait.) Those all have a worth that exceeds their sum of pixels or ink. To me “content” suggests a pure commodity — or worse, packing material.

Second, I don’t think of the Globe as a “brand.” Nor, I suspect, does anybody on the editorial side of the paper. The word “brand” was borrowed from the cattle industry, and I never liked it, even when I worked for many years in the advertising industry. I have a relationship with the Globe. The paper is part of my life. So are my wife, kids and friends. I don’t consider any of them “brands” either.

Mimi: Why can’t a publishing house eliminate all of the physical portions and switch to a pure digital play?

First, printing on paper costs more to produce and distribute, but advertising on paper makes more money. Many publications will cease printing on paper when the cost outweighs the income. But there will be existential costs to doing that. The Washington Post is a newspaper, not just a news site.

Mimi: Perhaps one question to ask is, is it possible to trim infrastructure in such a way as to provide valuable content to readers in a cost competitive way? And if so, what are methods for readers to discover the same content in a time efficient way?

Well, this is already being done. Writing online has none of the space limitations of writing on paper, and is far cheaper. And discovery systems improve every day.

But it’s still very early in the course of the Internet revolution.

This was put in context for me by a participant in a  breakout session at an event this past weekend. He said something like, “Here’s the idea. We’ll cut down forests in Ontario, turn them in to giant rolls of paper, use barrels of ink to print news articles and advertisements onto that paper, and hire people to drive around and deliver the results to people’s doorsteps, fresh every day — but only once a day. Whaddaya think?”

Such an idea is absurd, but only in fully modern context. Equally absurd are other institutions central to our civilization, including television, telephone and automobile industries.

In fact we are only at the beginning of a great transition caused by the presence of the Internet in our midst. Here’s how Clay Shirky describes some of what happened during the last Great Disruption, and what it teaches us during the current one:

During the wrenching transition to print, experiments were only revealed in retrospect to be turning points. Aldus Manutius, the Venetian printer and publisher, invented the smaller octavo volume along with italic type. What seemed like a minor change — take a book and shrink it — was in retrospect a key innovation in the democratization of the printed word. As books became cheaper, more portable, and therefore more desirable, they expanded the market for all publishers, heightening the value of literacy still further.

That is what real revolutions are like. The old stuff gets broken faster than the new stuff is put in its place. The importance of any given experiment isn’t apparent at the moment it appears; big changes stall, small changes spread. Even the revolutionaries can’t predict what will happen. Agreements on all sides that core institutions must be protected are rendered meaningless by the very people doing the agreeing. (Luther and the Church both insisted, for years, that whatever else happened, no one was talking about a schism.) Ancient social bargains, once disrupted, can neither be mended nor quickly replaced, since any such bargain takes decades to solidify.

And so it is today.

While there is much that can be done on the supply side, I think there is much left to be done on the demand side. We need much better tools for expressing demand, and for crediting sources of the editorial goods that enlarge our minds and help us inform others.

Meanwhile, the breakage continues.

Some do. My long-time favorite magazine is The Sun. I bought one of the first issues Sy Safransky sold on Franklin Street in Chapel Hill, in 1974, and found myself writing regularly for the magazine for several years after that, watching it improve with every issue.

Back near the turn of the 80s, Sy and his staff decided to improve the magazine by getting rid of advertising. They did that by becoming a non-profit; but that was secondary to the main purpose, which was to become an instrument for readers and writers, and not of one for advertisers. In other words, advertising was beside the magazine’s journalistic points. The Sun publishes for readers, and readers pay the magazine for good writing. Not surprisingly, The Sun’s subscribers are highly involved, contributing an abundance of letters, plus my favorite section: Readers Write (on a different topic every month).

My point is that it’s possible to have an excellent journal that lives on subscriptions, which are a value-for-value exachange. In the VRM community we propose another: PayChoice, which I wrote about in my last post. The idea here is for readers (or listeners, or viewers) to pay any amount for anything they like. The price is not under the seller’s control. Nor are other forms of signalling by the customer.

Direct support from readers (or listeners, or viewers) matters more and more for media where advertising contributes less and less. I’ve been thinking about this lately, as I contemplate a world with fewer (or no) newspapers and many fewer magazines.

Both newspapers and magazines have been supported in most cases primarily by advertising and secondarily by subscriptions. When print publications need to cut overhead, it’s the writers who get cut. Sometimes whole sections go away. The Boston Globe killed its Northwest section last week. Far as the Globe is concerned, where we live is now West. And how long will that last?

I pay the same for the Globe every week, but they deliver less and less, because their advertisers are buying less and less space. Yet I don’t read the Globe for the ads. I read it for the writing, the editorial content. Would I pay more, to take up the slack? Or would I look for the Globe to cut overhead other than just editorial? The latter, I would think. Still, either way, I’m a paying customer.

As a paying customer with an interest in seeing the Globe survive, I would like to know what the costs of producing the paper itself are. What are the costs of printing and distributing the paper? And what are the costs just of editorial? Never mind advertising for a minute, and what it buys. Just tell me what it costs to support the editorial staff, and to put the paper up online.

What would I have to pay if there were no advertising?

I’d ask the same of magazines.

Just fact-seeking here.

Where I’m going is toward where The Sun is today. I’d like to help publications survive by subscriptions and other forms of direct payment, rather than by advertising.

I’m not against advertising here. I’m just trying to pull the topics apart so they’re easier to discuss.

We were driving somewhere the other day when the kid asked if he could play around with the iPhone for awhile. Among the podcasts I subscribe to is The Best of YouTube — although, as with most of the too-many podcasts I subscribe to, I hardly ever watch it.

I wasn’t paying much attention to what the kid was doing until I heard the unmistakable sound of a country farmer from piedmont North Carolina. My kid was mostly amazed that this farmer could do with a sling-shot what most people can’t do with a rifle: hit nearly anything, whether it was moving or holding still. I was just trying to guess where this guy was from. The announcer was from somewhere in the region, I figured. Probably Greensboro. But the farmer had to be from somewhere, maybe, south of there.

I had the kid re-play the piece, called “Sling Shot Man” (that’s on Best of YouTube; on YouTube itself the full title starts with “Carolina Camera:”). Turns out the farmer lives “past a one-lane bridge on a dirt road south of Asheboro”. In Greensboro — at least when I went to college there in the ’60s — that town was pronounced, (as by this feature’s announcer), “Ashburra”. Locally it was “Aishburra”. Announcers suppressing their local accents would say “Grainssburra”, with elongated s’s and r’s. Otherwise they’d just say “Grainsbura”.

Which leads me to Bob Oakes, the morning host on WBUR here in Boston. The way he pronounces his surname “aOkes” (with a tiny long a in front) and calls NPR’s early show “Mo-ar-ning Edition” sounds Southern to me. According to his bio at that last link, Bob has been around New England for quite a while. But I’m willing to bet he’s from pretty far south of here. I’ll write to him and ask. (Hi, Bob!)

By the way, NPR’s Karl Kassell is from Goldsboro, though you’d never know from hearing him talk.

Oh, and you can hear (and see) a much younger me talk in piedmont dialect on this YouTube video here.

Journalism x.x

HelpaReporter.com. Re-draw your own conclusions.

Clay Shirky in Newsxpapers and Thinking the Unthinkable: …what real revolutions are like. The old stuff gets broken faster than the new stuff is put in its place. Great essay. Required re-reading.

http://www.nytimesconversations.com/

Very slick. You can’t link to the flashy videos, or I’d point to the one with Padma Lakshmi’s beautiful bod. T+A, complete with cleavage. Very nice. But very Times? Hey, when your whole industry is being bulldozed off the cliff… whatever works, I guess.

Kathy Moran has a great line — “Blogging about productivity began to feel like drinking about alcoholism” — that somehow comes to mind as I point to The Free Beer Economy, which I just put up at Linux Journal, in advance of SXSW, where I’ll moderate a panel titled Rebuilding the World with Free Everything. The panel will happen next Tuesday, right after the keynote conversation between Guy Kawasaki and Chris Anderson, whose book Free: The Future of a Radical Price is due out this summer, and who will join our panel as well.

The gist:

So we have an ecosystem of abundant code and scarce imagination about how to make money on top of it. If that imagination were not scarce, we wouldn’t need Nicholas Carr to explain utilities in clouds with The Big Switch, or Jeff Jarvis to explain how big companies get clues, in What Would Google Do?

More to the point for us blogging folk, I’ll add Dave’s How I made over $2 million with this blog.

His point: He made money because of it. As I have with mine. Neither one of us, more than coincidentally, has advertising on our blogs. Neither one of us burdens our blogs with a “business model”. Nor do we feel a need to hire some outfit to do SEO for us. Good blogs are self-optimizing. That can go for their leverage on income as well, even without cost to one’s integrity.

As with so much on the Net, it’s still early. Much future is left to unfurl. The millipede has many more shoes to drop. So there is much fun left to be had, and much money to be made, even in a crap economy.

But hey, I’m an optimist. What else can I say?

Look forward to seeing many of ya’ll in Austin. I fly down tomorrow, back on Wednesday.

[Later...] I tweeted a pointer to the post earlier, and did something I’ve never done before, which was ask people to digg the piece. It’s kind of an experiment. Curious to see how it goes.

I’ve only had one post dugg to a high level before. It was fun for the few hours it lasted, but I’m not sure it did anything substantive (other than drive traffic to Linux Journal, which was more than agreeable). What I mean is, I’m not sure it drove a conversation about its subject. Hence, the next experiment. Applied heuristics, you might say.

Love this line, from Dave: I have no idea how these guys got the idea that they could save the news industry by becoming the tech industry.

Dave’s the only guy I know who reliably schools both the journalism and the tech industries, often at the same time. Well done.

I’m sitting at #ima09, at one of the last panels: “Future of Public Media News: A Vision and A Plan.” Leonard Witt is speaking right now, and has a killer proposal: turn PBS into a “news powerhouse.” His case is brief and right-on.

Newspapers aren’t the only news organizations that are faltering, he says. Local TV news is crapping out too. As with newspapers, advertising is drying up: going away or moving elsewhere. Nobody talks about it much, but your evening news has been brought to you for many years by car dealers, spending co-op money from Chevy, Toyota and the rest of them. Bottom line: the advertising model is failing too.

Meanwhile, public broadcasting is sitting on — or next to — lots of news gathering and sharing organizations, including local and regional public radio stations, and allied listeners and viewers out the wazoo. Lots of those folks are blogging and tweeting. There is a natural sybiosis between these affiliated individuals (whether or not we call them “members”) and stations. Leonard is talking about how even small staffs — one reporter per TV station, for example — can add up. And (this is critical) without the high overhead of newspapers and other commercial media.

Another thing. PBS — and public television in general — desperately needs to move beyond its good but dull and old-hat stuff. The Discovery Channels (there are six), the National Geographic Channel, the History Channel and lots of other cable channels are eating away at PBS’s viewing shares. PBS, once one of the four major TV networks, now just holds down a few notches on a “dial” that isn’t anymore, and has hundreds of other channels. And this doesn’t even count the Net, which will continue to widen in bandwidth. At some point anybody will be able to stream anything to anybody in reasonably high definintion. When that happens, all that will remain of TV “networks”, “stations” and “channels” will be their antique names. These will matter as “brands”, but their content will matter far more. People will watch what they find interesting, relevant, familiar and reliable. And, in the case of news, sometimes necessary.

So here’s an interesting and opportune coincidence: as commercial TV news continues to tank, PBS and its affiliates can leverage their standing strength in news — one substantiated by their colleagues over on the public radio dial.

PBS’ news work can expand beyond the News Hour, Frontline and Bill Moyers. PBS stations can also go into the news business and appeal to the same people who currently spend a buck or more per day on newspapers — and can spend on other news sources.

We’ve seen what’s happened already with public radio. Stations like WNYC, KPCC, WBUR, KQED and WUNC all jacked up their ratings and income by moving from eclectic to “information” programming, built around morning and evening news programs from NPR. Public radio had advantages — a “dial” of finite width, for example (with one wide end  — 88-92Mhz) carved out just for noncommercial use, plus the homogenization and downscaling of commercial competition. So, while PBS was having its lunch eaten by commercial competition, NPR was eating the lunches of its commercial competitors. (The stations listed above are at or near the top in their local markets’ ratings.)

Can PBS and its affiliates get news teeth? I think they have to. Fortunately, commercial TV news has a very soft underbelly.

Now Susanna Capelbuto from Georgia Public Broadcasting is talking about GPB Radio’s Georgia Gazette. The show does video too (on the Net). How big a stretch is it for the network, or its stations, to do that on TV too — especially since ditital TV stations can now transmit up to four program streams (each called a “station”) at the same time. Yes, the costs of production can be high, but so are the benefits.

I’m sure there will be plenty of resistance, but it’s a damn fine idea. Leonard, during the Q&A, addressing the public TV broadcasters: “You have the gravitas, you have the reputation, you have the name. You have everything you need except the will to do it.” Perhaps not quite verbatim, but close enough. That was right after telling them that the idea is too good, and too opportune, to pass up. If public television does pass it up, commercial broadcasters will get the clues. CNN is already on the case.

[later...] Nice follow-up no the whole event, including endorsement of the above, from Robert Paterson.

Quote du jour

To my amazement, the hashtag had been established by the governor’s staff — who were tweeting major points of Granholm’s speech as she made them.Dave Poulson in Poynter E-Media Tidbits. Via @JoeTrippi

Modern Marketing:

  A few years ago I saw Doc Searls make a presentation in which he noted, ‘In networked environments, the demand side supplies itself’. It’s a statement that sums up nicely what is happening in today’s TV industry - all beyond the legislators’ gaze.

I heard recently that a station in a big market was taking over one in a smaller market just for the purpose of taking the smaller one down. Why? My guess is, once over-the-air goes digital, transmitters are just pro formalities. Nobody will be watching “TV” anyway. “Stations” will just be branded sources still wedged inside the old cable TV “must-carry” regulatorium. So if an ABC station goes off the air in City B, and there’s still an NBC station in City A nearby, cable must carry the NBC station from City A. Something like that. In any case, the motives are also economic. Running transmitters pushing a million watts of signal (the maximum allowed on UHF) toward the horizon isn’t cheap.

Pretty soon the “TV” you buy will be an Internet file and stream tuner and recorder, with “must-carry” set-top-box features, so it can still get cable, satellite and over-the-air TV “channels.” In the world that makes, old-fashioned TV will look as antique as the telegraph.

Just noticed Blogrunner, which looks like a mash of Technorati and Google News. The brief About:

  Blogrunner is a news aggregator from The New York Times that monitors articles and blog posts and tracks news stories as they develop across the Web.

Below that is a link to its blog. Here’s the FAQ.

Smaller print

I love the Onion Mobile ad here. Great headline: “The Onion Just Got Smaller and More Difficult to Read.” Perfect.

Keith Hopper started a good thread with A Brief History of Hyperlocal News, written to focus attention on the category, separate from the hype around it. Good observations, questions, answers and more questions, both in the post and the comments. And lots of helpful links throughout.

Updike at rest

John Updike was a writer of astonishing gifts, discipline and scope. The sum of his work — novels, essays, poetry, criticism — is enormous. Besides his sixty-one books (including 23 novels), for more han half a century he was a reliably frequent byline in The New Yorker. Sourcing the magazine, USA today says Updike contributed “862 pieces, including 154 poems, 170 short stories and 327 book reviews.” His latest book, The Widows of Eastwick, came out last October in hardcover and still graces tables by the front doors of bookstores. I’ve picked it up and read parts of it several times, declining to buy it because I’d rather read its prequel, The Witches of Eastwick, first. I’ll guess I’ve read at least half of his novels, but neither of those two.

I picked Widows up again last night while paying a visit to Kepler’s Bookstore with JP Rangaswami (a book lover of the first water) and Martin Geddes. As usual with books in stores, I opened to several sections at random, just to sample the writing. And, as always with Updike, I could hardly stop, no matter where I turned. His descriptive precision, the forward motion of his dialogue, the troubled yet charming depth of his characters — blew my mind, and made me grateful that he was with us so long. And yet I’m also pissed that he’s gone at just seventy-six years old, and in apparent full vitality before a lung cancer diagnosis in November.

He died in a hospice, not far from where we live in Massacusetts. Both these facts bothered me. A hospice is so anticlimactic, so plotless. (Did he write in those last two months? Did he record his thoughts in full knowledge that he was due to expire soon? He must have. I cannot believe otherwise. He wrote too well and long about death.) And I had always wanted to meet him.

How odd that lung cancer is what got him. The assumption, naturally, is that he was a lifelong smoker, like so many in his generation, especially writers. The picture in his Wikipedia entry, from 1955, when he was twenty-three years old, shows a skinny kid with a thoughtful expression, sitting on a bench, a burned-down cigarette between the fingers of his left hand. In Self Consciousness, a memoir published in 1989, he recalls with amazement that he had been a smoker as a young man, and how he barely remembered what that was like.

And yet he could describe anything, regardless of whether not he had experienced it first-hand. In The Coup and Brazil, he inhabited the minds of casually murderous protagonists utterly unlike himself — or most readers — with a veracity bright as daylight.

Most of Updike’s characters had strong libidos, or so it seems in retrospect. Of all his sexual passages, one line stands out: “Masturbation! Thou saving grace note upon the baffled chord of self.” From A Month of Sundays. (I got that quote here. I remembered it as “… thou grace note on the tortured chord of self.” Not sure which is right.)

The depth of his understanding probed constantly and sometimes creepily toward the absolute. Look at the opening of The Widows of Eastwick. The first paragraph ends with “Wicked methods make weak products. Satan counterfeits creation, yes, but with inferior goods.” And then continues, “Alexandra, the oldest in age, the broadest in body, and the nearest in character to normal, generous-spirited humanity, was the first to become a widow. Her instinct, as with so many a wife suddenly liberated into solitude, was to travel — as if the world at large, by way of flimsy boarding cards and tedious airport delays and the faint but undeniable risk of flight in a time of rising fuel costs, airline bankruptcy, suicidal terrorists, and accumulating metal fatigue, could be compelled to yield the fruitful aggravation of having a mate.”

Strunk and White advise us to put the emphatic words at the ends of sentences, and to make “every word tell.”

