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Jay Rosen: The Blog Transformation of Journalism

     “The terms of authority are changing in American journalism,” Jay Rosen observed in a long conversation after the opening day of BloggerCon. 


     For more than a decade Jay Rosen has been a frustrated advocate of people-first, bottom-up “public journalism.”  The premise of his project (and his book, What Are Journalists For?) was that, as an act of civic conscience, major media might abandon the celebrity circus approach to covering, for example, presidential campaigns.  The idea was laughed at, left for dead after the 1996 season.  Yet Jay Rosen never quit, and the spirit burns bright on his blog, PressThink.  Today, strangely, he believes we’re in sight of real public journalism–not as a matter of corporate or professional conscience but because: the tools of journalism are being democratized; the costs not just of blogging but of digital radio and television are suddenly minimal; “amateurs” from the Baghdad Blogger to Instapundit have shown a flair for the game; audiences seem to love the new entrants; and major media institutions are having their own independent crisis of confidence and credibility.  Jay Rosen’s reading of the New York Times’ internal review of the Jason Blair scandal was that “the Kremlin model doesn’t work anymore,” either with staff or readers.  Change is in the wind.


     Here’s the summary quote about The Blog Effect:


     “Blogs are undoing the system for generating authority and therefore credibility of news providers that’s been accumulating for well over 100 years.  And the reason is that the mass audience is slowly, slowly disappearing.  And the one-to-many broadcasting model of communications–where I have the news and I send it out to everybody out there who’s just waiting to get it–doesn’t describe the world anymore.  And so people who have a better description of the world are picking up the tools of journalism and doing it.  It’s small.  Its significance is not clear.  But it’s a potentially transforming development… I like [it] when things get shaken up, and when people don’t know what journalism is and they have to rediscover it.  So in that sense I’m very optimistic.”


     Jay Rosen, who runs the journalism program at New York University, has taken his lumps for his reformist vision in the past. His fresh hope is founded on something more than idealism.  Listen here.

{ 229 } Comments

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  2. Gaming forum | August 12, 2008 at 9:56 am | Permalink

    Well, maybe not so ideal – but big change to the world of internet.
    Blogging it’s like game – more you play – like it more.
    Your idea it’s written before Web 2.0 hype. Well done.

  3. christine | August 18, 2008 at 4:07 pm | Permalink

    How far technology has changed the world. Yes, blogging is addictive and time-consuming :>

  4. rachel | August 18, 2008 at 4:08 pm | Permalink

    Has anyone read “The long tail” ? Blogging is the long tail of journalism

  5. Eugene | August 18, 2008 at 4:09 pm | Permalink

    Thanks for the informative post

  6. zack roberts | August 18, 2008 at 4:10 pm | Permalink

    Traditional media outlets need to embrace blogging and the power of the 2.0 web marketing avenues. It really is the long tail of journalism

  7. Thomas Griffin | August 18, 2008 at 4:12 pm | Permalink

    Great article. Information is only a mouseclick away in today world.

  8. mike | August 20, 2008 at 12:10 pm | Permalink

    Very detailed article,i like it.

  9. mirc | August 26, 2008 at 6:42 am | Permalink

    great article!..

  10. Corporate Gift Basket Lady | August 28, 2008 at 2:04 pm | Permalink

    I love the idea of returning journalism to the people; but seriously, a the average blog will reach a few hundred at best, while the nightly news will reach millions.

  11. Non-Recourse Stock Loans and Lending | August 28, 2008 at 2:09 pm | Permalink

    The mainstream media used to at least try to appear unbiased; but after Bush got re-elected they completely abandoned all ethics for the greater cause (in their eyes) of getting a democrat elected president. This same thing happened in 1992, after 12 years of a GOP controlled White House, when the top news story every single night was the economic depression. Six months of hearing the same top story will cause anyone to lose the White House.

  12. San Diego Investment Manager | August 28, 2008 at 2:11 pm | Permalink

    Bravo Jay! Only, don’t look to the Internet, when the TV media is still the dominant force. Until we begin to see people getting more than 50% of their news from the Internet, it can’t be seen as the salvation of the corruption.

