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f/k/a archives . . . real opinions & real haiku

January 23, 2004

Do Law Clients Want Enthusiasm or Machismo?

Filed under: pre-06-2006 — David Giacalone @ 11:53 am

pirate  your kind of lawyer?


Evan Schaeffer at Notes from the (Legal) Underground shoots our Southwest-Airlines-as-law-firm metaphor out of the skies this morning (see yesterday’s post).  He doesn’t think law firm clients would be “accepting of the warm-and-fuzzy-advocate” suggested by the successful airline’s approach to doing business.  They would instead choose the air force image.   I’m not at all sure that clients would prefer military-style discipline, cost-overruns, and collateral damage over a firm that gets the job done economically but enthusiastically, with morale high and customer satisfaction the first priority. 


Of course, a lot depends on just what service the clients needs, and Evan might be right about many personal injury clients, who are his specialty.  I went to his law firm site to see what image Schaeffer & Lamere was projecting.  Instead of warrior soldier graphics, I found dignified sepia-tones and genteel images.  I guess Evan lets his Mars side show while weblogging and litigating.  


  • On a more serious note, I checked out Evan’s Personal Injury FAQ page and made a discovery that clients should not be at all happy about — although S&L “will not take your case unless we think it has a good chance of success,” it “typically” charges a 33.3% fee, with 40% taken for “more complex kinds of cases.”  The spoils of victory are indeed great for the swashbuckling esquire — and, when a standard contingency fee is used, not related to the risk incurred by the lawyers.  I wish all personal injury clients got to read this or this before signing their contingency fee agreements.  It may not be entertaining reading, but it is educational. 

2 Comments

  1. Very useful blog. Thank you.

    Comment by Great blog — February 23, 2006 @ 7:06 am

  2. Very useful blog. Thank you.

    Comment by Great blog — February 23, 2006 @ 7:06 am

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