A lot has been happening in VRooMville lately. (Testimony: over there on the right at the moment we have three different #VRM tweets, in three different languages.) Rather than summarize things, I’ll let writers and developers in the VRM community give us a rundown. In no special order, here goes… Reverse the Paradigm, by Uwe [Read More →]
How customers matter more than data about them
February 4, 2011 — Doc SearlsWhen I ran across Inc.‘s The 5 Habits of Quality Focused Companies, I was intrigued, because I thought maximizing personal contact with customers would be one of the five. Instead the closest Inc. came was this: 2. They collect and analyze data. Collecting data is more common than ever, particularly with the advent of Web analytics. [Read More →]
Conversational Commerce Conference
February 2, 2011 — Doc SearlsIf you’re in the Bay Area and care about VRM, please try to make the Conversational Commerce Conference (aka C3) in San Francisco today and/or tomorrow. It’s put on by Dan Miller and other friends at Opus Research. They describe the conference thusly: Marketing and customer service are on a collision course. Social media now [Read More →]
Beyond Bullwhips
January 20, 2011 — Doc SearlsIn the Pardalis Data Ownership Blog @Steve Holcombe has an interesting and important pair of posts titled The Bullwhip Effect Part I and Part II. An excerpt: … isn’t this already happening on Facebook? Can’t the Customer, Producer, Wholesaler, Retailer, and even the Government Regulators all become Facebook friends and experience right now this mashed-together vision of VRM and whole chain traceability? And [Read More →]
VRM vertical: real estate
August 25, 2010 — Doc SearlsBill Wendell of Real Estate Cafe poses a good Idea Starter question: What if homebuyers and sellers managed their own data? Sez Bill, Here are ten of our favorites ideas about how to retool the real estate industry with VRM. What are yours? He actually provides more than ten. Here’s a sample: 5. Buyers will [Read More →]
We’re filling up
August 13, 2010 — Doc SearlsOur VRM+CRM workshop, exactly two weeks away, is filling up. We have about 70 people signed up so far, and if we get too many more we may be spilling out of our spaces. So, if you care about VRM development, and how it matches up with what’s happening on the CRM side, register soon. [Read More →]
The First VRM+CRM Workshop
July 31, 2010 — Doc SearlsThe first VRM+CRM workshop will take place on 26-27 August, at Harvard Law School. It’s free. You can register here. The purpose is to get VRM and CRM developers and other interested parties (such as CRM customers) together to start building out the common ground between them. That common ground is potentially very huge. CRM is [Read More →]
#vrm on twitter- @goonth @GregoryJRader @dsearls Telco 2.0 and captive/hostage customers, via @GrahamHill http://t.co/q4adNYHq is why I want #VRM apps
- @goonth you mean to meet in Google Hangout on #VRM #thickvalue with @nigelcameron @dsearls @gregoryjrader whoelse?
- RT @goonth: @CoCreatr bottom line, we've got to get cultural stakeholders together in the same room... #thickvalue #VRM @nigelcameron
- RT @goonth: @CoCreatr bottom line, we've got to get cultural stakeholders together in the same room... #thickvalue #VRM @nigelcameron
- @CoCreatr bottom line, we've got to get cultural stakeholders together in the same room... #thickvalue #VRM @nigelcameron