ProjectVRM Blog

PGreenburg: should we call CRM 2.0….duh…..VRM?

Bart Stevens: VRM vrs the “I waste a 1 billion dollar/year industry, and The wheel, fire and… VRM.

Nick Brisbourne: VRM - requirements of a good service.

Keith Hopper:  Empowering the individual creates beneficial outcomes and cultivates an environment where these contributions are most valuable. Since the best participatory environments exist to serve individuals and address their interests first and foremost, the heavy-handed, centralized actions or exploitation of participants corrupts an online collective environment irreparably. Ideally, participants develop a feeling of ownership over the environment, and providing such an atmosphere is indispensable to ensure the environment’s continuance.

Martin Kuppinger: For me, VRM, infocards and technologies like U-Prove are the pieces of a puzzle which, when ready, shows personalization and profiling as the picture.

Nilhan: The Web 2.0 Social VRM impact on Insurance and Financial Services.

I’ve just been pointed to this open letter to Google and Microsoft. Just taking public notes here.

What would happen if network speed was driven by usage rather than fixed provisioning?

That’s the question on the floor of the Berkman Center Fellows meeting I’m attending right now. (Or the ceiling, which is where I am, via teleconferencing speakers.) We’re so used to thinking of connectivity, and bandwidth, as something entirely controlled by the supply-side.

But what happens when we actually respect the power of the marketplace? What happens when the supply side listens to, and responds to, and provisions against, individual customer demand? Instead of broadband, call it…um, flexband.
The supply side would get a lot more business, wouldn’t ya think?
Rather than the few uses suppliers can imagine (TV, voip, downloads), there would be an infinite variety of uses (games, offsite storage, business services, whatever).

Obviously, this requires VRM equippage.

What would that be?

Project VRM is a research and development project of the Berkman Center for Internet and Society at Harvard University. Its purpose is to study and support the development of tools that provide customers with both independence from, and engagement with, vendors. Think of VRM as the way customers relate to vendor CRM (customer relationship management) systems.