MoveOn’s Internet techniques were adopted by former governor Howard
Dean of Vermont to power his formidable fund-raising machine. Dean’s
rivals — and even the GOP — are now using them in ways that are revolutionizing
political activism and campaign finance.
The Bush-Cheney reelection campaign now has an e-mail list 6 million
people long, and Web organizers have designated team leaders who are
responsible
for distributing bulletins and appeals for action to other Bush supporters,
giving the operation a more formal structure than MoveOn’s. That campaign "is
going to be the best-organized multimedia — including Internet — get-out-the-vote
operation this country has ever seen," said Cornfield.