Goods. Mate.

Omit needless words, they also advise. “Vigorous writing is concise. A sentence should contain no unnecessary words, a paragraph no unnecessary sentences, for the same reason that a drawing should have no unnecessary lines and a machine no unnecessary parts. This requires not that the writer make all his sentences short, or that he avoid all detail and treat his subjects only in outline, but that every word tell.”

Ah, but Shakespeare was no hack, and Rembrandt was no cartoonist. If the machine does complex work, you build a complex machine. Updike, trained originally as an artist, did that. His books, his stories, his paragraphs, were all machines of precision and force. And yet they were not machines. They were, and remain, living things.

I only have two literary heroes, both Johns. Updike is one. McPhee is another. Both are, or were, about the same age. And fixtures at The New Yorker. I hope to read the rest of both before I rest myself. I’ve read eighteen of McPhee’s twenty-nine books, including all the most recent ten.

As with Updike, I read McPhee partly for the joy of running great writing through my mind, and partly because I always feel improved and enlarged by it.

It’s a small thing, but I still hold a small hope of one day meeting McPhee. Meeting Updike will have to wait, hopefully for as long as possible.

Here’s a collection of brief posts about Updike by other writers, at The New Yorker. Great stuff.

Quotes du jour

“If you just want to write and not re-write, blog.” That was uttered by Anne Thompson, deputy editor of Variety, moderating a panel of screenwriters at the . Another: “What’s the point of living but to love one another?” That’s from Andrew Stanton, who wrote Wall-E. Both quotes from a report by George, who was there. By dark coincidence, Anne has been laid off. Will she continue to blog at Variety? What will happen to her blog archives there? Just wondering.

My sources in Santa Barbara tell me “Inventing L.A.: The Chandlers and Their Times”, a new documentary by Peter Jones, is an amazing piece of work — partly because of its quality as a picture, but especially because of its subject: the brilliant and dysfunctional Otis and Chandler families, who did more to build Los Angeles than Hollywood or even William Mulholland (he of Chinatown and Cadillac Desert).

They did it with a newspaper: The Los Angeles Times.

I’ll leave the details up to Lisa Knox Burns (in Edhat), The Independent, Patrick Goldstein (of the LATimes), Collier Grimm, Kevin Roderick, the California Documentary Project, Nikki Finke, Kristopher Tapley, ThompsonOnHollywood (in Variety) and others.

What matters is that the story of a great newspaper was the story of a family.

So also are the stories of nearly all the great newspapers in the U.S. You can’t visit the subject of daily newspaper journalism without paying respect, if not homage, to the Ochs and Sulzbergers, the Chandlers, the Annenbergs, the Loebs, the McCormicks, the Gannetts, the Grahams, the Knights, the McClatchys, the Storkes.

These people at their best weren’t in it just for the money, or even the influence (though both were serious motivators). They were in it for the good of their cities. They carried out a public service. They ran great civic institutions that served both public and private interests.

Most of those families have sold out or died off. A few remain, but the gig is mostly up. Papers will remain, in some form, but as companions to new civic institutions, also with charters that combine public responsibilities and private ambitions. These institutions are only starting to be built.

Newspaper Families were creatures of the Industrial Age during a peak that lasted so long we might call it a plateau. As that age phases out, and the Information Age phases in, it’s fair to say we won’t be seeing the likes of these families again. Certainly not as a class, or a category.

Anyway, the reason I bring this up is that we can’t leave the role of these families out of any consideration, much less study, of the Great Institution of Daily Journalism. They were involved.

The Columbia Journalism Review whines,

WhiteHouse.gov presents itself as a kind of social networking portal in which citizens can essentially “friend” the government–and it frames the ensuing dialogue as one that takes place directly between the people and the government. The press, it suggests by way of omission, need not be part of the exchange. One hopes–hey, one even dares to assume–that the conspicuous absence of the press from Obama’s transparency agenda is due to his conclusion that the democratic vitality of the Fourth Estate is so obvious as to render explanation or elucidation of that fact unnecessary.

Chris Anderson (he of Wired?) replies,

I don’t understand: why should “the press” get any special mention on the Obama website? And by “the press” you mean who: Talking Points Memo, the New York Times, Wonkette? The DC Independent Media Center? Or what?
And really, I’m sorry, this is just dumb: “created the impression that its members were, to him, a buzzing nuisance. Instead of the voice of the people.” When has “the press” ever been the “voice of the people,” and by what institutional arrogance does it CONTINUE to give this role to itself? Perhaps the press would be better off it started seeing itself as a particular category of content producers (a noble, unique and important one to be sure) and drop all this voice of the people foolishness. You might make a better argument about why Obama should mention you on his website.

Jay Rosen begins his comments with Please stop beating up on the techno-utopian strawman. It’s not that useful... and then pulls some of the particulars apart, concluding,

The “calm down digital utopians, let CJR sort the rhetoric from reality” tone is very familiar and we don’t really expect you to quit it, even though it would do you a world of good. What I found new and intriguing about this article is the “direct democracy” thing. I think I have this right: just as the United States is not a direct democracy but a republic, where the principle of self-government is modified by the rule of representatives who distill popular sentiment into wise decisions, so it is in the information sphere: “direct” access to information about the executive branch may appeal to a few digital utopians out there (don’t you wish they would calm down?) but it is not what the United States is about; rather, we need representative access, via the skeptical, curious, unhysterical and professional press, which sorts through the information and asks the wise questions. Do I have that right?
Good luck with that concept. May we see it elaborated, please?

I also like Dave Winer’s construcive critique of .

Bonus link. Another. And another. (Could Blackberry have better product placement anywhere? Ever? Yow.)

Changes at Whitehouse.gov are the top item on Techmeme.

My tweets watching The Event:

Say Amen.
search isn’t working too well at http://whitehouse.gov
This may be the greatest speech ever given about the United States.
“We are willing to extend a hand if you will unclench your fist.” What is this form of homiletics called? “This, then that…”
“the lines of tribe will soon dissolve…” whoa.
“We reject as false the distinction between our safety and our ideals.” Another great one-liner.
“the stale political arguments that have consumed us for so long no longer apply.” Well put. Hope it’s even partly true.
Wow. Check out http://whitehouse.gov. Change has come. Here’s the blog: http://tinyurl.com/6tdmhy
World’s greatest orator flubs the oath. O well. It’s cool. Roberts didn’t look like a teleprompter, I guess.
My attorney, to my right, says “It’s the end of an error.”
We’ll all remember where we were for this. The place is Together.
Those people have faith. Which he called “The substance of things hoped for, the evidence of things unseen.” In this case, next 8 years.
The view up the mall… Stunning.

Not sure if that beats blogging it, but it sure was easier.

And I’m still glowing, three hours later.

[Later...] Apparently I topped the retweet radar list for a moment there. And Twitter itself peaked without pique.

Since I’m an aviation freak, I’m also a weather freak. I remember committing to getting my first color TV, back in the mid-70s, because I wanted to see color radar, which at that time was carried by only one TV station we could get from Chapel Hill: WFMY/Channel 2 in Greensboro. These days TV stations get their radar from elsewhere, and have mothballed their old radar facilities. (Here’s one mothballed TV radar tower, at the WLNE/Channel 6 transmitter, which is istself doomed to get mothballed after the nationwide February 17 switchover to digital TV — marking the end of TV’s Mainframe Era.)

Online I’ve been a devoted watcher of both Weather.com and Weather Underground. Both those last two links go to local (Cambridge, MA) maps. They’re good, but they don’t quite match Intellicast, source of the map above. Play around witht the pan & zoom, the animation and the rest of it. It’s a nice distraction from weather as ugly as we’re getting right now here: sleet and then rain atop enough snow to cancel school today,.

The first I heard about Mike Connell and his plane crash was in a tweet that pointed to Rove’s IT Guru Warned of Sabotage Before Fatal Plane Crash; Was Set to Testify, by Amy Goodman of Democracy Now, in Truthout. The original is here at Alternet.

So I went looking for more at Google News. All I got were more blogs. Nearly every item currently on top in a Google News search for “Mike Connell” crash is a blog source. And all of it has a political axe to grind. The Facts are buried in there, but to find them you have to get past writers’ talk radio biases.

Why aren’t newspapers listed? Two reasons, near as I can guess. One is that the papers’ stories don’t get many inbound links, and fail at PageRank (which I presume plays a role at Google News). The other is that the stories are no longer there for the linking.

The crash happened near Akron. It also appears from an archive search that the Akron Beacon Journal had some plain-facts coverage of Connell’s plane crash,; but those are archived behind a paywall now. Not helpful. Searching the Cleveland Plain Dealer isn’t any help either.

Newspaper folks have a legitimate gripe against blogging: that it’s much more of a partisan op-ed practice than a reportorial one. (Hell, I’m op-eding right now.) But papers aren’t doing themselves any favors by continuing to hide one of their best weapons in the war against reader attrition: archives. Also called “morgues”, most of these deep and helpful resources are still “monetized” only by direct payment, and invisible to Google and other search engines.

Newspaper Archives/Indexes/Morgues is the Library of Congress’ listing of deep newspaper resources. The top item, U.S. News Archives on the Web, is maintained by the excellent Ibiblio.org, and details a depressing picture. Many papers are listed. “Cost” is a column heading, and many have entries such as “Searching is available to all for free, but only registered subscribers can retrieve articles” or “$2.95 per article with multiple-article pricing options available, articles published within the last seven days are available through the site’s search engine for free”. Many also say “free” (or the likes of “free registration is required to access the free archives”). But most still require registration, or are just plain lame.

But you can find some stuff. Here’s a first report on the Connell crash in the Kentucky Post. Cincinnati.com has this. There I found that Connell ran NewMedia Communications. Its index page (that last link) is now a memorial.

I’m not going to keep digging, because I have too much else to do. But my long-standing recommendation to papers still stands: open the archives. Stop giving away the news and charging for the olds. Leave bad money on the table and go for depth and relevance. Those are aces in your hand. And hell, sell advertising in the archives too. You’ll make far more money that way than by shaking down readers for $2.95 per item: a price that prevents far more demand than it satisfies.

Bonus link, just because Sheila’s first-rate as both a journalist and a blogger.

Companies, Peter Drucker said somewhere, are ways of organizing work. They do things you can’t do any other way. Same goes for governments. We need the things we depend on to work well, including those things — and “the media”. Whatever they were, and will be.

I submit that The Olde Media worked well at their best, but still never fully . I’m not sure they ever did. Too much gets missed, mis-quoted, skewed. Even at the best papers and magazines. “Stories” are what’s best and worst about journalism, and perhaps about all human narratives. (I explained why in Stories vs. Facts.) And, as we come to depend on The Media less and less (or to depend on more and more media, to lesser degrees in each case, which include each other), we yearn for re-institutionalizing the whole thing, somehow. It’s going to take awhile, obviously.

In the meantime, consider the importance of independence. As a supplier of story fodder, do you want to be locked into a single conduit to readers, listeners and viewers? In professional cases, sometimes. But not in amateur ones.

So I’m thinking about this while reading on Demotix about rallies in Taipei in support of PTS, Taiwan’s Public Television Service. Seems Taiwan’s feds are holding up funding for the service. Here in the U.S., public broadcasting has been far more independent, both editorially and budgetarily, from the federal government. This is a good thing. But it’s not the only thing. The most public media are the public itself. What forms will the public’s new media systems take? Many. Experimentation is required.

Demotix is an interesting experiment. “YOU share your images with the Demotix community WE licence thm to the mainstream media for you…”, it says on Demotix front page. It explains, “Basic, non-exclusive rights to your photos will sell for anything between $150 and $3,000 USD”, and “In all cases, you get exactly 50%”, and “you retain the copyright”.

Sounds nice. Looks to me like a new market for paparazzi. There’s still lots of publishing money in celebrity obsession. Not sure about the rest of the business, though.

I’m a professional journalist with Linux Journal — mostly as a writer. But as a photographer I’m mostly an amateur, which is cool with me. My 26,000+ photos on Flickr include a few dozen that have appeared in NowPublic and Wikipedia, to mention a couple of places. I don’t want or expect to be paid for those, and I’m not exceptional, in the sense that I’m not alone. But there are many clusters of not-alone.

Meanwhile, I am sure that what matters most for citizen journalists (and for all of us as individuals in any case) is independence. As Neo said to the Architect (in the second Matrix movie), the problem is choice. So I’ll be watching Demotix as well as NowPublic and other new mediators to see how things go.

The first time our kid heard us talking about the Condé Nast Building — 4 Times Square — he thought we were talking about the “Candy Ass Building”. So that’s what we’ve been calling it, ever since.

Anyway, NowPublic has a story about cutbacks there. The main photo is one I took. See my comment there for more.

We are all media now, right? That’s what we, the mediating, tell ourselves. (Or some of us, anyway.) But what if that’s not how we feel about it? What if the roles we play are not to pass along substances called “data” or “information” but rather to feed hungry minds? That’s different.

Michael Polanyi* calls that hunger our heuristic passions:

  Scientists — that is, creative scientists — spend their lives in trying to guess right. They are sustained and guided therein by their heuristic passoin. We call their work creative because it changes the world as we see it, by deepening our understanding of it. The change is irrevocable. A problem tat I have once solved can no longer puzzle me; I cannot guess what I already know. Having made a discovery, I shall never see the world again as before. My eyes have become different. I have made myself into a person seeing and thinking differently. I have crossed a gap, the heuristic gap which lies between problem and discovery.

Polanyi was a scientist before he took up philosophy. But his lesson applies to all of us who inform purposefully — rather than just mediate — because it recognizes natures of inquiry and influence that far exceed mediation alone. Even The Media aren’t just conduits. Newspapers and magazines have institutional imperatives of the same mind-enlarging sort.

Back in 2003 I wrote, “Blogging is about making and changing minds… about scaffolding new and better understandings of one subject or another”. Jay Rosen ran with that, adding that blogging “is an inconclusive act”.

It’s with this in mind that I read through John Bracken’s rundown of 2008’s Most Influential Writing About Media. Lots of great stuff I missed, or would want to visit again.

Earlier this morning I answered a call for advice from a friend at a major newspaper. This led me to revisit the “ten helpful clues” I blogged in October 2006, and expanded slightly in March 2007. I’m not sure if this had any influence, but it’s encouraging to seeing nearly all ten suggestions followed, at least to some degree. (I knew the ice had truly thawed when the LA Times hired superblogger Tony Pierce, who now also tweets.)

Two that stand out as unfinished business: 8) Uncomplicate your websites, and 10) Publish Rivers of News. These two are becoming essential now that Apple will be selling iPhones through Wal-Mart. Nothing from a paper loads faster or says more in less time than a news river. (Here’s more from Dave, whose innovation it is.)

There are “mobile” versions from some papers. The Washington Post’s, for example, is well suited for mobiles, and may qualify as rivers. The Atlanta Journal-Constitution on the iPhone defaults to http://ww2.ajcmobile.com, which is a much better way to read the paper, even in a full-sized browser, than the paper’s main page, which has the curretly customary spread of clutter — especially advertising. (Although the AJC kindly puts the advertising below front page editorial, rather than crowding editorial within acres of advertising.) My old home-county paper, the Bergen Record, is NorthJersey.com online, and has an awful ad that peels down a corner of the front page to reveal a pitch for VW. This makes me dislike both the site and VW. Color me gone.

Anyway, I’m still encouraged. Progress is being made. And I have a feeling that the current economic downturn will make it move faster.

* Forgive me: as an undergrad philosophy major Polanyi was about all we studied — or that I remember, anyway. Classmates Stephen Lewis and Tom Brown stuck with the discipline and remember far more.

Bonus link.

Dave naming Jay Rosen Blogger of the Year made me think of wine. As I said in a comment to Dave’s post, Jay is a sommelier of fine links. Especially in his tweets. They are always interesting, always helpful at driving a Larger Understanding of What Journalism Is At Its Best, and What Journalism Is Becoming.

Jay is also a helluva fine blogger.

The best blogs — to me, at least — are ones that enlarge your understanding of the subjects they visit. They are less about attracting visitors as they are about attracting interest — in subjects, rather than in themselves. They have high substance/vanity ratios. While some may make money from advertising, that’s not what they’re about.

They also challenge conventional wisdom and popular beliefs, including their own. The second sentence of Jay’s latest post starts with, “But I’ve since realized…” To grow is to change. Who wants to be who they were ten years ago, much less say what they said back then?

Anyway, I gotta go off and run more errands. Just wanted to pause in the midst and say amen to a good choice.

Merry Linksmas, everybody.

I’ve been amazed since the Net first came along at how poorly it’s understood, even by people whose job is understanding it. Which includes me.

The more I’ve looked into the problem of Understanding The Net, the more I’ve realized that it’s a kind of infrastructure — yet not very structural. How can protocols be structural? Easy: when you rely on them, which is what infrastructure does for you. It’s common stuff that everybody relies on.

Anyway, I just put up Why Internet & Infrastructure Need to be Fields of Study, in Linux Journal. See whatcha think.

So the Wall Street Journal runs Google Wants Its Own Fast Track on the Web, by Vinesh Kumar and Christopher Rhoads. It’s dated today, but hit the Web yesterday. Among other things it says,

Google Inc. has approached major cable and phone companies that carry Internet traffic with a proposal to create a fast lane for its own content, according to documents reviewed by The Wall Street Journal. Google has traditionally been one of the loudest advocates of equal network access for all content providers.

At risk is a principle known as network neutrality: Cable and phone companies that operate the data pipelines are supposed to treat all traffic the same — nobody is supposed to jump the line.

I declined to post on this yesterday because I suspected that this was simply a matter of edge caching: locating services as close to users as possible, to minimize network latencies and maximize accessibility. Akamai’s whole business is based on this kind of thing. Much of what we now call the “cloud” — including conveniences provided by Google, Amazon, Microsoft and others — are back-end utilities that benefit from relative proximity to users. It’s all part of what Nick Carr calls The Big Switch.

As Richard Whitt of Google puts it here,

Edge caching is a common practice used by ISPs and application and content providers in order to improve the end user experience. Companies like Akamai, Limelight, and Amazon’s Cloudfront provide local caching services, and broadband providers typically utilize caching as part of what are known as content distribution networks (CDNs). Google and many other Internet companies also deploy servers of their own around the world.