  13. Debt Cures | August 28, 2008 at 2:13 pm | Permalink

    The Internet will never replace the major media, it will simply raise the amount of critics of the media.

  14. Marketing Marc | September 2, 2008 at 4:19 am | Permalink

    Blogs have become more powerful in the last years.

    I found this great video about RSS and Blogs from prwire at youtube:

    “Leverage the influence of new media to increase the power of social media”

    http://www.youtube.com/watch?v=SmAO02qAZ-Q

  15. Rich Hill | September 9, 2008 at 6:02 pm | Permalink

    Very interesting article. I never inteded to become a “Journalist” when I started blogging, but now report on many newsy things in the tech worked, have been hired to write monthly articles for some major publications and also get hired to lecture.

    Who knew?

    You are invited to visit my Blog at Link Money
    Thanks.

  16. Christian Speaker | September 11, 2008 at 2:15 pm | Permalink

    The real power of blogging will be felt when bloggers unite. Individual blogging is just a thousand voices all speaking into the wind and not to each other.

  17. Plumber | September 19, 2008 at 3:38 pm | Permalink

    The power of blogging is really changing the landscape of politics and journalism as we know it!
    :)

  18. Misa | October 17, 2008 at 1:56 am | Permalink

    Very informative post indeed.. Blogging is one of my habit..

  19. lisa marie | October 17, 2008 at 3:54 am | Permalink

    thanks for sharing your very informative post..

  20. blackberry Training | October 21, 2008 at 12:17 pm | Permalink

    Blogging is huge both from a business perspective and personal branding look. It equates to business opportunity and opportunity for business.

  21. Hearing Aid Accessories | October 21, 2008 at 12:18 pm | Permalink

    Even for the hearing impaired, blogging offers a great avenue for communication and a place to find similar people going through similar things.

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    Blogging is a great way to put up your experiences and views out for other people to read and ponder over. Businesses who care about keeping great relations with their customers often have one to post latest happenings or to answer queries.

  23. Martin Peson | October 26, 2008 at 6:37 am | Permalink

    For sure the bloggs are here to stay.

  24. Instant Guru Status | October 27, 2008 at 9:13 pm | Permalink

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  25. haddie | November 2, 2008 at 11:59 pm | Permalink

    no comment

    great articles

  26. Buy Protein Powder | November 6, 2008 at 10:14 pm | Permalink

    I completely agree. We’re sending a complete shift in journalism that has never been heard of before. I agree 100% with what youre saying, hopefully its not like what happened in the 60s and 70s. A repeat of that would be disasterous

  27. Hearing Aid Accessor | November 10, 2008 at 10:34 am | Permalink

    So true, please continue to update on this developing issue.

  28. Linkedin Training | November 11, 2008 at 11:56 am | Permalink

    Thanks for the article. Blogging is replacing main stream news for many people.

  29. Adam Barger | November 11, 2008 at 11:36 pm | Permalink

    Interesting article. Not bad for a free website

  30. Cigars | November 12, 2008 at 1:01 pm | Permalink

    I think the issue is unchallenged dishonest journalism.

  31. Nizzura | November 18, 2008 at 5:13 am | Permalink

    Yup, I agree to. It’s really nice research. Very helpful. Thanks

  32. eli | November 23, 2008 at 1:57 pm | Permalink

    major media is still the undisputed champion. The internet is just catching up

  33. shed plans | November 23, 2008 at 1:58 pm | Permalink

    blogging is just one of the strategies. Mass media is still the way to go

  34. lionel trains | November 23, 2008 at 1:59 pm | Permalink

    blogging is a paradigm shift from traditional journalism. Only time will tell if it’ll overtake mass media

  35. human anatomy | November 23, 2008 at 2:00 pm | Permalink

    I can’t disagree with that. But here’s the truth: a blog will reach a few hundred at best, while mass media – millions

  36. iphone dude | November 23, 2008 at 2:01 pm | Permalink

    Use blogging as leverage and as an alternative publishing avenue. But it will NEVER ever replace traditional media

  37. Woodland CA | November 24, 2008 at 1:28 am | Permalink

    Journalists are supposed to inform us on subjects
    without bias or agendas (in my opinion).
    Thanks for the information

  38. nuriwan | November 24, 2008 at 6:19 am | Permalink

    yup, blogging is long tail journalism

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    Getting backlinks through blogs can effectively influence search engines to getting your site ranked. As long as it doesnt interfere with the flow and direction of the blog, i dont see a problem with people getting a little more juice for their links. Its important to accept these comments because it will also drive up the blogs page rank for future success in advertising.

