Quote

The dark and gathering sameness of the world. An excerpt:

Nobody knows anything. Excerpts:

Just something to cheer you up on a Sunday.

Dependence begets subservience and venality, suffocates the germ of virtue, and prepares fit tools for the designs of ambition. — Thomas Jefferson

Near the start of his Institutional Corruption talk the other day, Larry Lessig sourced the quote above, from Thomas Jefferson. Larry was making a point: that the Framers were interested in personal independence, and not just that of a former colony. The Framers operated, however, in advance of the Industrial Revolution, which was won by Industry and lost by the rest of us — or at least by some of the roles we play in the marketplace.

Such as our roles as customers. While being customers gives us choices among products and services, many of the companies behind those products and services make us dependent on them, in ways we would not prefer if we had a choice. For a measure of how little choice we have, ask yourself how many times you’ve clicked “accept” to “Terms of Service” that typically give all advantages to the seller. Or look the number of cookies stored in your browser.

Well, the tide is turning. We’re finally starting to see a few tools that give users control over how data is collected and used. We’re working on some of those in the VRM community. And they’re a subject of discussion at

at 9:30am on Tuesday, at Harvard Law School, starting with the panel in the title graphic above. You can register here. Even if you show up only for the panel, it’ll help us know how many will be there.

There’s lots more about it at Civilizing the Personal Data Frontier, over at the ProjectVRM blog. Hope to see you there.

Christopher Musico, writing in the Destination CRM Blog: “According to a new study by research firm Pear Analytics, less than one in ten tweets have any real ‘pass-along value’,as more than 40 percent of tweets are ‘pointless babble.’”

I look forward to seeing more when the whole study is published (here, Christopher says). Meanwhile it’s important to point out that nobody follows everybody (which I assume is what Pear Analytics did). Nor does everybody write for everybody. Or even anybody.

Most of the people I follow write stuff that has pass-along value. And I don’t post anything unless I think it has pass-along value as well.

What I’d like to see is a study probing that value. How many followers blog rather than re-tweet, for example? That’s what I’m doing here. So, rather than just re-tweeting this — GoodCRMQuality or Quantity: Twitter Edition, Part 2 | CRM Magazine Blog: New research finds pointless babble makes up t.. http://bit.ly/1gO6Y — I’m blogging about it.

Think of blogging vs. re-tweeting as digestion vs. bulemia. And I say that as a guy who tosses up plenty of chunks myself.

In the mid-1990s, when I couldn’t find anybody to publish my essays (I didn’t want to cover what I still call “vendor sports”, which eliminated most of the tech magazine market ), I followed Dave Winer’s footsteps and published my own on the Web. One was The Web and the New Reality, written in raw HTML with formatting borrowed from Netscape’s white papers of the time, complete with all-caps H2 headlines and first letters enlarged with +3 font sizes. Funny how mannered that looks now. Like the skull-and-wings on 18th century headstones.

I stumbled over The Web and the New Reality when I went trudging through the nether pages of Google search results, hoping to find more about the disagreements between Jefferson and Franklin over patents and copyrights. I still haven’t found exactly what I was looking for (though Chapter 2 of James Boyle’s The Public Domain gets me off to an excellent start), but did pause to note in my now-ancient essay a list of prophesies that hold up pretty well, especially since the scope of some embraces futures that still aren’t here but also haven’t been disproven in the years that have already passed. It is certainly utopian, and in that mood outlines some of the ideas we expanded in The Cluetrain Manifesto four (and now fourteen) years later. Here is how it begins:

Reality 2.0

The import of the Internet is so obvious and extreme that it actually defies valuation: witness the stock market, which values Netscape so far above that company’s real assets and earnings that its P/E ratio verges on the infinite.

Whatever we’re driving toward, it is very different from anchoring certainties that have grounded us for generations, if not for the duration of our species. It seems we are on the cusp of a new and radically different reality. Let’s call it Reality 2.0.

The label has a millenial quality, and a technical one as well. If Reality 2.0 is Reality 2.000, this month we’re in Reality 1.995.12.