By bringing YouTube videos and other content physically closer to end users, site operators can improve page load times for videos and Web pages. In addition, these solutions help broadband providers by minimizing the need to send traffic outside of their networks and reducing congestion on the Internet’s backbones. In fact, caching represents one type of innovative network practice encouraged by the open Internet.

Google has offered to “colocate” caching servers within broadband providers’ own facilities; this reduces the provider’s bandwidth costs since the same video wouldn’t have to be transmitted multiple times. We’ve always said that broadband providers can engage in activities like colocation and caching, so long as they do so on a non-discriminatory basis.

All of Google’s colocation agreements with ISPs — which we’ve done through projects called OpenEdge and Google Global Cache — are non-exclusive, meaning any other entity could employ similar arrangements. Also, none of them require (or encourage) that Google traffic be treated with higher priority than other traffic. In contrast, if broadband providers were to leverage their unilateral control over consumers’ connections and offer colocation or caching services in an anti-competitive fashion, that would threaten the open Internet and the innovation it enables.

But there is a political side to this. The WSJ is playing the Gotcha! game here, “catching” Google jumping “the line” across which its postion on Net Neutrality is compromised. According to Whitt, it’s not.

Net Neutrality as a topic is complex and politically charged. One can argue with Google’s position on the topic. But I don’t believe one can argue that edge caching deals are a compromise of that position, simply because these deals are nothing new, and do nothing to squeeze other companies out of doing the same kind of thing (so long as Google doesn’t make the deals exclusive, which it says it’s not doing).

Hat tip to my colleague Steve Schultze, who is on top of this stuff far more than I am.

The predicable catastrophe of Sam Zell buying the Tribune Company was perhaps best forecast (or at least remarked upon) by Hal Crowther. My response at the time was (and still is) here.

Bonus link. Another.

Nothing, I hope, will ever impress me as much as the Oakland firrestorm of October 20, 1991. At its peak a house was blowing up ever four seconds.  Hiller Highlands, a dome of land the looks straight west at San Francisco across the length of the Bay Bridge — one of the most desirable views in the entire world — was obliterated. The fire was so aggressive, so overwhelming, that at least one fire truck had to be abandoned.  The fire lobbed so much burning debris in its path that it leaped over two highways — 24 and 13 — and the Temescal Reservoir, to bring devastation to Oakland’s Piedmont section as well.

Close to 4000 residences (including houses and apartments) were burned in that one, in an area not much more than a mile across. I was on the Palo Alto Red Cross board at the time, and among those brought in to check out the devastation a day or two after the fire was out. Houses were erased by it. Cars were melted into puddles. Square holes in concrete, with puddles of metal around them, marked where deck timbers had stood. For some of the dead, there was no sign. Heat at the center of the fire passed 6000°, several times that required for cremation.

I’ve written about this before. I’m writing about it again (and again) because the subject is, well, close to home for me. We were in the evacuation area for the Tea Fire in Santa Barbara last month, and thoughts about how close it came — for the whole city –  still give me chills.  I was reminded again of the devastation by this Gigapan photo from West Mountain Drive. And revisiting this remarkable Google Map by grizzlehizzle. If you want an example of citizen journalism at its best, this is one fine example — from somebody who declines to say who they are, exactly.

I need to get a haircut today. That fact got me thinking about my favorite barber, Kenneth Wood. I used to get my hair cut by Mr. Wood every time I visited my mother and sister in Graham, NC. I haven’t been back there so often since Mom passed in 2003, but I was sure, when I looked him up a few minutes ago, that Mr. Wood would still be at it. Sure enough, he is.

Two stories — After 55 years, a thoroughly unusual day
and Small-town barber attracts attention — ran last month in the Burlington, NC Times-News (which commendably does not bury its archives behind a paywall), remarking on Mr. Wood’s 55 years in one location  the Graham Barber Shop, still tucked under one corner of the Graham Cinema Marquee. It also notes that Mr. Wood has been cutting hair for longer than most people will live: 81 years in all. (He started in 1927.) During that time he also cut my father’s hair, my uncle’s hair, and all five of my cousins’ hair. He only left the business (though the shop stayed open, waiting) while serving his country during WWII. He must now be one of that war’s oldest veterans as well.

I blogged about him here in January 2003. Good to know he’s still going strong.

I shot a little photo set of Graham and Mr. Wood’s shop in January 2003. To see it click here, or on the picture above.

Nice validation

Of The Open Source Force Behind the Obama Campaign, Joe Trippi writes,

  I’ve never read a more accurate explanation of how the Linux movement and Open Source influenced and formed the foundational thinking for the political movement that, now, has helped produce Barack Obama’s Victory.

…that remain hidden from public view.” That’s just one phrase just uttered by , author of and speaker at lunch here at the Berkman Center.

The talk, which is a debate/q&a, is going on now (12:44pm), and being . Strong stuff. Many of the bloggers he’s talking about are in jail or worse. From the lunch brief:

  In 2007, Australian journalist, author and blogger Antony Loewenstein traveled to Egypt, Iran, Syria, Saudi Arabia, Cuba and China to investigate how the net was challenging authoritarian regimes, the role of Western multinationals such as Google in the assistance of web filtering and how misinformed we are in the West towards states considered “enemies” or “allies”.

His subject is what may be “partly true in the west, but not true in the rest of the world.” Such as the “death” or “mainstreaming” of blogging. Which remains no less revolutionary than ever. Learn how. Tune in.

What Antony just read to the group will be posted on this afternoon.

We have an IRC at #berkman on freenode. If you’re watching and want to participate, jump on.

I just posted The Open Source Force Behind the Obama Campaign over at Linux Journal. I wrote it in August for the November issue, which would come out in time for the election. But it was too long for the magazine, and too off-topic as well. So we shelved it, and planned to put it on the website after the election.

Originally I was going to update it; but after noodling around with that for awhile, and not quite getting it the way I wanted it, I realized it was more interesting as a piece of history: a snapshot in time. So that’s what I just put up there, adding only an introduction.

In going through this process, one thing that surpised me was how much I wrote about the Dean Campaign back in ‘03-04. Since the Obama Campaign was what Britt Blaser calls “Dean done right”, you could say I had started covering the Obama campaign more than four years ago.

And maybe I was unintentionally influencing it as well.

In digging around for old stuff, I ran across Gary Wolf’s How the Internet Invented Howard Dean, in the January ‘04 issue of Wired. One sidebar is The Howard Dean Reading List: How a bunch of books about social networking rebooted the Democratic system. Among those six is The Cluetrain Manifesto. So perhaps by that thin thread I can claim grand-paternity to Obama’s success.

Though not as credibly as, say, David Weinberger, who actually advised the Dean campaign. David, who is quoted in the Wired piece, not only co-wrote Cluetrain, but sole-authored Small Pieces Loosely Joined, which is another book on the Howard Dean reading list.

Looks like the evacuation notices have been lifted. And The Map (which is very well done) now has two pages showing the status in the area, including (near as I can tell) all 211 burned structures, nearly all of them homes.

My shots of the aftermath are here.

Hard to believe I’m in Boston now, and about to be in Zurich, then Amsterdam. See some of ya’ll there.

The fire in Santa Barbara is officially called the Tea Incident, because it started near (or at) a (or the) tea house, on Mountain Road in Montecito. (Here? Ah, no, here.)

There are lots of good places to see what’s happening. One of the best is this Google Map. KEYT, Edhat, the Independent, Noozhawk and others are helpful. Inciweb has nothing so far, perhaps because the Tea Incident is not yet an official wildfire. It’s usually very helpful once it gets rolling on a fire. And the MODIS maps are great. That’s a screenshot of one, above.

It’s also a little too interesting that temperatures will be as high as 90° today (unusually hot for here) with strong winds from the northeast. Which will be bad, if any of the fire is still going. Some of it will be, but it’s clear that this is not a rolling conflagration like the Oakland fire in 1990 or the San Diego fire last year. Watching the Montecito and Santa Barbara fire chiefs and Santa Barbara Mayor Marty Blum in a press conference right now. The phrases “damage assessment” and “mopping up” are being used. Also “narrow window of opportunity” to contain the fire.

So right now the top thing people want to know is, Which houses have burned down? Can we be exact about what has burned? Saying “over a hundred homes” gives us a quantity of nothing.

If anybody has something exact — streets and neighborhoods, if not addresses — let us know in the comments below. Meanwhile I’ll be headed out shortly to check things out, or at least to sit at a coffee shop and hang out with concerned and/or evacuated neighbors.

[Not much later...] The County Sherrif is on now, and giving specifics. The Mount Calvary Retreat House and Monastery is completely distroyed. (A beautiful place, and a terrible loss.) Areas where many homes burned: Las Canoas, East Mountain Drive, Gibraltar Road, Scofield Park. Mostly inside a triangle between Westmont Collage, the East Riviera and St. Mary’s. (By Rattlesnake Canyon.) Over 100 homes lost, but many also saved.

Several days ago I posted RIP, Sidekick, which lamented the passing of our favorite section of the Boston Globe. As part of the Globe’s redesign, it got rid of Sidekick and added a new section — a tabloid insert like Sidekick had been — called “G”.

As I had recalled, Sidekick was localized. After reading Ron Newman’s comment to that post, which asked gently “Are you sure…?” I have to say that I’m not. I just checked with my wife, who said that the things she liked best about the Sidekick were its features and format; and that it was not localized, but addressed all of Boston.

Yet I still recall some localization. But again, I don’t know.

A search of Globe archives for “Sidekick” yields results that suggest it was. The first result is titled “News in brief: Brookline, Cambridge, and Somerville news in brief“. Most of the stuff that follows, however, is Boston regional, rather than addressed to those of us north of the Charles. Several of the pieces are by Meredith Goldstein, who is still writing for the paper.

So I’m sending her an email to ask the same question I’ll put to the rest of ya’ll who live around Boston and pay attention to these things: What went away with Sidekick? Or did nothing go away, and can the pieces still be found in G or elsewhere in the paper? Also, What has the Globe done to increase or decrease local coverage? By local I mean regions within the paper’s coverage area. As Ron points out, there is still a “Northwest” section that runs twice per week. I don’t believe that’s changed, but I also don’t know.

And, as I re-discover (while wiping egg off my face), knowing beats believing: Journalism 101.

Our favorite section of the Boston Globe is no more. It was called “Sidekick”, and it featured local news and events in our corner of the metro: the one called “Northwest”.* It had local restaurant reviews, club, theater, school and museum notices, plus other graces that made the paper especially relevant to our family.

Well, now the paper has “improved” itself cosmetically while diminishing itself substantially. Sidekick is gone. In its place is “G”, a new “magazine style section” that covers the whole metro and includes a bunch of other stuff, such as TV listings and funnies in color, neither of which interest us. The Globe explains,

Our new magazine-style section will be called “g” — for Globe — and it reflects what you, our readers, have been telling us about how you prefer to receive your reviews, previews, profiles and arts, culture and features coverage.

You want to find stories of interest quickly and easily. You want it in a format that can be carried easily as you move about town — while on the train or on a lunch break.

Every day, “g” will highlight things to do around town.

Problem is, “town” is Boston. While we love Boston, and go there more than a lot of folks who live north of the Charles, we don’t live there. Did readers really tell the Globe to cut out the local stuff? I kinda doubt it.*

Last weekend we were in Baltimore visiting relatives. I was surprised that they didn’t get the Baltimore Sun, which I recall used to be a good newspaper. So, while we were out at a local Starbucks I bought a Sunday Sun $1.88 ($2 with tax). While we waited for our drinks to be made, I field-stripped out the advertising inserts, and read pretty much everything that interested me. There just wasn’t much there. Very disappointing. Back at the ranch my son-in-law told me that the Sun had laid off over half their editorial staff, and made up the difference with bigger pictures. That’s the main reason they don’t subscribe.

I don’t know if the Globe is going through the same thing, but I suspect it is. The shame for them is that the Sidekick was our main reason for keeping the paper, our morning connection to the neighborhood, and what made the Globe most relevant to us. Now it’s gone.

“All politics is local,” Tip O’Neill famously said. Same goes for newspapers. Alas, the Globe seems to have forgotten that.

* Ron Newman, in a comment below, asks if I’m sure about this. I was, but now I’m not. As I say in the follow-up comment, I made some assumptions in this post that may not be true. So I’m following up with a new post that will ask for facts and make no assumptions. Meanwhile, my apologies.

You’d think, from the looks of the endorsement picture, that Barack Obama is gonna sell a lot more newspapers over the next four years. Whether or not, the picture’s not pretty for John McCain, who has clearly lost his “base”:

Be sure to scroll down. Lots of wonky grist for obsessive mills in there.

Hat tip to Andrew Leyden.

Jeff JarvisNew Business Models for News Summit is going on now, live. Wish I were there.

Samir Arora is on now. I haven’t seen Samir in years. Still, I’ve followed him, and he’s always smart and provocative and has a great nose for business opportunities. For the last few he’s been CEO of Glam.com. At the moment he’s giving proper criticism to the “distribution model,” but also talking about a buncha stuff that’s related to advertising. That’s still supply-side stuff, so I tend to tune out. I’m about the demand side these days.

Now Tom Evslin is up. Another friend, biz veteran and smart guy. Listen in.

While you do, read Dave, who has some great ideas about how to embrace and enable amateurs as essential contributors.

Also check out , where we’ve had a community that’s been (mostly quietly) working on new models for the last two years, and are making headway. More here.

In this election “cycle” (as the professionals call it… used to be a “season”), the only times I’ve found the cable news networks watchable were during and after the debates. CNN was generally good at that, even though the post-debate punditry got tiresome and I turned it off. But otherwise I haven’t been able to contain the sense that the need to talk, and the need to advocate for a candidate, has made hypocrites of the blathering heads the networks feel obligated to feature.

It doesn’t even matter if they get caught. They just go on and on and on, and none of the interviewers say, “Didn’t you say the opposite thing a few weeks back?”

Ah, but for that we have Jon Stewart. Bless the man, his writers, and his clip collectors. Here’s an old Daily Show (from early September). You’d think it might be stale, but it ain’t. The dude nails it.

I call Twitter, Flickr, Facebook Make Blogs Look So 2004 a crock.

Paul Boutin wrote it. He’s an old friend, and I hate to crap on anybody’s work. But he’s wrong about this one. A sample from my reply:

As personal journals on the Web go, blogs have no substitute. Twitter is fine for 140-character micro-postings, and for the ecosystem surrounding it. But micro-posts are not journals. Flickr is great for posting, tagging, organizing and annotating photographs, and for allied services such as creating groups and the rest of it, but it ain’t blogging. Facebook has some blogging features, but at the cost of forcing the blogger to operate in a vast hive of non-journalistic activity — and flat-out noise.

Bonus link.

If just some of this is true, it’s bad news for McCain.

Traditional journalism is static. Its basic units are the article, the story, the piece. The new journalism is live. It doesn’t have a basic unit any more than a river or a storm have a basic unit. It’s process, not product. Even these things we call posts, texts, tweets and wikis are less unitary than contributory. They add to a flow, which in turn adds to what we know.

In 1959 Peter Drucker coined the term “knowledge worker” and compared managing in business (a subject about which he remains the canonical authority) to leading a jazz band. You surround yourself with skilled folks who only get better at what they do. Drucker lived a long time, but it’s too bad he’s not around to see what the Live Web is doing both for knowledge and the work that increases it constantly.

To bring this into focus, dig Jeff Jarvis’ Replacing the Article. Specifically, Jeff is looking for a new “unit of coverage” that includes at least three subunitary components: 1) “Curated aggreagtion”, 2) “A blog that treats the story as a process, not a product”, and 3) “A wiki that give us a snapshot of current knowledge”. He’s looking for discussion as well (as he must, else all he’s got is another article, no?). “Where do you think the best - most intelligent and illuminating - discussion is going on?” he asks.

Problem is, the Live Web is getting more and more flowy and decentralized. The unit Jeff wants may be all of the above and a lot more that isn’t here yet. Somebodies have to go invent them. And they will. When they do, it’ll be in the river, not alongside it.

I found my way to Jeff’s piece through my FriendFeed, which I visited after scanning Twitter Search; and from Jeff’s post I pivoted off to MoneyMeltDown, Calculated Risk, Monitor Credit Crisis Blog and Inman blog, all off Jeff’s links. None, he says, do the job he wants. “Can anyone point me to a reporter or expert who is using a blog to both report and discover?” he asks?

Well, there’s Scoble and his FriendFeed top 165 list, about which Paul Boutin says,

If you follow Robert Scoble at all — and you sort of have to unless your DSL is dead — you know he can’t help overproliferating everything he does. While the entire staff of Vanity Fair takes months to assemble its 100 most powerful list, Fast Company’s token webhead spews 165 names in one pass for his “hand-picked list of the people who provide the most interesting tech blogging/tweeting/FriendFeeding.” Robert, let me put on my old Condé Nast editor’s hat and redline this back to you: GREAT START, BUT PLS TELL US WHO THE FK THS PPL ARE

Jeff’s point exactly. (Aside: I once had lunch with Jeff at a cafeteria in the Condé Nast building, where Jeff worked at the time and that our kid called “The Candy Ass building”.)

Here’s what’s even more new: Scoble isn’t managing the people who inform him. It’s the other way around. He’s being managed by the jazz in his band. Scobleization is more like what happens in Being John Malkovitch, where all these people take trips down a portal into Malkovitch’s head. Those of us being FriendFed are all being Scobleized, but (as Dame Edna says) in a nice way. That is, we’re being fed knowledge even as we flow with the river as well. Process, not product.

Yet we aren’t subordinating ourselves to the process, unless all we want to do is SEO and AdSense fishing. We’re increasing the worth of ourselves as the sovereign and independent units we call human beings.

To be Scobleized is to be human, and to grow. Because that’s what we do at our best.

The other day I was hanging with Scoble when he said “Isn’t this a great world?” Louis Armstrong, the great jazz player, couldn’t have sung it better.