  40. voip | November 24, 2008 at 11:10 pm | Permalink

    People first, bottom up is a reality today, with the generation of grassroot bloggers and youtubers.

  41. voip | November 25, 2008 at 2:15 pm | Permalink

    Reading your post today, after a few years of the post, I must say that you do that vision of “change is in the wind”. I want to show my respect by this note.

  42. Sean | November 25, 2008 at 3:40 pm | Permalink

    Very informative article, I have saved it and showed to to some of my friends already.

  43. ITIN Number | December 8, 2008 at 1:25 pm | Permalink

    Blogging, networks, online forums…all great ways to get into communities for the purpose of learning and meeting people.

  44. Starfish | December 10, 2008 at 4:14 pm | Permalink

    I’ve read his book. The problem exists. And there is the point of trusting to journalists. The number of people who trust is now decreasing fast.

  45. clark | December 11, 2008 at 5:34 pm | Permalink

    blogs are really and useful if you know how to use

  46. Guitar | December 17, 2008 at 1:24 am | Permalink

    very nice article. I don’t know anything about journalism.
    My music blog

  47. Davey | December 18, 2008 at 9:32 am | Permalink

    Great stuff. Thanks as always for bringing this to the forefront, making it TOMA will help ensure it is just not a forgotten issue. <a href=”http://www.weblearners.com/time-management-training-austin-tx.html” :)

  48. Bill | December 18, 2008 at 2:33 pm | Permalink

    Nice article. Thanks for sharing!

  49. Stuartc | December 22, 2008 at 6:40 am | Permalink

    This is a really nice article….

    I think bloging is the future dont you just love it :-)

  50. Marc Marseille | January 2, 2009 at 9:09 pm | Permalink

    This is a very informative article..I just located this site but I will be sure that I bookmark it.

    Thanks

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  52. DopeFish | January 23, 2009 at 4:47 am | Permalink

    I will disagree with people saying that mass media is superior to internet journalism (blogging). And i sustain that claim even for the quality of the “news” that both industries provide (because they are industries).
    Why ? Simple : in mass media you got quality news that has a huge impact on ratings and some news are low to zero in quality but… they still get high ratings because of the previous news or the news to come.
    The same happens in blogging or article websites. The information that you can get from blogs and internet media is far superior in numbers and quality from the mass media.

  53. Billy | January 24, 2009 at 11:59 am | Permalink

    nice blog i really appreciate it.

  54. Rick | January 25, 2009 at 1:15 pm | Permalink

    nice article and many thanks for sharing with

  55. John P | January 28, 2009 at 12:18 pm | Permalink

    Thanks for taking the time to discuss this, I feel strongly about it and love learning

    more on this topic. If possible, as you gain expertise, would you mind updating your blog

    with more information? It is extremely helpful and beneficial to your readers :)

  56. Holland Blinds | January 28, 2009 at 9:36 pm | Permalink

    I can see the day where professional journalists will submit their stories via blogs for review and purchase. Editors will do some fact checking and editing, accept the story and then pay the journalist on a piece-work basis.

  57. earning online | February 2, 2009 at 6:06 pm | Permalink

    Agree!blogging is addictive and time-consuming .

  58. Max International | February 5, 2009 at 11:40 pm | Permalink

    Thank your for the the great information.

    I appreciate and respect your point of view.

  59. Morgan Movie | February 9, 2009 at 10:37 am | Permalink

    Bloggers make the news! I don’t trust any newspaper anymore..

  60. Social Network | February 11, 2009 at 2:08 pm | Permalink

    I agree journalism is turning on heads, we see the print media going digital, like most of the newspapers themselves have blogs and they update it with news even before the printed stuff gets published

  61. movers | February 12, 2009 at 3:35 am | Permalink

    I think in a few years most of the newspapers are going to go digital, it’s much cheaper and nowadays you can access internet pretty much from everywhere.

