I had almost forgotten about Amyloo, but she is still out there with insightful, well, insightful insights!
Amyloo: Tuesday, September 02, 2008
You can almost see the Twitter team sitting there, hugging themselves, clutching at their wonder feature, knowing they’re onto something, but thinking “Oh shit, what do we do with this monster of a success? All we know is we’re not looking at a traditional ad model. How do we sell this realtime market research? Better freeze it for now, not give it away, then figure it out.” Twitter did buy Summize, one way to search the stream for keywords, so that’s an indication they understand the value of the business intelligence gained by scanning the Twitterverse environment. It’s now called Twitter Search, and it’s very nearly an easter egg, not linked from the regular Twitter pages.