Sarah Palin said yes, thanks, to a road to nowhere in Alaska, a story in Thursday’s LATimes, is one among countless gotcha!s which in sum comprise a sea of bad news across which Alaska’s governor is obliged to walk like Jesus. So here’s a thought. What if the Gravina Island Bridge, the $398 million “bridge to nowhere”, was not much worse than any other piece of pork — just easier for hand-wringers to target?

I mean, hey, if you were a citizen of Ketchikan, where your whole town depends on tourism for its existence, and where your airport is on an island that can only be reached by sea — and where your whole state has always depended on large sums of federal largesse and involvement — this bridge may not have been pork. It was business as usual, and just your town’s turn to score.

Could it be that Senator Stevens was doing his job, and doing it well? Looks to me like the bridge would have gone forward, and never would have been a Big Issue, had Katrina not wiped out New Orleans and required large efforts to rebuild infrastructure there, highlighting porky projects elsewhere in the country.

In other words, what we’re looking at here is Politics as Usual. That is more than enough to explain Sarah Palin’s initial support for the bridge, her change of position after the winds of popular opinion shifted, and her truth-shading after the fact. More importantly, the whole thing says little about her ability to serve the country as Vice President, or as President in the not-unlikely chance that John McCain will fail to serve out his first term.

I won’t be voting for McCain/Palin. But the governor’s porky political past is not one of the reasons.

Reflections

Jeff Jarvis:

  Newspapers and newspaper companies are about to die. The last remaining puddles of auto, home, job, and retail advertising are about to be sucked down the drain thanks to the economic crisis and credit is about to be crunched into dust. So any newspaper or news company that has been teetering will fall. If Fannie Mae, Freddie Mac, Lehman Brothers, and AIG can fall, so can a puny newspaper empire — and there’ll be no taxpayer bailout for them. When this happens, will it be Sam Zell’s fault? Hardly.

  The Times veterans should not be suing Zell. They should be suing themselves...

  Want to see who’s to blame for the state of your paper? Get a mirror.

I’m not quite so pessimistic, although I agree about the direction of history’s vector. Meanwhile, in respect to this…

  When the internet came, did you all - every one of you as responsible, smart journalists, on your own - leap to get training in audio and video? Did you immediately hatch new ways to work collaboratively with the vast public of bloggers able and willing to join in local journalism? Not that I saw.

… credit where due to the LATimes for hiring Tony Pierce to run the paper’s bloggig and blogging-outreach operation. It might be a matter of deck chair rearrangement, but at least it was one good move.

Here’s JuiceTorrent. Here’s how it works.

I like that it’s a grass roots project to create a new and less centralized advertising economy. (Or maybe it’s decentralized. I’m not sure which, because the site doesn’t yet say what happens behind the curtain. Is it like BitTorrent in its architecture? If so, does it use the BitTorrent protocol in some way? And what’s actually centralized? Who sells the advertising? How is relevance determined? How is pricing determined?)

I also like anything that can start breaking what amounts to a near-monopoly on advertising by Google. At U.S. v. Microsoft, 10 Years Later, Brad Smith, Microsoft’s top legal honcho, became impassioned at just one moment during the 1.5 day event: when he was asked about an advertising deal between Google and Yahoo. This would combine the #1 and #2 online advertising companies, leaving Microsoft a distant #3. Disregarding the irony of crying “waah” because Microsoft is losing at a game it failed to buy (or innovate) its way into, Brad still has a case.

What I don’t like is the corrupting influence of the advertising economy itself.

Right now online advertising is a river of gold flowing out of the ground in California, and millions of bloggers — along with countless new and traditional businesses — are rushing to grab some. In addition to the other economy-distorting consequences of this rush, it is corrupting blogging’s original nature, which is amateur in the best sense or the word. Amateur is derived from amatorem, the Latin word for lover.

I’m not saying there’s anything wrong with making money by blogging. I am saying there’s something wrong with blogging mostly to make money, or to let advertising determine the purpose of your blog and what you say with it. If your business is the latter, you’re flogging, not blogging.

There is an old and subtle distinction here. Businesses and professions at their best are ways to pursue passions and organize talents — not just to make money. Of course they can’t thrive unless they make money. But few of us go into business just saying “I can’t wait to return value to my shareholders.” Investors are the main exceptions, but the best of those know that human passions other than greed are at the heart of every good business.

And it’s a distinction I’ll be making at BlogWorld Expo in Las Vegas at the end of this week, somewhere in the Citizen Journalsism Workshop.

Meanwhile, check out JuiceTorrent. It’ll be interesting to see where it goes, since right now it’s single mention on the Web comes from Emil Sotirov of People Networks, which created the service. (I discovered Emil and his work through a comment here.) If this be a snowball, we can mark where it started.

[Later... Emil answers many questions above in the comments below.]

A little guide to New Orleans radio & other Hurricane Gustav sources.

If you’re using a regular over-the-air-type radio, and you’re within 750 miles or so of New Orleans, tune in 870am to hear WWL. It’s one of the original (literal) clear channel stations. In the old days you’d get them from coast to coast at night, but in recent years the FCC has chosen to allow new stations to clutter the AM band at night (when signals skip off the ionosphere). But still, worth a check if you’re within range. WWL also has a hurricane coverage network of other stations in the area.

If you’re listening over the Net, your station choices are WWL and WIST. Here’s a link to a browser thingie that plays WWL (using Windows Media or Silverlight). Here’s WIST’s audio page. Wish either used .mp3, but this isn’t the right time to complain. Both have excellent local coverage right now, from what I can gather. Lots of listener call-in stuff.

Here’s AP hurricane video.

Can’t get Technorati to chart less than 90 days, but this chart shows Gustav action.

Full Circle’s Tracking Hurricane Gustav on Social Media.

Rex Hammock’s Where to go for Gustav information. Includes the Gustav Information Center, Nola.com, Wikipedia’s Gustav entry, GustavWiki.

I’ll add more as the night goes on.

American Red Cross Flickr photos. Those with “Hurricane Gustav” tags. All photos with hurricanegustav tags.

Andy Carvin wants to make the ultimate Gustav mashup map.

See the comments below for more.

My Wikipedia entry is once again the stub it was. The threatening stuff at the top of the page is gone. The deletion debate page is now archived. At the top it says,

  The result was Clear case of snow. Article needs some improvement, but doesn’t require deletion to address issues.. TravellingCari 01:58, 7 August 2008 (UTC)

I’m not sure what “clear case of snow” means. Is it that there were twelve votes to keep the entry and none for deletion? Or is it wikipedia-speak for something else? No matter. I’m glad the entry was saved, and grateful to the folks who helped save it — both on that page and in comments elsewhere. Much appreciated.

I used to think I should do more writing and editing in Wikipedia; to put my shoulder to the vast wheel of a project from which I draw many benefits and contribute almost nothing. I know lots of well-sourced material I could bring to many subjects, and I could help with copy editing on many more. In fact I could spend the rest of my life doing nothing but editing poorly-written articles on Wikipedia. So could lots of other people.

I hate to say it, but there are more highly leveraged things I can do. Most of those involve writing as well — writing that’s mine and not anybody else’s. I turned sixty-one last week. While I have just as much energy and drive as I’ve ever had, I also know that I’m ratcheting down the short end of life’s stick. I need to do more of something I’ve always sucked at: investing my time wisely and deliberately, even as I continue to enjoy spelunking down the digressive tunnels of my insatiable curiousity about damn near everything. As digressive intellectual tunnels go, Wikipedia has no rivals in the online world. Among those digressions is figuring out how Wikipedia works, and how to participate in a fully engaged and meaningul way. I feel like I need to be a lawyer to figure out all the rules.

So here’s what I’ve learned and now need to put to work.

First, I need to write newspaper op-eds. Here’s a good one by Dan Gillmor that ran the other day in the San Francisco Chronicle. And here’s another, by David Weinberger, in the Boston Globe. I should follow their lead.

Second, I should start writing books. For real. Since Cluetrain came out, Chris Locke and David Weinberger have put out two books apiece. Me: none. I’ve been accumulating text toward The Giant Zero, which is about the Net and its infrastructure (which I believe is inadequately understood — by everybody, including myself). I’m part of an offline community that’s working toward establishing a think tank or an academic center (like Berkman and CITS) we’re calling the Internet Infrastructure Institute. A lot of the writing is excellent fodder toward that book. My corpus of writing for Linux Journal contains more than enough material to gather into a book. There’s also the history quietly being made by the VRM community as we work toward giving customers far more power in the marketplace (among other good things).

So the will and the ways are there. I just need to make the time and use it wisely. Advice is welcome, because I’m sub-optimal at both.

Yesterday I not only learned that my Wikipedia entry was nominated for deletion, but that Tara Hunt’s went through the same process a while back — and failed to survive. She’s still here in the physical world, still on the rest of the Web, but gone from Wikipedia.

I’m also sure her experience with Wikipedia deletion — being marched to the gallows by a finger-pointing Wikipedian, then standing there while the gathered crowd gave a thumbs-down before the trap door dropped — was reason alone to write The Whuffie Factor, a forthcoming book that comprises the entire Usage section of Wikipedia’s whuffie entry. There is a link for Tara there, and for the book too. You can follow Tara’s to the deletion log, where you’ll find records of its execution. The book is graced with pure potential: it has no entry yet.

I’m impressed at how well Tara took her sentence, while awaiting her entry’s execution:

There are oodles of entries on Wikipedia like this, though. Debatable ‘notables’, some who obviously do use their pages as their resumé, many people who have, obviously, accomplished a lot in their lifetime, but who are not widely known for these accomplishments and missing any ‘notable third party sources’. Others I searched for are nowhere to be found, who are well-known authors, presenters, inventors and real thought leaders. But they haven’t been quoted or featured by some national publication to be verified as mattering to history. And all judgements on “delete” or “keep” are still made by a handful of individuals.
Is Wikipedia the people’s encyclopedia? Well, no. Not really. I mean, it gets closer than the Encyclopedia Britannica, but it uses similar editorial guidelines. Its advantage is that there are more sources (people) to add entries so that it can grow and encompass knowledge faster than the small, paid editorial team at EB. But I don’t think it was meant to be the people’s encyclopedia and this is where our tempers run high.
I could think, “I’m being deleted? What do these jerks know about my accomplishments?” and be personally offended and upset by this. But Wikipedia is no measure of my worth. It’s an encyclopedia that is editable and online. Period.
Should there be an encyclopedia of people? Well, there is already. It includes the internet, but extends into phonebooks, government records and personal anecdotes. Maybe we can’t all be written into history like we want to be, but know that this is a century’s old issue: History is not ‘a fact’, it is a point of view. History has been written by a small percentage of the population over time and, because of ’scaling problems’, will probably continue in the same fashion.

Fine points, gracefully delivered.

I think the main problem for Wikipedia isn’t just scaling. It’s that Wikipedia is worst at something it is also best at: dealing with living subjects. On the one hand I’m astonished at how well Wikipedia stays on top of changing topics such as the world’s tallest structures. (Here’s a second entry, and a third.) On the other I’ve often winced at how lousy Wikipedia can be at presenting accurate biographical information about living people (Dave Winer comes to mind), and at maintaining both accuracy and neutrality on topics such as, well, neutrality. Too much of what gets written are iterative errors and approximations by partisans.

That’s why I’ve always been happy enough with a Wikipedia stub. Soon as you get past the minimal, errors and approximations set in.

All of reality is a work in progress. Especially the tiny corner of the universe that supports life. We need to remember that the Net is still new, the Web is even newer. That both have profound effects on life is undeniable. But it’s a few seconds after the Big Bang and all we have a few light elements, a lot of heat, and no galaxies. The best we can do, as Kurt Vonnegut taught, is just to be kind to each other.

I’ll be at Blogworld Expo in Las Vegas in September. Gotta say that I wouldn’t be going if it didn’t coincide with another obligation in town. But since I’ll be there, I’m interested in seeing if a sharper distinction can be made between blogging and flogging. You can see the split by looking Blogworld’s own promotional jive. On the one hand there’s this…

  …if you want to influence decision makers, sell a product or service, if you want to promote yourself as an industry expert, or build your brand using new media…

And on the other hand there’s the Citizen Journalism Workshop, with a program developed by David Perlmutter, Ph.D. In addition to being the Associate Dean for Graduate Studies and Research at Kansas University’s School of Journalism with a distinguished adacemic pedigree — and a blogger — David is busy doing research on a grant from Knight Foundation to “study the relationship between reading blogs and newspapers”.

Generally speaking, I’ll be a lot more interested in the latter than the former.

Looking forward to seeing some of ya’ll there.

[Later...] I just learned that I might be on a panel. You can guess what I’ll be saying. Though I’ll be listening too.

Dan Gillmor:

  Newspapers have at least two more huge opportunities.

  First is to open the archives, with permalinks on every story in the database. Newspapers hold more of their communities’ histories and all other media put together, yet they hoard it behind a paywall that produces pathetic revenues and keeps people in the communities from using it — as they would all the time — as part of their current lives. The revenues would go up with targeted search and keyword-specific ads on those pages, I’m absolutely convinced. But an equally important result would be to strengthen local ties.

  Second, expand the conversation with the community in the one place where it’s already taking place: the editorial pages. Invert them. Make the printed pages the best-of and guide to a conversation the community can and should be having with itself. The paper can’t set the agenda, at least not by itself (nor should it), but it can highlight what people care about and help the community have a conversation that is civil and useful.

Those aren’t just opportunities. They’re advantages that papers still have. Even if they’re not using them.

This shot here (and above) has found a home here as well.

Checking out Polymeme, a new brainservice of Evgeny Morozov. One purpose is to “push you to discover news from areas that you may not otherwise discover”, it says here.

Sheila Lennon on improvements inside the Projo (Providence Journal online) blog mill:

  The most interesting new feature, to me, is the MultiBlog: Whenever a new post, photo or comment publishes to any projo blog, it will simultaneously publish in realtime to Multiblog. You get an eagle’s-eye view of all today’s news there in one chronological stream.

  This was inspired by Dave Winer’s River of News aggregator…

I still think the news river is one of the most underutilized Great Ideas.

But give it time. It’ll hit.

National Public Radio has announced a new API. The gist:

  …almost everything that you can find on NPR.org that we have the rights to redistribute is available through the API. This includes audio, images, full text, etc. That said, there are elements, series and programs that we could not offer due to rights restrictions.

Archives go back to ‘95. Hat tip to Andy Carvin.

This is so pathetic…

Download

That was my first, and perhaps only, successful video embed. Not my style, but I had to give it a try.

Since I lack a car here, I haven’t gotten out much, and not at all to any place that gave me a vantage on the fire. Until today, that is, when we went to Goleta and I had a chance to pause on Hollister Street by the airport where the Forest Service runs P3 Orion air tankers up to the fire sites to dump bright fire retardant on the landscape. (It’s not bad, by the way. Essentially, it’s fertilizer.) Here’s the photo set. (Also added more maps to this photo set.)

Tag: sbgapfire.

This is my last full day in Santa Barbara this month (I fly tomorrow, and will be back for most of August), and I’m pleased to see the Gap Fire in what appears to be retreat. The warnings at InciWeb are less dire, evacuation orders have been reduced to warnings, and the latest MODIS Active Fire Map in the series shows new flare-ups only on the northern edge of the burn area, and away from the densely populated areas. Lots of work left to do, but I think this one is on its way to ending.

Tag: sbgapfire.

What happens after TV’s mainframe era ends next February? That’s the question I pose in a long essay by that title (and at that link) in Linux Journal.

It’s makes a case that runs counter to all the propaganda you’re hearing about the “digital switchover” scheduled for television next February 17.

TV as we know it will end then. It’s worse than it appears. For TV, at least. For those already liberated, a growing new world awaits. For those still hanging on the old transmitter-based teat, it’ll be an unpleasant weaning.

InciWeb just updated 8 minutes ago, with this report:

Fire continued creeping to the north, east, and west with limited movement due to competing wind that kept the fire from making any significant runs. On the south flank significant containment was gained due to the diminishing down canyon winds.

Fire progression continues on the northeast and northwest perimeters. The west perimeter of the fire has progressed into Tecolote Canyon.

Just added a bunch more maps to this photo set.

Tag: sbgapfire.

I’d put more on Twitter, except it isn’t working for me when I go there. :-(

First, kudos again to Edhat’s news list for not only gathering info from many sources, but for giving equal weight to both professional and amateur sources — and for hosting a great many comments on some of the postings. As an interactive local news service, “Ed” does a fine job. When surfing for the latest on the fire, it’s a good place to start. Others among these are good as well:

Second, I have been somewhat remiss by not including GeoMAC among sources for following the fire. You can follow maps from multiple sources, as I make screen shots and upload them, here. The latest from MODIS shows new fire activity (red dots, meaning in the last 0 to 12 hours) near highway 154 and on the uphill (north) and west sides of the fire perimeter. Highway 154 (San Marcos Pass) remains open.

The LA Times this morning has ‘Critical day’ dawns for Goleta fire, enlarged by overnight wind gusts, with a dramatic photo of an air tanker (see last paragraph below) dropping red fire retardant near a house. The summary:

The blaze, while 24% contained, grew to 8,357 acres. Firefighters plan to concentrate on protecting homes to the east before another night of ’sundowners.’ At least 2,663 homes have been evacuated.

Note that there are 97 comments so far to that story.

KEYT has a summary of evacuation areas as of 5pm yesterday. That story also has a map.

Note that chapparal wildfires, especially in steep rocky country like this, do not only spread from their edges. They also spread by dropping burning material at distances from source flames, which can have powerful updrafts. This makes fighting these fires very hard on the ground.

Inciweb’s page for the Gap Fire currently gives its size as 54oo acres, with 1072 personnel working on the fire. Under Fire Behavior, it says,

Down canyon winds continued through the night pushing the fire front into the north side of Goleta and widening the flanks east and west. Fire also continued to the north into the wind overnight with limited movement.

Planned actions:

Structure protection, create safety zones and establish contingency lines In the Goleta foothills. Construct control lines when conditions permit. Damage assessment from last night will be conducted.

Remarks:

Firefighters are from several agencies including the United States Forest Service and Santa Barbara County Fire Department and several local cooperators including the San Marcos Volunteer Fire Department. The California Highway Patrol, Santa Barbara County Sheriff’s Office, and the American Red Cross are assisting. ICP has been established at Earl Warren Showgrounds. Dos Pueblos High School will remain a staging area.