  62. Games | February 16, 2009 at 5:39 pm | Permalink

    Thats true blogging has completely changed how the information flows or reaches the general public.

  63. Health is Wealth | February 18, 2009 at 9:27 am | Permalink

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  64. Bloomington Attorney | February 20, 2009 at 12:43 am | Permalink

    Great article, public reports and bloggers are definitely changing the landscape for news thats for sure.

  65. Lip Care | February 21, 2009 at 9:23 am | Permalink

    Blogs are simply mushrooming on the net.
    And there a huge platform for bloggers to hone their writing skill.And all the latest information is only a few clicks away.Thanks for the informative podcast.

  66. wii | February 26, 2009 at 5:21 am | Permalink

    Due to the competition between bloggers news often travels very quickly. Bloggosphere has completely transformed the information interchange.

  67. Lana | February 28, 2009 at 5:56 pm | Permalink

    Nice article Jay thanks for sharing if us
    Gracias

  68. Mike | March 2, 2009 at 6:33 am | Permalink

    I think social media is going to be the next big thing and blogspehre is going to take the backseat.

    Nice written post.

  69. Servicii | March 4, 2009 at 9:32 am | Permalink

    Bloggers make the news! We all are new journalists.

  70. Urns | March 5, 2009 at 7:27 am | Permalink

    Blogging can have very good mass apepal if used properly.

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    You know it is interesting when you are out on the web blogging, and reading blogs, it’s almost surreal that this many “regular” people can have this kind of power. I applaud it.

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    Great article ;)

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  86. SEO Orange County | April 18, 2009 at 3:44 pm | Permalink

    I recently read that the FTC was going to start cracking down on bloggers for supposed copywright infringements. Mainstream media has become a circus for hollywood tabloids and sensationalism disguised as information or ‘news’. Discuss.

  87. helfin | April 20, 2009 at 11:50 am | Permalink

    Thanks.great post..i think today , the Journalism is growing very fash with internet,. with different method with traditional..

    Nice for your post

  88. MJ | April 22, 2009 at 9:02 pm | Permalink

    I feel like a journalist now as well! Waiting for a new update! Good stuff!

  89. Japanese Words | May 12, 2009 at 12:45 am | Permalink

    BLogging and now twitter are changing the way information is distributed. For those ho said a blog will only reach a few hundred people obviously don’t understand the number of people on the internet.

  90. Japanese Words | May 12, 2009 at 12:47 am | Permalink

    The real question though is has news gotten better by having “first hand” news such as blogs or is it the still highly influenced by mass media.

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  93. Brazilian Bikinis | May 14, 2009 at 1:57 pm | Permalink

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  96. Acai | June 1, 2009 at 10:35 am | Permalink

    Great info posted here about the transformation of journalism. Thanks for sharing.

  97. anna | June 8, 2009 at 7:01 am | Permalink

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  104. SEO | June 27, 2009 at 12:01 am | Permalink

    I’m hoping that the internet will not completely take over journalism, yet it seems to be heading in that direction. Good stuff.

  105. Janilink | July 10, 2009 at 10:04 am | Permalink

    Thanks for the informative post

  106. Référencement | July 12, 2009 at 9:06 am | Permalink

    What’s bloggerCon please? :O

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  113. Alex | August 18, 2009 at 7:54 am | Permalink

    A blog, unless written by a professional journalist or a widely known celebrity, cannot compete with mass media. At best, it can reach thousands of visitors daily, but not millions like TV and newspapers.

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  116. joel | September 2, 2009 at 5:42 am | Permalink

    Interesting Article.. The information is distributed to people in many different ways.. Journalism cant be taken over by internet,but they both can grow together.

  117. Discount Cellphone | September 15, 2009 at 12:30 am | Permalink

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  119. ishan | September 15, 2009 at 6:06 am | Permalink

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  122. lance | September 21, 2009 at 11:15 am | Permalink

    Great article, public reports and bloggers are definitely changing the landscape for news thats for sure.