With only a few revisions left before Reality 2.0 arrives, we’re in a good position to start seeing what awaits. Here are just a few of the things this writer is starting to see…

1. As more customers come into direct contact with suppliers, markets for suppliers will change from target populations to conversations.
2. Travel, ticket, advertising and PR agencies will all find new ways to add value, or they will be subtracted from market relationships that no longer require them.
3. Within companies, marketing communications will change from peripheral activities to core competencies.New media will flourish on the Web, and old media will learn to live with the Web and take advantage of it.
4. Retail space will complement cyber space. Customer and technical service will change dramatically, as 800 numbers yield to URLs and hard copy documents yield to soft copy versions of the same thing… but in browsable, searchable forms.
5. Shipping services of all kinds will bloom. So will fulfillment services. So will ticket and entertainment sales services.
6. The web’s search engines will become the new yellow pages for the whole world. Your fingers will still do the walking, but they won’t get stained with ink. Same goes for the white pages. Also the blue ones.
7. The scope of the first person plural will enlarge to include the whole world. “We” may mean everybody on the globe, or any coherent group that inhabits it, regardless of location. Each of us will swing from group to group like monkeys through trees.
8. National borders will change from barricades and toll booths into speed bumps and welcome mats.
9. The game will be over for what teacher John Taylor Gatto labels “the narcotic we call television.” Also for the industrial relic of compulsory education. Both will be as dead as the mainframe business. In other words: still trucking, but not as the anchoring norms they used to be.
10. Big Business will become as anachronistic as Big Government, because institutional mass will lose leverage without losing inertia.Domination will fail where partnering succeeds, simply because partners with positive sums will combine to outproduce winners and losers with zero sums.
11. Right will make might.
12. And might will be mighty different.

The last two sections, titled How It All Adds Up and The Plus Paradigm, are the ones that see a future in which the economics of abundance plainly outperform those of scarcity.

If Paul Saffo is right when he says we overestimate in the short term and underestimate in the long, my out-there prophesies might still be safe. But in our current short run I remain impressed at how little some of our institutions — especially those of journalism — grok how abundance works.

Last week I sat on two panels at the huge 92nd Annual Convention of the Association for Education inJournalism and Mass Communication in Boston. While much of what was talked about there was clueful in the extreme, there was no shortage of top-down stuff like “corporate strategies and consumer responses” — and very little push-back against the apparent decision by many newspapers and magazines to turn like a flock of fish toward the “strategy” of locking their “content” behind paywalls. Again. They clearly aren’t following Chris Anderson’s advice or example.

On the whole Google used to ignore the paywalled stuff, because it couldn’t be indexed, but now the pubs are leaving teasers out there (or maybe Google now has ways of searching archives anyway), and the result for the reader is clunking into registration and subscription doors that are all different and all annoying — especially when one is already a subscriber to the publication in question and can’t remember the login/password required (as is the case for me with The New Yorker, among other pubs).

So the “plus paradigm” ain’t here yet. But that doesn’t stop me from trying to make it happen anyway. There are worse goals than taking care of Jefferson’s unfinished business.

… customers are so empowered that they don’t feel especially empowered. The new normal is that we expect businesses to listen to us. The companies that don’t are now perceived as Dinosaurs. — David Weinberger, from the new Introduction to 10th Anniversary edition of The Cluetrain Manifesto.

That’s from the first of eight new chapters. Since a lot of people don’t seem to know that the new Cluetrain is a lot bigger and better than the original, I thought it would be cool to start quoting some of the new stuff.

I remember talking to Nick Givotovsky the first time at an early Internet Identity Workshop, when he pulled me aside to share some ideas, and immediately stripped my gears. The guy was as smart as they come, and articulate to an extreme equaled by few. I had to stop him every few sentences to get him to dumb it down a bit, or at least to let me catch up. Many conversations followed, in many settings. Every encounter with Nick was engaging and mind-sharpening.

We became friends — or as close as people get when they’re mutually engaged in a number of projects, and enjoy each other’s company, as well as each other’s minds and hearts. I called him “Nicky G.”

Best I can recall, Nick came to nearly every IIW, plus workshops on VRM, networking and much more. He always contributed, always brought a warm smile and good sense of humor. He was serious, but didn’t take himself too seriously. A rare combination. Also notable was Nick’s mode of engagement. He was always original, often challenging, but never hostile or obstructive. And his mind was always open, always curious, always ready to step up and participate.

As I recall, the last I saw Nick was at the IIW this past May. He left a bit early to get back to his farm in Cornwall, Connecticut. I remember him talking about this old tractor he had, and how much he enjoyed operating it. He died this last Friday after falling off (what I assume is) that tractor. More of the story is here and here. (I share those links there for the record, but they are not pleasant reading.)

Nick’s last post on one of the many lists in which he participated told the story of his older brother’s death. “I think he did it astonishingly ‘right’, if such a thing can be said of dying,” Nick wrote.

Alas, Nick died wrong. And way too young. He was just 44. He leaves his wife and two kids. Plus many shocked and saddened friends.

Funny… Thanks to a quote in a caption (”We play the hands of cards life gives us. And the worst hands can make us the best players.” from this blog post here) — sans quotation marks — Mahalo thinks this Flickr picture by Oftana Media is one of me.