Current wind is gusting at 30mph from the north (down the mountains, toward Goleta). The temperature is 75° and the humidity is 25%.

InciWeb has no maps for the fire, but does suggest visiting these sources:

It’s sad that InciWeb remains both slow (often overwhelmed) and behind its own curve. I’ve had a number of email exchanges with folks working on InciWeb, and have great respect for the hard work they do within what is essentially a bureaucratic morass. I think the lesson here is that we have to do our best with many sources, and the messiness that involves.

Somewhere among the sources above I read that an aggressive aerial attack was planned to start at dawn this morning. I’m too far east (~5 miles) of the fire to see that; but it helps that Santa Barbara’s airport is in Goleta itself, almost next to the fire, and is home to one of the main Air Attack Bases for the U.S. Forest Service. Here is a photoset I shot of that base, and the P3 Orions used for bombing fires with supressant. I am sure these are in use right now.

Finally (at least for now), I want to say that I’m optimistic about this fire, even though I must disclaim any qualifications for that other than as an amateur observer. I feel a need to do that because I’ve also shot photographs that could easily be seen as scary. These two sets, for example. Please note that I shot those with a long telephoto lens to maximize the apparent size of the sun — reducing the apparent distance between subjects in the photo (such as Mission Santa Barbara, the fire and the Sun). Also because, hey, I wanted to take good photos.

Speaking of which, I also shot the fireworks from up in the hills last night, where there was also a pretty rocking party. Life goes on.

Tag: sbgapfire.

I’ve loaded too many pictures onto this blog, so for this round I’m going to just point to shots elsewhere: in this case to a photo set of  maps built with .kml files from the MODIS Active Fire Program and Google Earth.

The latest one, from about 6pm this evening, has fewer active hot spots than the previous one from 4am this morning, or the one before that from yesterday afternoon. Not sure how to interpret that, but whatever. It’s data.

This afternoon we took a walk along the beach, where hundreds of families and other social groups had set up homes and kitchens and play areas along the beach and in the park, in preparation for the fireworks tonight. It’s an annual festival, and a lot of fun. There was hardly a sign of the fire, since the wind was mostly onshore.

But this evening the wind shifted, and now we’re getting orange clouds of low smoke and ash fall.

The fire hasn’t stopped the fireworks though. Going next door now for a party. Watch for pictures of that show too.

Tag: sbgapfire.

Here is a Fox News video* that tours the Gap Fire area from the air. It’s clearly submitted by an amateur using a helicopter, judging from the monolog, flavored with casual explitives. To those (like me) familiar with the landscape, the video does an excellent job of showing how “perimeter” is a mileading notion. The fire is in many places at once. Wish that Fox or the shooter gave us a time/date for the footage. (Maybe they do and I miss it.) Seems to be from yesterday morning.

A lot of commenters on Edhat take exception to Santa Barbara’s decision to go ahead with the city’s fireworks on the waterfront. I don’t. It looks right now like the fire’s moving away from the city, which means plenty of work for firefighters keeping the rest of us safe to enjoy the holiday. Huge kudos to them for some of the hardest and most dangerous work that humans can do.

* I lost the direct link. The link to the video was in a narrow banner atop this story on Fox News, which I found via an Edhat comment. The banner is gone, and I can’t find anything through searches on the Fox site. I can still see the video, which comes up in a separate window, but copying the URL doesn’t seem to work. The URL I see is not what copies. Instead it’s the story that no longer has the banner with the link in it. (I hate this too-clever video crap on sites like this. Not to mention the lame search as well.) If anybody else has luck, let us know in the comments below. It really is an interesting video.

The above is the latest from http://activefiremaps.fs.fed.us/wms.php. These are updated every hour. Download the .kmz and you’ll have what I show above on Google Earth. Details:

The data links below provide access to MODIS MOD14 fire and thermal anomaly data in both a Web Mapping Service (WMS) and Keyhole Markup Language (KML) format for each specified geographic area. Both the WMSes and KMLs are updated hourly.

What’s new here, and very consistent with Ray Ford’s report below, are the red spots spreading in all directions from the fire’s origins and earlier dimensions (other colors). Note the new red ones on the right, or east. They are very close to Painted Cave, which is on the east side of highway 154. Painted Cave is currently under mandatory evacuation orders.

Bear in mind that winds are currently from the northwest, and quite gusty. The conditions are very much like those that prevailed during the Painted Cave fire, almost exactly eighteen years ago.Read the story at that link. We had friends over to the house last night. They barely escaped the Painted Cave fire, and said that the look of the smoke last night was nearly identical to what they saw during Painted Cave.

More than six hundred homes were lost in that one.

[Later...] at 7:50am the skies look clear to the west. Between this picture and story at Noozhawk (using this among other pictures by Tim Burgess) and this story at the Independent — and nothing so far on the radio (that I can find) — it looks like the winds blew the fire in a westward direction overnight, which is good for Santa Barbara, though not for the houses and ranches to the west.

Click on the shot above to see the sunset I witnessed on Upper State Street in Santa Barbara last evening. I had gone to Radio Shack for supplies, and paid cash in a dark store, since the power was out. Stopped on the way back, stepped out of the car and shot this series.

Tag: sbgapfire.

Ray Ford has an excellent report on the fire in the Independent. A sample:

Rather than forcing the fire downhill into the ranch lands where it could be dealt with by the forces that were massing along Cathedral Oaks, the flames followed lateral channels east and west along saddles formed by erosion of softer rock materials, turning what was a half mile wide fire into one with a three-to-four mile wide. By 8pm, in the Ellwood area, rancher Ken Doty, his son, and son-in-law were busy spending the night building dozer lines to protect his property from the advancing flames.

On the other end, at the top of the Fairview area, neighbors were out in the street, dumb-struck by the huge flames they could see on the hills immediately above them. The questions were mounting.

Here is Ray’s photo gallery. Also excellent. And as scary as the text.

It is significant that Painted Cave is now under mandatory evacuation orders. If the fire jumps 154 and moves into the Painted Cave area, then winds blow down toward the city from the ridge, that would be extra bad.

[Later...] 9am. Looks like the wind is blowing the fire to the west now. Except for the firefighters, it looks like this will be a nice 4th in Santa Barbara.

Tag: sbgapfire.

Click on the above to dig one of the best photosets I’ve shot in a while. I was driving to a Radio Shack to pick up a volt-ohm meter, so we could monitor the browning out of electrical service, when I saw the sun setting through the smoke from the fire, and knew instantly that I could get a good angle on that through the Mission in silhouette. So I turned the corner, and sure enough. Got it.

Any blogger or news service that wants to use any of those shots should feel free to grab any of them. Give me photo credit if you like, but it’s not necessary. Just here to help.

(tag: sbgapfire. Hashtag: #sbgapfire)

In The right to blog: freedom’s next frontier , Evgeny Morozov came away from Global Voices Online’s Citizens Media Summit in Budapest with a perspective on blogging that is refreshingly free of U.S.-centric tech and political preoccupations, and grounded in truly serious social and political concerns elsewhere. Some excerpts:

  …these idealistic people did not talk much about gadgets, fashion, or campaign-financing; nor rush to praise or scorn Barack Obama or John McCain; nor fret over the latest celebrity-hunt or political trick in the style of Gawker or the Huffington Post. Instead, they got into heated discussions (often in heavily accented English) over a different set of topics: internet filtering, human-rights violations, and the future of freedom of expression.

  This, then, was a different kind of blogger and a different order of reality. The background of many of the participants told the story: for in their countries of origin many at the Budapest gathering sustain their blogs in face of the threat or reality of arrest, intimidation and beating from the authorities. Their enemies are real, not imaginary. Their blogs are exercises in courage.

  …Even in places with low internet penetration, blogs can still have a significant impact in creating channels to voice dissent and influence wider media networks. Kenyan bloggers, for example, have built synergistic relationships with the country’s radio journalists, who have come to rely on blogs for materials for their programmes, thus making blogs accessible (albeit indirectly) to virtually anyone in the country.

  …The Budapest experience suggests that the movement slowly emerging on the margins of the blogosphere shares much in common with an older generation of those who sought to “speak truth to power”.

  …The ubiquity of the internet - accessible via computers or mobile-phones in almost any corner of the planet - is being matched by the growth in explicit and implicit restrictions on free speech.

  …The long-term balance of forces in this contest is poised. If not all governments have the time, money, or patience for systematic censorship, they may resort to an easier and cheaper way to collect a person’s email password: imprisonment and, eventually, torture. Today, the greatest threat to freedom of expression online is not web censorship but mistreatment of bloggers.

And finally,

  The Citizen Media Summit raised the idea that the equivalent of the Reporters without Borders group - a “Bloggers without Borders” - might be created to lobby for bloggers’ release from jail and right to speak freely. But would bloggers get the same protection as journalists and political prisoners; could traditional groups expand their role and make such a new organisation unnecessary? Such are the questions that western governments and many traditional human-rights organisations - as well as bloggers themselves - must answer as soon as possible.

Blogs are journals (as I’ve said many times). As we saw at this summit, blogs in many places are about as serious as journals can get — and among the most essential of emerging institutions in civic life. So, rather than start a new borderless organization just for bloggers, how about expanding Reporters Without Borders to include bloggers as well? I’d say more about it, but I can’t get the Reporters Without Borders site  rsf.org, for reporters sans frontieres) to load. Here’s the Wikipedia page. That’s where I discover that to some degree it’s already happening. Reporters sans frontières - Handbook for bloggers and cyber-dissidents is an RSF publication with sections contributed by Dan Gillmor, Jay Rosen and Ethan Zuckerman, a co-founder of Global Voices Online.

In any case, blogging matters for the same reason journalism has always mattered. Discussions at the Citizen Media Summit highlight that fact.

Caught a bit of Michael Krasny’s Forum yesterday on KQED, and heard that George Lakoff will be on the second hour today: 10-11am, Pacific time.  Michael is among the most intellectual and probing of interviewers, and I look forward to hearing how he does with George. If you miss that, get the podcast.

What you’ll hear from George about politics, and especially about the appeal of Barack Obama, is unlike anything you’ll hear anywhere else. And perhaps more important as well, because George’s work has had a deep influence on the Obama campaign, and especially the candidate’s speechwriting.

This first post-primary TV ad by the Obama campaign. Listen to Lakoff and you’ll see exactly how it appeals to deep unconscious meanings of shared values across political divides. Reagan did it in 1980, and by the time the next decade was over the Republicans were the party of traditional American values while the Democrats were the party of tax’n’spend Liberals, fading unions and collections of minority interest groups. Blame talk radio and Fox News for that, if you like (or the Democrats themselves, who certainly deserve it); but it was Reagan’s work. And it was genius. George Lakoff has studied that genius. So has Barack Obama.

In the primaries Obama beat the Clinton machine with a much more modern and functional one, geared to a wider, deeper appeal: one targeted across political divides.

Ignore policy statements for a minute. Ignore “issues”. Ignore race, voting records and the bullshit that gasses up TV news. Look at how Obama appeals. Ask What are the deeper sensibilities he is appealing to? Then look back at what Reagan did in 1980, and through the presidency that followed. Then look at how well Obama is raising money and weakening the oppositional resolve of conservatives like George Will.

The best competitors learn from both their own mistakes and their opponents successes. The Obama Campaign has been doing that for the Democratic party from the start.

In November, the best Reagan will win.

Frank Paynter writes,

  Putting the ME in. That’s what this thing is about. So I have my personal secret plan… (not evil, like gapingvoid’s is), but the sustainability piece is missing…. monetizing…. business model… cash… shekels… ducats… does it have to be an advertising magnet? They’re not really talking about that here.
  More seriously they’re talking about the media role in the Iraq war. Amy Goodman, Phil Donahue, Norman Solomon (moderating), Lennox Yearwood (”Make Hiphop, not war”), Naomi Klein, Sonali Kolhatcar… a lot of this is preaching to the choir. The people here already get it. Many of us knew it in 2002. The administration manipulation of media from 2002 forward was a certainty. What we need is for the libertarians like Doc Searls and his ilk to get exposed to this information and find a certainty they’re willing to declaim.

Well, politically I’m a registered independent, though I do have some libertarian sympthies, to the degree that I like business and think we make too many laws and have too many regulations. But I’ve also called myself a “defective pacifist” and have come out squarely for Barack Obama. Also, I’m not aware of having an “ilk”, and I don’t like being accused of having one. But, whatever.

I don’t think I have any areas of disagreement with Frank here. What’s more, I haven’t been silent about it. Look up searls media iraq war and you’ll find plenty.

Among those items is some recent pointage to a talk Forrest Sawyer gave at UCSB last year. I think I reported on it at the time, but I can’t find it. Still, I do appreciate being prodded, because Forrest’s talk is one of the best indictments I’ve yet heard of mainstream media capitulation to the Bush administration’s railroading of the nation, and the world, into a war that was flat-out wrong and dumb to begin with. Forrest also does a great job of stressing the importance of other streams besides the main one. So go watch it. One quote…

  Over the past six years we have seen a failure of the tradiional media to live up to its obligations of oversight and challenging the government, greater than any we have seen in the nation’s history… Those who have not yet come to feel ashamed will feel ashamed of their performance and their letting down of the American people.

(I might be off by a word or two there. Transcibing from YouTube is no bargain.)

Also, for what it’s worth, at we also have some ideas for Frank’s “sustainability piece”. I can’t imagine anything more reforming of media than giving it an easy non-advertising-based business model driven by listeners, viewers and readers — in alliance with journalists and artists on the supply side — rather than ever-more-targeted advertising.

I also recommend hanging at while it’s still going on. Great conference. Wish I were there.

Yesterday on the drive from SFO to Palo Alto, I hit SCAN on the rental car radio. Aside from the sports shows and the still-awesome KPIG (with a little signal on 1510 out of Oakland… check it out), most of what I heard was partisanship at all costs.

Eventually you get slips like this one on Fox News, by the formerly substantive journalist Liz Trotta. What began as a slip of the tongue ended with a slip of the mind that is just freaking scary.

Sez Trotta,

I am so sorry about what happened yesterday and the lame attempt at humor. I fell all over myself, making it appear that I wished Barack Obama harm, or any other candidate, for that matter, and I sincerely regret it and apologize to anybody I have offended. It is a very colorful political season, and many of us are making mistakes and saying things we wish we had not said.

… but saying things which, at some level, we still mean. That level in this case is a warped and degraded form of conservatism, dressed as news and delivered as entertainment. Again, partisanship at all costs.

What Liz Trotta told her audience was to hate Obama as much as it hates Osama. And to trivalize the advice, all in one move. Were any unhinged future assassins watching? Let’s hope not.

I’ve now passed 20,000 shots on Flickr. When doing that few things please me more than finding out that one of them now illustrates its subject on Wikipedia. (Where I remain a stub, by the way. I don’t mind. Wikipedia entries about living folks are too often wrong.)

Here’s another. I know there are more, but not how to find them.

But that’s not the point, which is that the primary source of media now is each other. We’re rebuilding everything back up from Layer Zero. That’s us.

While stading in Harvard Square yesterday, taking pictures of NSTAR workers fixing whatever it was that caused the underground fire there last Friday, a guy on a bike comes up and says, “YouTube. Just look up Harvard Square fire. Some great footage.”

He didn’t say, “Tune in Channel 4 at 6pm.”

Here are the results.

I hope that answers Chris Pirillo’s question.

Unrelated…

A few minutes ago I transfered all the photos I took yesterday while biking, driving and walking around Cambridge. Got a lot of great ones, including shots of the work at Harvard Square, Spring on The Yard, sunset on railroad tracks, friends at a restaurant, family doing fun stuff…

Then I put the SD card back in the camera and re-formatted it.

Then I discovered I had failed to transfer the pictures.

I’m still bummed.

And that doesn’t even cover yesterday’s other screw-ups.

In the midst of which the doctor told me I still have chest pain because my lung isn’t done healing and I should give it more exercise.

Anyway, enjoy the footage. The longest. The best.

Bill Moyers on Rev. Wright (via Dave):

  Behold the double standard: John McCain sought out the endorsement of John Hagee, the war-mongering Catholic-bashing Texas preacher who said the people of New Orleans got what they deserved for their sins. But no one suggests McCain shares Hagee’s delusions, or thinks AIDS is God’s punishment for homosexuality. Pat Robertson called for the assassination of a foreign head of state and asked God to remove Supreme Court justices, yet he remains a force in the Republican religious right. After 9/11 Jerry Falwell said the attack was God’s judgment on America for having been driven out of our schools and the public square, but when McCain goes after the endorsement of the preacher he once condemned as an agent of intolerance, the press gives him a pass.

  Jon Stewart recently played a tape from the Nixon White House in which Billy Graham talks in the oval office about how he has friends who are Jewish, but he knows in his heart that they are undermining America. This is crazy; this is wrong — white preachers are given leeway in politics that others aren’t.

  Which means it is all about race, isn’t it? Wright’s offensive opinions and inflammatory appearances are judged differently. He doesn’t fire a shot in anger, put a noose around anyone’s neck, call for insurrection, or plant a bomb in a church with children in Sunday school. What he does is to speak his mind in a language and style that unsettle some people, and says some things so outlandish and ill-advised that he finally leaves Obama no choice but to end their friendship. We are often exposed us to the corroding acid of the politics of personal destruction, but I’ve never seen anything like this ? this wrenching break between pastor and parishioner before our very eyes. Both men no doubt will carry the grief to their graves. All the rest of us should hang our heads in shame for letting it come to this in America, where the gluttony of the non-stop media grinder consumes us all and prevents an honest conversation on race. It is the price we are paying for failing to heed the great historian Jacob Burckhardt, who said “beware the terrible simplifiers”.

Well, there were stories at their times about Fallwell, Robertson and McCain & Hagee. They weren’t as big as Obama and Wright, but they were still stories.

Indeed, we need honest conversation sabout race. I thought Barack Obama’s speech on the subject right after the Wright mess first broke was an excellent opener for lots of conversations, many of which are still going on.