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  126. WikiPremed MCAT | October 9, 2009 at 12:19 pm | Permalink

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  129. Sue M | October 16, 2009 at 12:11 pm | Permalink

    Blogging has changed Journalism, our daily news is no longer confined to the huge media players. Social networking will change things even more.

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  130. ortlieb | October 18, 2009 at 8:47 am | Permalink

    blogging is independent. Jornalism often not. The jornalist must often represent the opinion of the great lords what is real bad. So many times they “manipulate” the news. by blogging it doesn’t exists. But blogging reach only a few thousand people (if it is succesfull)

  131. Learn Guitar Music | October 22, 2009 at 11:31 pm | Permalink

    Interesting article I found informative.

    I might have to look into his book What Are Journalists For?

    You got to like a guy who is a advocate of people-first.

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  135. Kimberley | November 1, 2009 at 12:03 am | Permalink

    The internet seems to be the “people first” the author is looking for. Everyone with a computer is now a journalist.

  136. NZDebtDoctor | November 2, 2009 at 3:51 am | Permalink

    There’s no doubt we’re currently experiencing a revolution in the ways information is being distributed. But just as in any revolution it takes time for best practices to evolve and prove themselves. So while right now there’s a whole lot of noise there are a growing number of bloggers who are experimenting and discovering how to push the boundaries of reach and influence via blogging and social media. And while they’re paving the way what is clear is that any traditional media that does not embrace social media is akin to taking a knife to a gun fight.

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  138. Arbitrage Conspiracy | November 4, 2009 at 12:48 am | Permalink

    And still things have not changed. I wonder just how frustrated he is now at this moment in time. Thanks for sharing.

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  141. Kim | November 15, 2009 at 4:01 am | Permalink

    I found it quite easy to gain acceptance as a national and a local column for a top 100 website that many people believe is written by journalists. I minored in English, and that is as close I got to journalism training. Don’t get me wrong, I love writing my articles, but it frightens me just a little when people assume I have credentials that I will probably never have.

  142. K D Mains | November 17, 2009 at 5:47 pm | Permalink

    I think it’s great people are able to do online journalism their selves.

    I have even managed to beat some of the top News Agencies with News titles on my forum http://www.tvworlds.com (forums are also loved by search engines and give people the perfact place for their own jornalistis endevours) as well as my own staic XHTML websites.

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  157. GypeTurerty | November 18, 2009 at 12:35 am | Permalink

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  158. Opereirrink | November 18, 2009 at 12:40 am | Permalink

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  159. digital hearing | November 18, 2009 at 12:41 am | Permalink

    What’s remarkable about this 2003 article is the pace of development within social media.

    Blogging was seen back then as the common mans only alternative to main stream media.

    Google was an infant child battling its way to survival whereas now it controls over 70% of search engine traffic.

    thefacebook was another waif and stray fighting for recognition and finally achieved it as the re-branded facebook.com.

    youtube, twitter and the iphone didnt even exist at the time this article was written…..

    …blogging is still important, of course it is; but as some of the other commenters have remarked, its now (just) a part of the media mix.

  160. ZedyDrekdycle | November 18, 2009 at 12:46 am | Permalink

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  221. Meladerm | November 20, 2009 at 7:10 am | Permalink

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  222. movie showtimes | November 25, 2009 at 10:39 am | Permalink

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  225. Mroberts1996 | November 27, 2009 at 4:51 pm | Permalink

    I just starting blogging and am now realizing how important it really is. This article had some extremely valuable information. I look forward to future posts.

  226. Karate Classes | November 28, 2009 at 8:14 pm | Permalink

    Blogging and journalism is like a good tv presenter and a chat show, done properly, millions listen, done poorly, no one watches, or gives a hoot!

    Linhuck

  227. Free Internet Business | December 1, 2009 at 12:31 am | Permalink

    Blogging makes everyone aware about what is happening globally on all possible fields of interests!

  228. harley | December 1, 2009 at 5:42 am | Permalink

    Thanks for a great info

  229. köpek | December 5, 2009 at 7:29 am | Permalink

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  1. [...] the Web gave citizen-bloggers the tools to be press lords, or at least publishers, on the cheap. In our first podcast nearly five years ago, Jay was among the first to see the breadth of the upheaval. “The terms [...]

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