Abe Burmeister has a post on political giving and overcoming the intangibility of it all, in response to the Dean piece. An excerpt:
“What politicians and non profits need to do is provide a more concrete method for abstract supporters of the cause to transfer their money. Here’s one potential way it could work.
“Suppose you are thirsty and walking down the street. You walk into the nearest store and head to the bottled water section. The usual corporate brands are there, Crystal Geyser, Poland Spring, Arrowhead, etc. But there is also bottles of Howard Dean and George Bush water on the shelf. They are well branded and taste great. (And whoever says water has no taste is just wrong). You can give your money to some corporation or you can give your money to a political cause. What are you going to do? I’d say most people would support a cause they care for.
“So someone buys a Howard Dean water, and the campaign makes 20