We need honest conversations about gender too. A couple days ago my wife caught an interview on NPR with a voter in North Carolina who regretted that the choice among democratic presidential candidates had come down to a black man and a woman — and that he’d prefer the former over the latter. Of course, that was just one voter, but still: what does that say? Other things being equal, is sexism a bigger handicap to a female candidate than race is to a black candidate? Before I heard that, I hadn’t considered the possibility. Nor the possibility that voters in the U.S. might be less favoring of women candidates than voters in Israel, the U.K., Germany and India, all of which have elected women as heads of state. Something more to think and talk about, if we can possibly get past the personalities at hand.

The Wright-Obama story, however, isn’t just about race. It’s about stories. It’s about the reason we need to “beware the terrible simplifiers”. Because simplification is what journalists do.

Even the best reporters don’t just communicate facts. They organize those facts into stories. That’s what they’re assigned to write, or to show on TV, or report on the radio, and that’s what they do. And they do it because stories are by nature interesting. They are, I believe, the base format of human interest. Here’s how I described that format in an earlier post:

  To understand journalism, you need to know the nature of The Story. Every story has three elements: 1) a character, 2) a problem, and 3) movement toward resolution. The character could be a person, a cause, a ball club — doesn’t matter, as long as the reader (or the viewer, or the listener) can identify with it (or him, or her, or them). The problem is what keeps us reading forward, turning the pages, or staying tuned in. It’s what keeps things interesting. And the motion has to vector toward resolution, even if the conclusion is far off in the future.

In the Wall Street Journal, columnist Daniel Henninger asks, Where are Obama’s Friends? The story, in Henninger’s words: “supporters who let Barack Obama hang out to dry”. (He doesn’t mention Bill Moyers, who certainly qualifies now.)

We need to remember that all stories are simplifications. Sometimes they are terrible, and sometimes not. But still, they always veer toward the simple, because that’s what’s most interesting.

Back on December 11, 2005 — long before there were blogs, but not long after I learned to write in HTML — I posted Microsoft + Netscape: Why the Press Needs to Snap Out of its War-Coverage Trance. (It was one of the many articles I failed to sell to a magazine, but still managed to post on the Web.) The bottom lines:

  The Web is a product of relationships, not of victors and victims. Not one dime Netscape makes is at Microsoft’s expense. And Netscape won’t bleed to death if Microsoft produces a worthy browser. The Web as we know it won’t be the same in six weeks, much less six months or six years. As a “breed of life,” it is original, crazy and already immense. It is not like anything. To describe it with cheap-shot war and sports metaphors is worse than wrong — it is bad journalism.

Actually, it’s typical journalism. More than a dozen years later, it’s a lesson I’m still learning.

Adam Tinworth: The next mindshift change journalists need to go through is that they no longer have a finished product. The issue is never complete. The feature is never done. The news is always evolving. And this is hard for us old-school hacks. If you were to ask a group of people what words they associate with journalism, I’d lay odds that “deadline” would be in there somewhere. But we’re moving into a post-deadline age, when the publishing time is now, and then as soon as you have new information. Or a new conversation. Or a new contribution.

Thing is, deadlines help. They are the procrastinator’s brutal friend. But they are no longer finish lines. They are stages in building projects that may never be finished. Not if the subject stays interesting.

Papers are endangered. But I’m not sure the same is true about the collection, editing and printing of news. Or of journalism at its best (as well as its worst, which will always abound).

Marc (Andreessen, not Canter — from down here it’s so easy to confuse these tall guys) has started a serial posting on the subject of newspapers. It led me to revisit my advice for newspapers, which I first offered in ten-point form a little over a year ago.

It’s gratifying to see many papers following advice in numbers 1 through 6…

 
  1. Stop giving away the news and charging for the olds.
  2. Start featuring archived stuff on the paper’s website.
  3. Link outside the paper.
  4. Start following, and linking to, local bloggers and even competing papers (such as the local arts weeklies)
  5. Start looking toward the best of those bloggers as potential stringers
  6. Start looking to citizen journalists (CJs) for coverage of hot breaking local news topics

But still coming up short on the last three:

 
  1. Stop calling everything “content”.
  2. Uncomplicate your webistes, and get rid of those lame registration systems
  3. Get hip to the Live Web
  4. Publish Rivers of News for readers who read on mobile devices

So I just went to the other Marc’s site, and whoa! Dig the title of his latest post: How to build the mesh - #4: the Live Web. Way(s) to go!

Here’s where I wrote about The Live Web in 2005. Marc does a nice job of bringing the whole thing up to date. In that piece I give credit to my son Allen for coming up with the term in the first place, back in 2003 as I recall.

Hope it finally catches on.

And a hat tip to Chip Hoagland for getting me started on this.

Editor & Publisher: The San Jose Mercury News, The Seattle Post-Intelligencer, and the Cincinnati Enquirer all reported nice increases in daily circulation.

However…

In Web World of 24/7 Stress, Writers Blog Till They Drop, headlines the New York Times. “They work long hours, often to exhaustion. Many are paid by the piece — not garments, but blog posts. This is the digital-era sweatshop”, it begins. It’s about blogging for bucks. Marc Orchant and Russell Shaw, both of whom died recently, and Om Malik, who recently survived a heart attack, serve as instructive examples of “toiling under great physical and emotional stress created by the around-the-clock Internet economy that demands a constant stream of news and comment”.

Mike Arrington “says he has gained 30 pounds in the last three years, developed a severe sleeping disorder and turned his home into an office for him and four employees. ‘At some point, I’ll have a nervous breakdown and be admitted to the hospital, or something else will happen…This is not sustainable’.”

The piece goes on:

One of the most competitive categories is blogs about technology developments and news. They are in a vicious 24-hour competition to break company news, reveal new products and expose corporate gaffes.

To the victor go the ego points, and, potentially, the advertising. Bloggers for such sites are often paid for each post, though some are paid based on how many people read their material. They build that audience through scoops or volume or both.

Since this system does not feature the ‘chinese wall’ between editorial and advertising that has long been a fixture of principled mainstream journalism — or rather because writing, publishing and advertising are much more intimately mashed up in this new system than it was in the old one — I suggest a distinction here: one between blogging and flogging.

I brought that up on The Gang on Friday and got as nowhere as I did when I put up the post at the last link. So far it has no comments at all.

Still, I think distinctions matter. There is a difference in kind between writing to produce understanding and writing to produce money, even when they overlap. There are matters of purpose to consider, and how one drives (or even corrupts) the other.

Two additional points.

One is about chilling out. Blogging doesn’t need to be a race. Really.

The other is about scoops. They’re overrated. Winning in too many cases is a badge of self-satisfaction one pins on oneself. I submit that’s true even if Memeorandum or Digg pins it on you first. In the larger scheme of things, even if the larger scheme is making money, it doesn’t matter as much as it might seem at the time.

What really matters is … Well, you decide.

Back last Fall, when news came that the Medill School of Journalism was thinking about changing its name (and in fact had already dropped “of Journalism” from its website index page), I wrote a post saying, basically, that this was wrong as well as dumb. In fact, I thought it was so wrong, and so lacking in support, that it would die on the vine.

Well, apparently not. Eric Zorn reports in the Chicago Tribune that the idea is not only alive, but wrong as ever. Names “reportedly under consideration” (by a secretive committee) include “The Medill School of —

 
  • Journalism
  • Journalism and Integrated Marketing Communications
  • Journalism, Media and Integrated Marketing Communications
  • News Media and Integrated Marketing Communications
  • Audience and Consumer Information
  • Media Arts and Sciences
  • Information and Influence

In The Future of News, Steve Boriss writes,

  More than most, I am sympathetic to scrapping the word “journalism,” which has come to be associated with a failing model that only its practitioners still believe delivers objective, verified truths. But do we really want to combine news gathering with sales and entertainment disciplines like marketing, media, and persuasion? And, isn’t the public tired of journalism insisting it is providing pure “information,” and in fact showing increased interest in a more helpful and stimulating combination of fact and opinion?

  The right answer must be too simple for j-school eggheads — the “Medill School of News.” By news, I mean “new information about a subject of common interest that is shared within a community.” Everything from as small as news of family and friends, which is now being served by Facebook and MySpace, to as large as news of our universe. Not just news of government, but also news of the private sector, our neighborhoods, our vocations, and our avocations. The public no longer believes in “journalism.” But renaming it “news” is a change they can believe in.

I almost like “School of News”. And I agree that it’s wacky to combine news (or journalism, or both) with “entertainment disciplines” (though I wouldn’t cal them that. I even agree that “the public no longer believes…” but I’m not sure it’s journalism that they doubt.

As it happens I’m sitting in the Annenberg School for Communication, where Media Re:public is about to begin. On the wall of the vast lobby are six big flat-screen TVs, four in the middle with news channels, one on the right with ESPN and one on the left with CNN. Sound comes from the last two. Nobody is watching. Yet at our table we can’t ignore the CNN one, which is blabbing behind our heads, which are turned away. For most of the last hour CNN has been obsessing on the murder of a Rutgers student in front of her toddler son. I’ve heard “stabbed multiple times” so many times that my inner Mona Shaw wants to take a hammer to the screen. I can’t find the story on the CNN.com index page, but maybe I’m not looking hard enough. In any case, I’m sure that what they’re pushing out the tube is news yet not journalism.

And I think I’d rather have Medill teach the latter. No matter what they call the place.

More than a year ago I suggested to folks from Frontline that they put out their shows on BitTorrent, serving as the Alpha Seed. I’m pretty sure Dave Winer (at the same conference) said the same thing. Maybe I got the idea (like so many others) from Dave.

I also remember thinking, if not saying, that BitTorrent distro was inevitable. The economics of transmission map nicely to the sociology of the show. The market is a conversation among seeds. This is radically different from the transmitter-based system we have now.

So now comes news from Michael O’Connor Clarke that the CBC is quietly releasing one of their most popular shows on BitTorrent. And that it’s DRM free. As it ought to be.

Read the whole post. Follow the links. There lies the future.

Here in the U.S. the new challenge is for the entities we call stations to find roles and relevancies other than distribution of network shows.

The only answer, I believe, is the “One Fond Hope” I appended to the Ten Prophesies I uttered on a public media panel (and in this post at Linux Journal) exactly one year after delivering the BitTorrent distro advice to the Frontline folks (and to the rest of public media folks attending my closing talk there).

The idea is outlined here.

CBC can go with BitTorrent because they’re not defined as just a collection of stations. That is, they have stations, and they produce and distribute; but they are not tied to any one band or medium for distribution. When AM radio became too retro, they went about dumping it (including CBL/740, on which I used to listen to stories late at night when I was a kid growing up in New Jersey).

It’s different here in the U.S., where stations run the show. Literally. They still can, but they’ll have to become far more involved with their local and regional communities — which need no longer be defined by the reach of signals from transmitters. Because the new transmitters, in many cases, will be the listeners and viewers.

Bonus link.

Another.

Another.

Forrest Sawyer gave a killer talk at The Future of Multi-Media Digital News & Cultural Networks, which was put on at UCSB last year by the Carsey-Wolf Center.

I took part as well, on a panel that followed Forrest’s talk, speaking as a fellow with the Center for Information Technology and Society there. The pull-quote: We have seen the failure of the traditional media to live up to their responsibilities of oversight and challenging the government. And, …those who have not yet come to feel ashamed, will feel ashamed.

I enjoyed meeting and getting to hang with Forrest that day. He was a good and friendly guy, and not the least bit vain. So I’m not surprised to find that, a few months after this event, he was credited with “acts of heroism” following a helicopter crash in which he was also injured. Initially, everyone thought they were dead, including executives at the Travel Channel, that last story said.

Says here the Wall Street Journal, long a fee-to-see site, is now secretly free: …in many cases, the method is drop-dead simple; in some cases, it requires the Firefox browser and add-on software. But in all cases, it’s completely legal, and in fact it’s hard to see how the Journal could object to it at all.

I subscribe to the print Journal, and will continue to do that.

I’ve generally avoided going behind the Journal’s paywall, or even visiting the journal’s website, for several reasons:

  1. I never remember my login/password. Nor does Firefox or any other browser I use. Worse, they remember the wrong thing, so I get “We Don’t Recognize Your User Name or Password”, which annoys me too much to screw with.
  2. I don’t want to get any kind of add-on software to do anything that ought to be free and routine. Especially when Firefox is slow and flaky enough to begin with. I mean, right now, on a brand new laptop, Firefox is sucking up to 48.8% of my cpu, just sitting there with no tabs open. (And yes, I am using 3.0b4. It’s better than the non-beta 3.x was, but also won’t run most of the add-ons I used to have.)
  3. Too many links take me to “The Page You Requested Is Available Only to Subscribers”, which pisses me off, since I am a fucking subscriber.
  4. The front page is, in the modern tradition of too many news sites, crowded beyond endurance.

So, Rupert, hurry up with the free version, but for real this time. Your paying subscribers will thank you.

Clue shipping

Says here at Amazon that Cluetrain is …

 
  • #13,139 in Books
  • #33 in Web Marketing
  • #34 in Theory
  • and
  • #43 in E-Commerce

  I kinda like the Theory thing, not sure about the other two. But hey, for a book that old, it’s not bad.

I’ll be on a podcast later today with Dennis Haarsager, who was already a blogger before he was suddenly told last week to fill the CEO shoes that had just been vacated at .

As it happens Dennis and I were both on the “Technology and Trends: What’s Around the Bend” session at IMA 2008 several weeks ago.

Here are the slides from my brief talk at that panel. Here’s Dennis’ latest post, going over his new job and the challenges facing public broadcasting. His money paragraph:

  So this isn’t a battle between the content layer and the emerging media part of the distribution layer any more than it’s a battle between the content layer and transmitters. People now have and are making a wide variety of choices in how they get programming. We must make it easy for them to access it. If we make it a contest between layers, our users will lose and ultimately so will we.

Agreed. Earlier Dennis says online distribution is coming on much faster than broadcasting did in its developing years. That’s key. Today BitTorrent is a transmitter. An iTouch is a radio. In most urban and suburban locaitons, your favorite programs and stations will both be easier to tune on a hand-held with a wi-fi or a cell connection than on a car radio with a tuner. Producers and listeners will be closer than ever, and stations will face steeper challenges than ever to remain relevant participants in local and regional culture, and not remain distributors of national programming.

Lots of comments below that post, by the way. Check ‘em out.

Yesterday we went to visit the De Cordova Museum in Concord Lincoln, where we were looking forward to seeing the museum’s iconic pink pig sculpture along with other exhibits in the museum and its Sculpture Park.

Rounding a curve on the road through the park heading into the museum, we were shocked and saddened to see that a tree from the center of a nearby grove had fallen squarely across the pig, smashing it right in the middle. No expert could have dropped the tree more squarely. It was amazing that, given 360 possible compass degrees that the tree might have fallen, it picked exactly this one.

Later we learned that the tree had fallen just that morning, no doubt because its rooting had been weakened by gound saturated with rain over the past few days.

Then this morning I was surprised to find no mention of the news in blog or the Boston Globe. So I just started uploading a bunch of pictures taken with my pocket camera. The lighting wasn’t good, but there are plenty of shots for anybody to use, should they like, up here at Flickr. If you’re a journalist of any kind, feel free to take and use them.

More about the pig. It is a work of Gail Simpson and Aristotle Georgiades of Actual Size Artworks. Its title is Trojan Piggybank, and it is on loan from the artists. From the writeup two links back:

Originally exhibited in the 2004 Navy Pier Walk: The Chicago International Sculpture Exhibition, Trojan Piggybank comes to DeCordova Museum’s Sculpture Park with a playful warning from its collaborative team of artists, Gail Simpson and Aristotle Georgiades, who caution, “Sometimes things are not what they appear to be.”

From a distance, the large pink wood piggybank appears friendly. A closer look reveals military camouflage colors painted around the snout, suggesting a recent wallow in filth, while imparting an additional and foreboding meaning. The artists intend this familiar military pattern to represent the greed associated with our ever-expanding military industrial complex. This visual stratagem is furthered by grates protecting Trojan Piggybank’s eyes, and a hatch door on the underbelly hinting at hidden invaders inside. A large silver coin waits at the ready in the piggybank’s slot. As Simpson and Georgiades observe, “The pleasures of consumer culture are accompanied by less desirable social consequences. When we impose one way of life onto another, the bad goes along with the good. The playful piggybank has a hidden agenda.”

No wonder our first thought was that the tree across the pig was itself a sculpture, or an improvisation on the original.

Well, in a way it was, no?

Here’s an interview with B.L. Ochman, in which she asks me how (roughly speaking) I drink from the Niagra of information in which all online writers stand. Reading it this morning, I see it gives the impression that 1) I have some kind of formal or routinized approach, and 2) that I no longer look at RSS search engines and feed readers. Neither is true.

Much of the time I’m reactive. Such as this morning. A few minutes ago I got up, walked up to the attic where my “office” is, sat down at the laptop, and decided to start by closing some of the too-many tabs that are open in Firefox. I got to the one with B.L.’s interview and decided to post this pointer. Now, being my digressive self, I’m writing something more about it.

The tab was opened in the first place by my feed reader, when I clicked on the feed I’ve had for years of a keyword search for my name. I look at that feed once every few days or weeks. There are also feeds of searches for Linux, Linux Journal, VRM, tiddlywiki, Berkman, Berkman Center, Bob Frankston, net neutrality, public radio and public media. At the moment. These change, depending on what I’m writing about. The older feeds are from Technorati, and the newer ones are from either s.technorati.com or from . Even though I still consider Google Blogsearch inferior to Technorati in the sum of stuff it finds — and even though GB lacks some of the useful stuff Technorati provides, such as the trend graph and the ability to search for tags — it’s simple, has no diaplay advertising to slow it down, and let’s me create an RSS feed in one click. Same with s.technorati.com.

Anyway, I just weeded my reader. I do that every month or two. I also added a Cluetrain search feed, because there seems to have been more commentary going on about Cluetrain these last few months. Perhaps oddly, I don’t think I’ve ever subscribed to a Cluetrain search before.

