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 An
item in the Personality Parade in Parade Magazine, one of the last bastions
of true middle American pop sensibility, asks about the amazing Mr.
Six,
the acrobatic, enervated oldster from the Six Flags Amusement Park ads.
Six Flags, originally another Texas outfit, seems determined to become
"America’s Amusement Park."
According to Six
Flags, the old guy, who prefers to
remain anonymous, is over 80. According to advertising industry
rumors (according to Parade Magazine) the old guy is quite a bit younger,
and may not even be a guy.
Considering most baby boomers are starting to look a
lot like Mr. Six, it may be a brilliant strategy.
However, according to Parade, "So far,his ads – part
of a $72 million campaign – haven’t boosted attendance."
Yeah, but wait for next year. We predict Mr. Six will
be back – flogging Vitamins and Viagra…
story on Mr. Six
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