VRM
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Dear @WashingtonPost
This is wrong: Because I’m not blocking ads. I’m blocking tracking. In fact I welcome ads—especially ones that sponsor The Washington Post and other fine publishers. I’ll also be glad to subscribe to the Post once it stops trying to track me off their site. Same goes for The New York Times, The Wall Street Journal… Continue reading
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Is ad blocking past 2 billion worldwide?
The answer is, we don’t know. Also, we may never know, because— It’s too hard to measure (especially if you’re talking about the entire Net). Too so much of the usage is in mobile devices of too many different kinds. The browser makers are approaching ad blocking and tracking protection in different and new ways… Continue reading
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On renting cars
I came up with that law in the last millennium and it applied until Chevy discontinued the Cavalier in 2005. Now it should say, “You’re going to get whatever they’ve got.” The difference is that every car rental agency in days of yore tended to get their cars from a single car maker, and now… Continue reading
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We can do better than selling our data
If personal data is actually a commodity, can you buy some from another person, as if that person were a fruit stand? Would you want to? Not yet. Or maybe not really. Either way, that’s the idea behind the urge by some lately to claim personal data as personal property, and then to make money (in… Continue reading
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What’s wrong with bots is they’re not ours
In Chatbots were the next big thing: what happened?, Justin Lee (@justinleejw) nicely unpacks how chatbots were overhyped to begin with and continue to fail their Turing tests, especially since humans in nearly all cases would rather talk to humans than to mechanical substitutes. There’s also a bigger and more fundamental reason why bots still aren’t… Continue reading
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GDPR will pop the adtech bubble
In The Big Short, investor Michael Burry says “One hallmark of mania is the rapid rise in the incidence and complexity of fraud.” Based on that assumption, Burry shorted the mania- and fraud-filled subprime mortgage market and made a mint in the process. One would be equally smart to bet against the mania for the… Continue reading
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Facebook’s Cambridge Analytica problems are nothing compared to what’s coming for all of online publishing
Let’s start with Facebook’s Surveillance Machine, by Zeynep Tufekci in last Monday’s New York Times. Among other things (all correct), Zeynep explains that “Facebook makes money, in other words, by profiling us and then selling our attention to advertisers, political actors and others. These are Facebook’s true customers, whom it works hard to please.” Irony… Continue reading
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Mics Matter
Sometimes you get what you pay for. In this case, a good microphone in a bluetooth headset. Specifically, the Bose Soundsport Wireless: I’ve had these a day so far, and I love them. But not just because they sound good. Lots of earphones do that. I love them because the mic in the thing is… Continue reading
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Dear DSCC: unsubscribe means unsubscribe
I have unsubscribed from the DSCC mailing list, which I never joined, multiple times. Here’s a screen shot of my last unsubscribe session, dated 21 October: That’s the third screen, after others that mute the unsubscribe option. At this point, “Take a break” is their euphemism for what I really want, which is a divorce.… Continue reading
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Let’s get some things straight about publishing and advertising
Synopsis—Advertising supported publishing in the offline world by sponsoring it. In the online world, advertising has been body-snatched by adtech, which tracks eyeballs via files injected into apps and browsers, then shoots those eyeballs with “relevant” ads wherever the eyeballs show up. Adtech has little or no interest in sponsoring a pub for the pub’s… Continue reading
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How the personal data extraction industry ends
Who Owns the Internet? — What Big Tech’s Monopoly Powers Mean for our Culture is Elizabeth Kolbert‘s review in The New Yorker of several books, one of which I’ve read: Jonathan Taplin’s Move Fast and Break Things—How Facebook, Google, and Amazon Cornered Culture and Undermined Democracy. The main takeaway for me, to both Elizabeth’s piece and Jon’s… Continue reading
adtech, advertising, Business, data, Ideas, infrastructure, Internet, Law, marketing, News, Technology, VRM -
Google enters its chrysalis
In The Adpocalypse: What it Means, Vlogbrother Hank Green issues a humorous lament on the impending demise of online advertising. Please devote the next 3:54 of your life to watching that video, so you catch all his points and I don’t need to repeat them here. Got them? Good. All of Hank’s points are well-argued and make complete sense. They… Continue reading
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The Daily Tab for 2017_06_06
Required viewing: A Good American, a documentary on Bill Binney and the NSA by @FriedrichMoser. IMHO, this is the real Snowden movie. And I say that with full respect for Snowden. Please watch it. (Disclosure: I have spent quality time with both Bill and Fritz, and believe in both.) Bonus dude: @KirkWiebe, also ex-NSA and a colleague of Bill’s.… Continue reading
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An Archimedian Approach to Personal Power in the Land of Giants
On a mailing list that obsesses about All Things Networking, another member cited what he called “the Doc Searls approach” to something. Since it was a little off (though kind and well-intended), I responded with this (lightly edited): The Doc Searls approach is to put as much agency as possible in the hands of individuals… Continue reading
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A few words about trust
[3 December update: Here is a video of the panel.] So I was on a panel at WebScience@10 in London (@WebScienceTrust, #WebSci10), where the first question asked was, “What are two aspects of ‘trust and the Web’ that you think are most relevant/important at the moment?” My answer went something like this:::: 1) The Net… Continue reading
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@Staples, you can Un faster than that.
I just unsubscribed from Staples mailings, and got this: WTF? Is the request traveling by boat somewhere? Does it need to be aged before it works? We have computers now. We’re on the Internet. There is no reason why unsubscribing from anything should take longer than now. Staples is not alone at this, by the… Continue reading
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The cash model of “customer experience”
Here’s the handy thing about cash: it gives customers scale. It does that by working the same way for everybody, everywhere it’s accepted. It’s also anonymous by nature, meaning it carries no personal identifiers. Recording what happens with it is also optional, because using it doesn’t require an entry in a ledger (as happens with… Continue reading