I also react to email, which is still a torrent, even though nearly all my spam problem has been cleared up by running mail to my Searls.com address through the Gmail laundry. So far this morning I’ve avoided it. Same goes for IM, or IMs. I have three of those: Jabber, AIM and Skype, and dozens of contacts combined. If I fire it up, I’ll be hearing from somebody by one of them in a matter of seconds, so I leave it off more than I used to. Not good, because often there are people (co-workers, family members) who need to get in touch with me right now.

For that, of course, there is still the phone. My not-very-trusty old Treo 700p still serves that purpose, until the Verizon contract runs out this summer and I get something that works on GSM, so I can take it overseas as well. (I also have a GSM mobile I use only overseas, but would rather have one phone than two.) I’ve also lately become appreciative of SMS texting. I call this my “bat phone” mode. Works great except in the subway. Hard to tell somebody downtown that you’re going to be late when there’s no signal.

Anyway, my actual work is mostly proactive. In that mode I use Google so much that I don’t even think about it. I also use Google’s and Yahoo’s image search engines. It’s weird that Google’s seems systematically to exclude Flickr images, while Yahoo’s promotes them. Example, searches for “chilterns” in Google’s and Yahoo’s image search engines. Be nice to combine both somehow.

Anyway, time to go back downstairs, make coffee, have breakfast and otherwise enjoy a mostly-offline Sunday with the family.

Emerson said, If the stars should appear but one night every thousand years how man would marvel and stare.

There are corollaries. When the miraculous becomes mundane, people complain about it. Think about air travel. And, When the awful becomes common, people tend to ignore it.

The latter is the risk for Santa Barbara in respect to its landmark newspaper, the . To put the SBNP in perspective, both the paper and the city’s offices overlook De La Guerra Plaza in the middle of town. The paper’s building is larger and far more pretty and imposing. And, of course, it’s currently trying to bully the city about how the plaza is improved. The paper’s hostility to the mayor and other elected officials is a matter of editorial policy. And that’s far from the whole of it.

The proprietress of the paper is Wendy McCaw, who may be setting new records for litigious obstinacy by a newspaper owner. The “meltown” of the paper is now moving on two years in age, and progresses toward closure on an asymptotic curve: one with a long tail of decay akin to the half-life of Strontium 90 — one that constantly approaches but never arrives at a conclusion.

I’m not in Santa Barbara enough these days to sense how inured folks are to the awfulness of a civic landmark going through a screaming divorce from its constituency while still cohabitating with it. But I do fear for the town becoming a bit too accepting of an unpleasant situation that shows too few signs of ending.

That fear was allayed by the release of Citizen McCaw, and by reading this comment by John Quimby about its premiere. But, as they say, constant vigilance is a price of anything worth keeping.

Look for more amidst stuff tagged or .

In this comment to this post, John Quimby writes,

The people “vetting” our election haven’t been “vetted” themselves.

Try this thought on for size…

The reporters we knew and admired when we were young were educated in journalism and many of them served in the Army covering WWII. They invented broadcast news and had combat experience with average American soldiers all over the world. That experience gave them a keen sense of official BS and they weren’t afraid of the risks it took to get the story and send some truth home. They felt they owed it to the humble people they served to get it right. They knew how to tell a story.

See where I’m going?

While you’re following John’s thoughts about storytellers and stories (and please do: it’s a good thread), a few thoughts about the nature of the latter, and what any journalist, regardless of reputation and talent, will have a hard time telling.

In this post about journalism, I wrote,

The basic job of newspaper reporters is to write stories. In simplest terms, stories are interesting arrangements of facts. What makes stories interesting are: 1) protagonists (persons, groups, teams, “issues” or causes); 2) a struggle, problem or conflict of some sort; and 3) movement forward (hopefully, by not necessarily, toward a conclusion). Whether or not you agree with that formulation, what cannot be denied is the imperative. Stories are made to be interesting. It is not just coincidental that this is a purpose they share with advertising.

The story in WWII (John’s example, above) was a simple one. There were good guys (us, the Allies) and bad guys (the Axis powers). Countless war stories — good ones — came out of WWII. Those stories — along with stories about The Depression that preceded The War — were the prevailing narratives around dinner tables for kids growing up in the Fifties, when broadcast journalism was maturing under the influence of Fred Friendly, Edward R. Murrow and other exemplars. Wars won by everybody working together, and suffering through hardships, as happened with WWII, had many positive effects on the country and its citizens. Our fathers’ experiences in “the service” (as they called it then) during WWII made instant friends of countless strangers who had similar experiences. People meeting for the first time, regardless of class and race differences, often found common bonds in the ritual of exchanging data about membership and service in various military branches, divisions, boats, and battle fronts.

Our parents’ sacrifices gave them great moral authority — and of a kind that none of the succeeding generations would achieve again. Tom Brokaw was right to call our parents The Greatest Generation. They rose to the challenge, but they were also cast in the role.

Same with journalistic veterans of the same war.

Not only have we lost that whole generation of WWII journalists, plus many (or most) of the best of those that followed as well. Meanwhile, there is more journalism than ever, and much of it is good. Just harder to find, or to follow, in the midst of so much other stuff. Many more needles, much bigger haystack.

But the bigger problem is the lack of a single narrative, much less a heroic one. Worse, there is a narrative that needs to be woven, yet has few if any weavers, because it is not a happy one. That narrative is the inevitable decline of Pax Americana, and of our country’s ability to lead the world in the manner to which it has becomed accustomed, and which is proving ever more delusional.

This new narrative is required not only because the U.S.’s percentages of the global economy and populations are shrinking, and not only because its recent president(s) had foreign policy failures, but because what’s “super” about U.S. superpower — a near-limitless ability to make high-technology war, backed by a fighting force of finite size with few allies — is an anachronism. And it would still be an anachronism if most of the world didn’t already consider our approach to foreign relations tragic and absurd.

I’m not sure the people of any Great Nation are ever ready to face the fact that the height of their military and economic powers has passed. Or that the leadership they most need to assert is no longer only a military and economic one. But I am sure that we need leadership — journalistic as well as political — that is anchored in our true and enduring strengths as a people and as a polity.

The U.S. still stands best, and most credibly, for essential values the rest of the world desperately needs to respect: freedom, liberty, democracy, suffrage of women and minorities, and rule of law, to name just a few. The high value we place on eduction, on caring for others, on self-sacrifice, on economic well-being, on the worth of individuals, on respect for land and resources — the list goes on — are also ready-built platforms for leadership in the world.

I don’t know how to frame that new leadership narrative, much less express it. The best advice I’ve seen so far comes from George Lakoff and The Rockridge Institute; but we’re in a partisan season, and they’re naturally taking sides, lately on behalf of Barack Obama.

I believe Obama is in the best position to craft this new narrative, that his aspriational rhetoric has the best chance of transcending the partisan boundaries that divide us. But right now each remaining candidate’s focus is on beating each other rather than facing the challenge of changing our role in the world.

Obama and his people need to fight for the next nine months, and it’s likely that his rhetoric, no matter how well-expressed, will be mocked for its emptiness and the lack of track in his relatively short career. That mockery will get air time becaus we won’t be able to get out of sports and war journalism — and politics — until the election is over.

That’s when Then What? begins. I’m hoping the new president is good at telling the new story that needs to be told. But I’m not holding my breath. (Or my blather, or you wouldn’t be reading this.)

Life in the Vast Lane — What lives past the Web 2.0 bubble is my EOF essay in the February Linux Journal. One sample:

  In the long run, there’s going to be a lot more money in helping demand find supply than in helping supply find (or create) demand — simply because the efficiencies involved in helping money-in-hand find places to go exceed the guesswork that defines advertising at its core. That even goes for Google, which introduced the radical notion of accountability, but still involves mountains of wasted placements (by countless Linux servers pushing gazillions of tiny text ads into the margins of blogs and search results). I’m not saying that advertising ends, by the way, just that its fate is to become part of an informational ecosystem that supports the buying intentions of customers at least as well as it supports the selling intentions of vendors.

The challenge, of course, is to build out the latter.

I really really really wish I was back in Cambridge right now, where for sure I’d be in the Ames Courtroom, taking part in the hearing where all five FCC commisioners are participating.

I could do the same, to some degree, from here in my stuffy London hotel room, if the FCC’s #@$%& Real audio stream wasn’t hosed. “The server has reached its capacity and can serve no more streams”, it says. Try later.

[Later...] Amazingly, at the Nth try, it now works. More in the next post.

… or is the GOP just buying stuff from Google and bragging about it?

Marc Canter wondered the former with Is Google being played like a violin, which he wrote after reading this press release from GOPConvention2008.com. From the release:

  As Official Innovation Provider, Google Inc. will enhance the GOP’s online presence with new applications, search tools, and interactive video. In addition, Google will help generate buzz and excitement in advance of the convention through its proven online marketing techniques.

  and…

  “As more Americans go online to learn about elections, we’re pleased to work with the Republican National Convention to give citizens around the world easy access to convention information and new ways to engage in the event,” said David Drummond, Google’s Senior Vice President of Corporate Development and Chief Legal Officer.

  “This year, YouTube will bring a new dimension to this landmark event by enabling GOP visitors to share their unique experiences with the world through the power of online video,” said Chad Hurley, YouTube co-founder. “We look forward to working with the convention committee and watching the action unfold.”

This would be pure PR jive and nothing more if the release were restricted to the first paragraph. But when two high-level Google Execs, including its Chief Legal Officer, provide sales blurbs to just one side (so far) of a partisan political battlefield, expect Serious Questions to follow.

To help answer those questions, some context.

First, Nick Carr’s new book, The Big Switch, makes clear at least one strong trend in computing that is being led by Google (along with Amazon, Yahoo and others): Cheap, utility-supplied computing will ultimately change society as profoundly as cheap electricity did. No, personal computing won’t go away, but much of what we need, from storage to applications and raw compute power, will be available (and increasingly relied upon) as utility services. As utilities, these are going to be as free from prejudice about usage as are electricity, gas, water and waste treatment. (That is, not totally free, but sensibly so.) Looking at what the GOP says it will do with Google utilities, I’d say that’s the case here.

Second, it’s important to study how utility providers such as Google engage with large customers (and whole countries) that some find objectionable. For a view on that, check out the recent talk by the dissident Chinese journalist Michael Anti at the Berkman Center. Ethan Zuckerman has a long and helpful write-up. So does David Weinberger. From the latter:

  Q: (colin) Anything that international companies can do?

  A: If Congress banned Google from doing business with China, what would happen to gmail? If Microsoft left China, what about Messenger? For Congress, it’s easy to be black and white. But the Chinese people depend on these tools to communicate about freedom and rights. The real cost is Chinese freedom. (Yahoo is different. It’s “a real bad thing.” It “didn’t do any good to China.”) The Chinese authorities want to embrace the Internet, to be part of the international community, not like North Korea. So we should encourage them to do more with the Internet and to continue to say that the Internet is good. The outside world should encourage as well as blame the Chinese government. The Chinese people don’t like blame and don”t like being told what to do.

Somewhere in there (not sure it got on the podcast) Michael said that Google had great leverage through a single simple fact: most people working for the Chinese government use Gmail. Leverage isn’t always something that is actively used. In fact, in many (perhaps most) cases it doesn’t need to be brought up at all. It’s simply a fact that must be recognized.

Whether one likes or dislikes Google’s engagement with China, or the GOP, at least it’s engaged. For some things it may be in a better position to make a positive difference than if it were not engaged.

As for Yahoo, Michael said that the company had completely lost face in China. Never mind that, as this TechCrunch post puts it, Yahoo owns only 40% of Yahoo China. And that Yahoo may have “been made a scapegoat for the flaws of US foreign policy”. The fact remains that Yahoo, according to the International Herald Tribune, “provided information that helped Chinese state security officials convict a Chinese journalist for leaking state secrets to a foreign Web site…”

There is no doubt that Google has been far more successful than Yahoo in dealing with China. Is it just because Google has a “don’t be evil” imperative and Yahoo does not? I don’t think so. Rather I think that Google has been smart and resourceful in ways that Yahoo has not. Specifically, Google has stayed true to its roots as a tech company with specific and easily understood guiding principles. Yahoo had those too, and for longer than Google. But Yahoo broke faith with those principles, and lost its integrity, when it decided to become an entertainment company and hired Terry Semel as its CEO. In doing so Yahoo ceased being a flagpole and instead became a flag — one that soon will be flying from somebody else’s pole.

Listen out

Voices Without Votes, from Global Voices and Reuters. Very interesting stuff.

I took three years of Deutsch in high school, but I gave them all back when I was done. Still, I do recall enough to gather that Gabriele Fischer put Das Cluetrain Manifest to good use in her latest editorial in brandeins Online, titled Gesprächs-Angebote.

Via Nicole Simon.

Robert Niles in OJR:

  News publishers like to point to television, free news online, English literacy rates and slew of other reasons to explain their readership losses. But the contempt that newspapers show for their readers by burying their editorial content beneath their remaining advertising surely is not helping keep readers around.

He goes on,

  Everyday I check the website of the Pasadena Star-News. And every day, the front section of the website’s homepage is obscured by a pop-up widget urging me to take a survey about the site’s new design. Click the red “X” in the corner to close the widget window, and the op-up appears every time you return to the page. (If you click the button decling to take the survey, the window disappears for the remainder of your session.)

  If I register with the LA Times website, the Times insists on spamming me with commercial e-mails for products about which I do not care. If I opt-out of the e-mails, the Times cancels my website registration. (Which is why I don’t have a Times website registration anymore…

  And let’s not forget the slew of pop-up, pop-under and screen take-over ads that accompany any visit to more newspaper websites than I am any longer able to count.

When we’re in Santa Barbara we get the LA Times, and I agree with Robert’s complaints. And I’ve been advising papers to get the clues for a long time too. This time, however, Robert offers a new clue that I really like:

  if news organizations are proud of their news content, why do so many insist on hiding it?

  Readers owe you nothing. They have no responsibility as citizens to read your reporting, and no responsibility as consumers to look at your ads. The have the right, and ability, to go about their lives without ever once glancing at your publication.

  If you want people to read your publication, you then need to do whatever is necessary to make them want to read it.

  That means leading with your best shot.

Lots more there. Read the whole thing.

Via the Head Lemur.

That headline is the one I was going to use at first when I wrote Journalism in a world of open code and open self-education, over in . It’s a thinky piece, but that’s what can happen when journalists hang out in a place like the Berkman Center, where we did a lot of thinking out loud about journalism yesterday.

For my part, I thought about stories, and their limitations as ways to freight facts. Also of their advantages for telling truth. As my old friend the priest Sean Olaoire once said, “Some truths are so deep that only stories can tell them”. Sean is one of the world’s best story-tellers. I’m not always sure about his facts, but I also know that’s not his business.

The business of journalism is also worth thinking about. Because telling stories is what we do, and moving facts from mind to mind isn’t the whole job there. There are other purposes. I visit at least one of those in that piece too.

Nice to learn via Virginia Postrel that ’s archives are now open and linkable, liberated from incarceration behind the paywalls that were fashionable at major magazines until too many of their writers also became bloggers (or ), and the logic of openness began to prevail. (Or so my theory goes.) Note that the story at the third link is from the New York Times, which saw the same light a few months back.

Anyway, bravo. Now I’ll start subscribing to the print magazine again.

Woops! I just tried to subscribe, by clicking on the Subscribe link at The Atlantic site, went through a remarkably fast & easy process that featured opt-in (rather than opt-out) radio buttons for promotional stuff, hit the Send Order button and… bzzzt: went straight to Page Not Found. Not good.

Just tried it again with a different browser. Same result. :-(

Hope they fix that soon.

Public Broadcasters Opt for CC is the encouraging title for an informative and linky post by Michelle Thorne at icommons.org.

By subsuming all electronic media, and by placing every recording and playback device at zero functional distance from each other, the Net makes radio and TV transmitters obsolete the moment high-enough-bandwidth wireless connectivity becomes ubiquitous.

We’re one good UI away from the cell phone becoming a radio. (Thanks to the iPhone, it already serves as a TV.) And we’re one smart cell company away from radio- and TV-as-we-know-it from being replaced entirely — or from moving up the next step of the evolutionary ladder.

Public broadcasters know that. That’s one reason they now call themselves “public media”, a move that separates the category from its transport methods. It’s also why they’re thinking hard and long about the role their online transmissions and archives play in a world without physical borders. That’s what Michelle’s article is about.

After visiting positive moves made by a number of institutions, Michelle’s final paragraph makes clear that the challenge is only beginning to be met:

  However, despite many positive strides, creators working for public broadcasters still often find themselves at odds with their institutions’ more traditional copyright policies. In-house legal departments can be reluctant to embrace user-generated content, remixes, downloads, and third-party material, and at times, they may endorse restrictive DRM while resisting new and open media formats. As more and more publicly-funded content goes online, it is important enable and empower users, rather than leaving enriching material to digitally decay.

She could easily have put depressing links behind every one of those “howevers”. If I had more time, I’d do it myself.

Still, it’s good to see movement in a positive direction. I’ll be looking to see more when I attend the IMA’s Public Media 08 conference in Los Angeles next month.

Picturing CES, continued is my latest post at Linux Journal. It leads to a long report in the form of captions to over two hundred pictures (though far from all) shot at the show.

While trying to make sense of some of what I saw out the window while flying from Los Angeles to Boston yesterday, I ran across Physical Geography of the U.S., an online summary of its subject that is so deep, interesting, well-written and well-sourced that it is hard not to keep reading it, and to follow its many links.

And it is not alone. It is one subject among seventeen at Bob Parvin’s Website, which is dedicated to literacies that range from the celestial to the household. Here they are:

Tutoring for Mastery of Reading and Writing and Arithmetic

Tutoring English Grammar and Composition

Finding and Reading eBooks

Beginning Urban Skywatching

Physical Geography of the U.S.

Economic Literacy

Global Warming and Warning

Approaching the Bible

Islam: One American’s Findings

DNA: Life’s Common Denominator

Nutrition: What should we eat?

Help for Microsoft Windows XP

Bread Machine Baking

Tips for No-Knead Bread Baked in a Pot

Links to Video Performances of Great Arias

The Home Library, an electronic home reference library

Recollections of an Old Farm Boy

I’ve had a few minutes more than the rest of you to explore all this, but what I’ve seen so far is just as engaging as the first item I found.

So, see what you think. I suggest starting with the last item.

See change

I see Twitter as a River of Tweets, which are 140-character posts. The Twitter concept is Evan Williams’, Biz Stone’s and Jack Dorsey’s The river concept is Dave’s. I don’t know who named the tweet, but that’s what matters. Twitter is an easy thing to which anybody can add value.

What makes Twitter so good is that it’s lightweight and not ambitious about running your life. It’s more service than site. It’s part of the live Web, even though you can still find it in the static one.

The latest addition to the portfolio of fun hacks on Twitter (which include Dave’s Twittergram) is Politweets, which Ted Shelton says “brings out the really intriguing aspect of Twitter — the ability to tap into the pulse of some very interesting distributed event (like an election) and see what is happening”.

I’m sure there’s something on Facebook that does the same thing. But Facebook is AOL 2.0. It’s heavy and complicated and wants to run my life. So I mostly avoid it. My loss perhaps, but that’s beside the twin points of live vs. static and light vs. heavy.

Ev Williams did a nice job of explaining The Light Side in his talk at LeWeb3 last month. Here’s the video.

Barney Brantingham, who probably holds the record for length of service as a Santa Barbara News-Press journalist (nearly half a century), gives us The Endless Stunner: News-Press Strife Goes Way Past Overtime. The money grafs:

The refs call penalty after penalty: offside against Team McCaw: illegal procedures, ineligible receivers downfield, unsportsmanlike conduct, personal fouls, touchbacks and safeties and everything else in the rule book. Everything, that is, except blow their whistles to end the craziness.

This game has been running now for 18 months but time on the clock seems to be expanding like a Salvador Dali surrealist watch face. If this was a real football game the players would all be drawing Social Security before it ends — if it ever does. It’s like one of those 1930s marathon dances except that McCaw’s legal tapdancers never seem to get tired or slump to the floor.

The year 2006 has gone into 2007 and now 2008. Just the other day, National Labor Relations Board Judge William Kocol ruled that McCaw violated enough federal unfair labor practices to fill a whole L.A. Times sports section. Among other things, his 71-page decision ruled that McCaw must rehire eight journalists fired in retaliation for their union activities. She disregarded their “fundamental rights” as employees, Kocol said. Some people have been saying that the workers have no rights and that McCaw could do anything she wanted. She owns the paper, doesn’t she? No so, the judge ruled. Employees have a legal right under federal law to organize and it’s illegal to try to thwart them.

This was settled in the courts generations ago.

So the yellow flags have been thrown against the paper once more and once more McCaw has vowed to appeal. That’s her legal right too and she can afford it. But the handful of journalists could never have financed this battle if they hadn’t been backed by the NLRB, the Teamsters — and the law of the land. By one estimate, the Teamsters have shelled out $400,000 in the battle, and are still racking up costs without end.

Here’s the LA Times piece on the latest.

Required reading: Andy Olmstead’s posthumous post. Also here. Follow the other links too. In the (literal) end, there’s no better writing about what couldn’t be any worse.

As a photographer with nearly 18,000 shots on Flickr (and hundreds of thousands on hard drives), Dave Winer’s FlickrFan looks like a killer thing. I’m especially interested in turning our idle flatscreen “TV”s into useful ways to display the work photographers and services (such as the AP) that I like. When I get home to Santa Barbara later this week, I’ll give it a whirl.

Meanwhile, I think we’re going to see TV undermined absolutely by “content” of the users’ own choosing. TV itself isn’t even TV any more. It’s just one way among many for people to display pictures and video that could come from anywhere, produced and distributed by anybody, including (and especially) the user himself or herself.

When the TV ceases to be a TV, and can be whatever you want, wherever you want — yet still remains that attention-grabbing thing that a screen tends to be — all kinds of interesting things can happen.

I think we’re not only seeing the end of TV, but the beginning of a new life for digital photography.

Tristan Louis is done with Palm. While his tale of tech support woe (ask for support, fail to get it, vow not to continue supporting the company), it does contain an interesting veer from the typical to the surreal: a tech support supervisor who claimed to be the company CEO.

The basic problem, as often happens with lame CRM systems, was that the company forgot that Tristan was ever a customer — even though he had been one for many years. I had the same problem with Dish Network last year.

So one advantage to VRM, as we build it out, is that customers can become trusted respositories of relevant relationship data. That way when the company forgets that somebody is a customer, the customer can remind them and business can proceed.

Meanwhile, Tristan is looking for a replacement phone and provider:

  I’m now shopping for another device and would welcome any recommendation. I also wouldn’t mind getting some information about how other people feel about tech support not only at Palm but also at other unlocked devices sellers. Is unlocked a category of the market that most vendors dismiss, reserving their best services for 3rd party mobile providers and is it something that might change in the future? I don’t know but what I do know is that I am now part of the group of people who must say: “Don’t ever buy a Palm device.”

Tristan’s basic request (for an unlocked device, presumably with some specific featurs) here is a personal RFP. Simple market logic is required: a request for a variety of specifics, broadcast selectively to providers of those specifics — without necessarily giving up any more information than the deal requires.

When helpful customers show up, suppliers are much more likely to help them.

This story by Dennis Howlett, on how spread and processed news of the Bhutto assasination, casts light on the continuing birth of The Live Web.

We also saw it a couple months back with coverage of the California fires near San Diego.

And it’s still early. It’s important to remember that. Everything on the Web is still just a prototype.

Actual dialog:

  Father: Want to track Santa?
  Son: Let’s look at The Onion.

To understand journalism, you need to know the nature of The Story. Every story has three elements: 1) a character, 2) a problem, and 3) movement toward resolution. The character could be a person, a cause, a ball club — doesn’t matter, as long as the reader (or the viewer, or the listener) can identify with it (or him, or her, or them). The problem is what keeps us reading forward, turning the pages, or staying tuned in. It’s what keeps things interesting. And the motion has to vector toward resolution, even if the conclusion is far off in the future.

Sports are pure story fodder. Teams and players are your characters, the games and the procession of opponents are the problem (and the problems within the problem), and there is always movement toward resolution. Even after resolution, new problems, often with new characters within the team’s own character, are being queue’d up.

There are lots of important developments, however, that do not conform to the story format, so they go unreported. One example is murder in places where sudden and senseless death is common. Such has been the case in Los Angeles for many decades. It was, after all, the very point of Chinatown.

Well, L.A. is no Chinatown for Jill Leovy, who has been blogging otherwise uncovered homicides around the city for most of the last year. Her blog is one of the LA Times’s, and it is itself the subject of Life After Death, a Times story about a reporter reporting stories that fail to fit in the Times’ own limited number of pages. Leovy’s own story is an interesting one…

  People often ask if the work depresses her, a question she finds irritating. “Yes,” she tells them. “I find it depressing and upsetting. That’s why I do it.”

… as are the stories she crafts and her blog hosts:

  “The real story,” says Leovy, is the shooting victim’s mother who staggers into the intensive care unit and cannot see her son’s face through his ventilator, yet manages to spot a tear in the corner of his eye…
  Because so few murders receive any other coverage, victims’ family members use the Homicide Report as a memorial wall on which they can etch online eulogies. After Leovy reported the death of a Long Beach man in his thirties, she received one brief response: “He was my father.” After scrolling through the listing of victims, another reader wrote, “Oh my God! Oh my God! Oh my God!”

Stories are the basic format of human interest. The LA Times’ many blogs provide ways to surface more stories, in more ways, for more readers who might find some of those stories meaningful. Or effective, if a larger purpose is involved. Clearly The Homicide Report is far more than an accessory to the coroner’s office. Its own story is Leovy’s mission to expose and reduce the plague of death that continues to afflict her city:

  “If you just brush away the high homicide rate in South L.A. as the city’s dirty little secret, I don’t think we’ll ever make the commitment or allocate the resources necessary to change it,” says Charlie Beck, deputy chief of the LAPD’s South Bureau. “Equal justice and coverage of everyone — that’s the reason I think she does the blog, and I agree with that.”

As for the rest of the LA Times’ blogs, it’s getting harder to tell where the paper ends and the blogging begins — unless all you read is the paper and never go online, in which case you miss more and more of what the paper is becoming.

Supporting that observation are Tony Pierce’s take on his first day as blog editor at the paper, and departed assistant editorial page editor Matt Welch’s blast at an especially pontifical piece by Tim Rutten, the Times’ media columnist. Rutten (whom I’ve always liked, for what it’s worth) is moving on too, as he explains in this piece about turnover at the top of the Times’ parent company.

Companies are ways of organizing work and resources. They are also teams on missions to solve problems. How the ones we call ‘papers’ adapt to a world where more can be written online than off, and for more readers, is the top evolutionary challenge for the institution we call journalism, and therefore its most important story.

The principles of practice are the same. The enviornment is not. Nor are the opportunities, which are far more abundant, if less obviously remunerative. (Not all journalists can live alongside the advertising river. Nor should they.) Which means there will continue to be a struggle between missions like Leovy’s and the need for paychecks.

Los Angeles Magazine has a long and excellent piece by RJ Smith on the News-Press mess in Santa Barbara. It’s about two subjects. One is the meltdown at the paper itself — a story that’s now a year and a half old, with no sign of ever ending. The other is the question of whether a newspaper — especially one that has long been a bedrock civic institution — is a public trust. The News-Press, sadly, is not. It only looks like one. Via Craig Smith.

O’Reilly has made the entire corpus of Esther Dyson’s Release 1.0 available. You can download every issue in .pdf form at that link. (It would be cool if the download page included titles. Perhaps the lazyweb can fill in some blanks there.)

If you want to see the one issue I wrote, select the year 2004 and hit the Download Issue link for May. Or just click here.

The whole series has enormous historical value. Esther was (and still is) unusually good at both seeing future directions and bringing a critical sensibility to covering those who would take us there.

Release 1.0 wasn’t cheap. (Nor is its successor.) For many of the years Release 1.0 ran, I not only subscribed but also went to Esther’s equally exceptional PC Forum conference, which I still miss.

Props to O’Reilly for putting this important periodical on a public bookshelf.

Quote du jour

When it comes to controversy, after abortion, nothing beats guns and kids. — Rick Segal

Riding wide

Heading into a heavy travel schedule. IIW in California, biz in Toronto, LeWeb3… So expect light blogging.

Meanwhile a few loose links on the outbound…

Tony Pierce is now blogging for the LA Times. So there’s hope. For the Times.

Twitter is paying my rent, Marshall Kirkpatrick says. Specifically,

I don’t mean they’ve hired me as a consultant, though I would love that, I mean Twitter is great for news discovery. Read on for my thoughts on how you can use Twitter more effectively, but keep in mind that communication has its own inherent value - I swear that’s what I like best about Twitter!

How is it paying my rent though? Earlier this week I was remarking (on Twitter) about how many of my recent story leads came from Twitter. I counted and at that time 5 of my last 11 stories were based on news I learned first from my friends on Twitter. It was amazing.

This is a perfect example of a because effect, which is what happens when you make more money because of something than with something. We first talked about this back at Bloggercon 3. Some retrospective on that here and here.

But gradually it’s going to dawn on people that not everything needs a “business model”. And that far more money is made because of the Net, blogging, Linux, IM, and even businesses such as cellular telephony, than is made with any of those things.

So I was flying from Boston to Atlanta by way of Chicago, heading south across Illinois roughly on a vector that took me along Interstate 57. I had enjoyed getting looks at varioius intersections and landmarks (Chicagoland Speedway, Argonne National Laboratory) west of Chicago, the Canal Corridor (with the Illinois and Michigan Canal) and the Illinois River on either side of Joliet, the Kankakee River, and then the countryside along the way to Champaign-Urbana, when I spotted a fire on the main street of a town along the way.

I had meant to do the detective work of figuring out which town it was, and to get some photos to the local paper, but got caught up in work.

Then this morning I decided I needed to nail this one down, and sure enough, the town was Paxton, and the fire was in its historic Magestic Theater. Here’s the story from the News-Gazette. Here’s the “before” picture of Downtown Paxton, from Wikipedia. I believe the Magestic Theater is there on the left. Not sure, though.

I’m at the weekly luncheon series at Berkman, which will be webcast live. Today’s speaker is Michael Anti (Zhao Jing), a Nieman Fellow here at Harvard, and a journalism researcher with the New York Times’ Beijing bureau. More here. An excerpt:

Michael will address the question: what is the result when decentralized and democratized Internet meets the central and undemocratic government with almost free and huge market?

The Chinese blogosphere in the web 2.0 wave has different stories to tell. Internet has given Chinese people more freedom and chances, however, it has also given the ruling party more confidence to avoid the democracy. Michael will explain what the motives of blogging are in China in this context.

I’m the one in the tie-died shirt to Michael’s left. See you (or see us) here.

[Later...] David Weinberger took great notes. Ethan Zuckerman too.

Live from a later meeting… Ethan just said Michael’s talk was “the best thing that happened in this room in the last six months”. I agree. What Michael said was a real why-opener. In a number of ways. What he said about blogging alone was strong shit.

So many comments, so little time. I have to run to a bus in the rain shortly. So I’ll respond to just one: Don Dodge’s.

Yes, it’s true that “consumers sometimes forget the bargain they made in exchange for the free services”.

But it’s also true that almost nobody reads Facebook’s “Terms of Service“, much less anybody else’s. Not long ago I posted about the terms for Verizon and AT&T services. Each was over 10,000 words long and boiled down to “We can cut you off at any time for any reason we like and you have no recourse.”

All these ToSes are asymmetrical to a degree that verges on slavery. What’s the point of even looking at them? If we want the services, we do the deal. If the service is free, all the better. That these bargains are faustain has been known for the duration.

Do we have to continue to make them? The answer is yes, as long as we deal with the devil from a position of near-absolute weakness.

That weakness was more than learned — it was institutionalized — in the Industrial Age. That was a long period of business history during which we came to think that markets are all about What Big Companies Do, and that a “free” market is “Your choice of walled garden”. I wrote about this in Go from Hell, back in September. Here’s the section that pertains most to the Facebook Matter at hand:

Alvin Toffler explored this irony in The Third Wave, published in 1980, where he said:

  (The Industrial Age) violently split apart two aspects of our lives that had always been one… production and consumption… In so doing, it drove a giant invisible wedge into our economy, our psyches … it ripped apart the underlying unity of society, creating a way of life filled with economic tension.

I wrote about that split, that tension, in Listen up, back in 1998 — eighteen years after The Third Wave and nine years before now.

David Weinberger and I also wrote about it a year later, in this chapter of Cluetrain. We called it “The Axe in Our Heads”:

  Ironically, many of us spend our days wielding axes ourselves. In our private lives we defend ourselves from the marketing messages out to get us, our defenses made stronger for having spent the day at work trying to drive axes into our customers’ heads. We do both because the axe is already there, the metaphorical embodiment of that wedge Toffler wrote about — the one that divides our jobs from our lives. On the supply side is the producer; on the demand side is the consumer. In the caste system of industry, it is bad form for the two to exchange more than pleasantries.
  Thus the system is quietly maintained, and our silence goes unnoticed beneath the noise of marketing-as-usual. No exchange between seller and buyer, no banter, no conversation. And hold the handshakes.
  When you have the combined weight of two hundred years of history and a trillion-dollar tide of marketing pressing down on the axe in your head, you can bet it’s wedged in there pretty good. What’s remarkable is that now there’s a force potent enough to actually start loosening it.
  Here’s the voice of a spokesperson from the world of TV itself, Howard Beale, the anchorman in Paddy Chayefsky’s Network who announced that he would commit suicide because “I just ran out of bullshit.” Of course, he had to go insane before he could at last utter this truth and pull the axe from his own head.

We’re all still Howard Beales today. We haven’t run out of bullshit, and there’s no less cause for anger than there was when Network, The Third Wave and Cluetrain each came out. The Information Age is here, but its future is not just (as William Gibson put it) unevenly distributed. Large parts of it aren’t here at all. The largest of those is actual empowerment of customers — in ways that are native to customers, rather than privileges granted by vendors. The difference is huge.

That’s why yelling doesn’t work. What we need instead is to make tools that work for us, and not just for them. We need to invent tools that give each of us independence from vendor control, and better ways of telling vendors what we want, when we want it, and how we want to relate — on our terms and not just on theirs. As Neo said to the Architect, “The problem is choice”. That problem will be with us as long as that axe is in our heads.

Thank Facebook for starting to pull that axe out. As Dan Blank shows, and Jason Calacanis says,

All of this comes up because Facebook has done three things that are at once extremely innovative, extremely rude, extremely helpful, and extremely disconcerting:

1. They are collecting and republishing user data on a level not before seen by users.

2. They are allowing advertisers to use this data to reach these users.

3. They are not giving this information–information that has put their value at $15 billion–back to their users.

Depending on who you are, or what your goals are at a particular time, you might find extreme pleasure or discomfort in each of these.

What matters is the first point. (Forgive me, but the others are red herrings, even if you’re an entrepreneur hoping to make money on the advertising gravy train.) Facebook crossed a line here. They lured us into a vast stockyard, and then began to monetize us in ways that violated our quaint notion that we are not in fact cattle.

Treating users of free services like cattle is as old as TV, radio and billboards. It may be as old as people painting in caves with charcoal and spit. The difference now isn’t in Facebook’s manners, which are no different than those of NBC or the New York Times. The difference isn’t even that this time it’s personal. That’s been a holy grail for advertising since the beginning as well. Facebook is reaching for a golden ring here, and I’m inclined to forgive them for doing that.

The main difference is that we’re not powerless any more. That was the core message of this line from Cluetrain:

If we want our reach to truly exceed Facebook’s grasp, we can’t just tell Facebook to stop grasping. We have do deals on our terms and not just theirs. We have to have real relationships and not just systems on the sell side built only to “manage” us, mostly by minimizing human contact.

Perhaps most of all, we need to come up with systems that help demand find supply, rather than just ones that help supply find (or “create”) demand. That means we need alternatives to the outmoded and inefficient system of guesswork we call advertising.

That doesn’t mean we make advertising go away. But it does mean that we find new paths between demand and supply. and it does mean that find ways to get unwanted advertising out of our face.

[Later...] Alan Patrick sees a tipping point.

In no particular order…

Not quite an error.